Abbas Mardani

Bio: Abbas Mardani is an academic researcher from University of South Florida. The author has contributed to research in topics: Multiple-criteria decision analysis & Fuzzy logic. The author has an hindex of 36, co-authored 170 publications receiving 5739 citations. Previous affiliations of Abbas Mardani include Ton Duc Thang University & Universiti Teknologi Malaysia.

Fuzzy multiple criteria decision-making techniques and applications - Two decades review from 1994 to 2014

Abstract: Two decades was systematically reviewed on fuzzy MCDM techniques from 1994 to 2014.The database for review was 403 papers from more than 150 high-ranking journals.403 scholarly papers were grouped in four different main fields.Papers were classified based on utilizing, developing and proposing research papers. MCDM is considered as a complex decision-making tool involving both quantitative and qualitative factors. In recent years, several fuzzy FMCDM tools have been suggested to choosing the optimal probably options. The purpose of this paper is to review systematically the applications and methodologies of the fuzzy multi decision-making (FMCDM) techniques. This study reviewed a total of 403 papers published from 1994 to 2014 in more than 150 peer reviewed journals (extracted from online databases such as ScienceDirect, Springer, Emerald, Wiley, ProQuest, and Taylor & Francis). According to experts' opinions, these papers were grouped into four main fields: engineering, management and business, science, and technology. Furthermore, these papers were categorized based on authors, publication date, country of origin, methods, tools, and type of research (FMCDM utilizing research, FMCDM developing research, and FMCDM proposing research). The results of this study indicated that, in 2013, scholars have published papers more than other years. In addition, hybrid fuzzy MCDM in the integrated method and fuzzy AHP in the individual section were ranked as the first and second methods in use. Additionally, Taiwan was ranked as the first country that contributed to this survey, and engineering was ranked as the first field that has applied fuzzy DM tools and techniques.

Multiple criteria decision-making techniques and their applications – a review of the literature from 2000 to 2014

Abstract: Multiple criteria decision-making (MCDM) is considered as a complex decision-making (DM) tool involving both quantitative and qualitative factors. In recent years, several MCDM techniques and approaches have been suggested to choosing the optimal probable options. The purpose of this article is to systematically review the applications and methodologies of the MCDM techniques and approaches. This study reviewed a total of 393 articles published from 2000 to 2014 in more than 120 peer reviewed journals (extracted from Web of Science). According to experts’ opinion, these articles were grouped into 15 fields. Furthermore, these articles were categorised based on authors, publication date, name of journals, methods, tools, and type of research (MCDM utilising research, MCDM developing research, and MCDM proposing research). The results of this study indicated that in 2013 scholars have published articles more than in other years. In addition, the analytic hierarchy process (AHP) method in the individual tool...

A comprehensive review of data envelopment analysis (DEA) approach in energy efficiency

Abstract: The main aim of this review article is to review of DEA models in regarding to energy efficiency. This paper reviewed and summarized the different models of DEA that have been applied around the world to development of energy efficiency problems. Consequently, a review of 144 published scholarly papers appearing in 45 high-ranking journals between 2006 and 2015 have been obtained to achieve a comprehensive review of DEA application in energy efficiency. Accordingly, the selected articles have been categorized based on year of publication; author (s) nationalities, scope of study, time duration, application area, study purpose, results and outcomes. Results of this review paper indicated that DEA showed great promise to be a good evaluative tool for future analysis on energy efficiency issues, where the production function between the inputs and outputs was virtually absent or extremely difficult to acquire.

Development of TOPSIS Method to Solve Complicated Decision-Making Problems — An Overview on Developments from 2000 to 2015

Abstract: In recent years several previous scholars made attempts to develop, extend, propose and apply Technique for Order of Preference by Similarity to Ideal Solution (TOPSIS) for solving problems in decision making issues Indeed, there are questions, how TOPSIS can help for solving these problems? Or does TOPSIS solved decision making problems in the real world? Therefore, this study shows the recent developments of TOPSIS approach which are presented by previous scholars To achieve this objective, there are 105 reviewed papers which developed, extended, proposed and presented TOPSIS approach for solving DM problems The results of the study indicated that 49 scholars have extended or developed TOPSIS technique and 56 scholars have proposed or presented new modifications for problems solution related to TOPSIS technique from 2000 to 2015 In addition, results of this study indicated that, previous studies have modifications related to this technique in 2011 more than other years

Out of the Crisis

Abstract: According to W. Edwards Deming, American companies require nothing less than a transformation of management style and of governmental relations with industry. In Out of the Crisis, originally published in 1982, Deming offers a theory of management based on his famous 14 Points for Management. Management's failure to plan for the future, he claims, brings about loss of market, which brings about loss of jobs. Management must be judged not only by the quarterly dividend, but by innovative plans to stay in business, protect investment, ensure future dividends, and provide more jobs through improved product and service. In simple, direct language, he explains the principles of management transformation and how to apply them.

Marketing for management.

Abstract: MKT 6009 Marketing Internship (0 semester credit hours) Student gains experience and improves skills through appropriate developmental work assignments in a real business environment. Student must identify and submit specific business learning objectives at the beginning of the semester. The student must demonstrate exposure to the managerial perspective via involvement or observation. At semester end, student prepares an oral or poster presentation, or a written paper reflecting on the work experience. Student performance is evaluated by the work supervisor. Pass/Fail only. Prerequisites: (MAS 6102 or MBA major) and department consent required. (0-0) S MKT 6244 Digital Marketing Strategy (2 semester credit hours) Executive Education Course. The course explores three distinct areas within marketing and sales namely, digital marketing, traditional sales prospecting, and executive sales organization and strategy. The continuing convergence of the digital marketing and sales funnels has created a strategic continuum from digital lead generation to digital sales. The course identifies the current composition of this digital continuum while providing opportunities to evaluate sales and marketing digital strategies. Prerequisites: MKT 6301 and instructor consent required. (2-0) Y MKT 6301 (SYSM 6318) Marketing Management (3 semester credit hours) Overview of marketing management methods, principles and concepts including product, pricing, promotion and distribution decisions as well as segmentation, targeting and positioning. (3-0) S MKT 6309 Marketing Data Analysis and Research (3 semester credit hours) Methods employed in market research and data analysis to understand consumer behavior, customer journeys, and markets so as to enable better decision-making. Topics include understanding different sources of data, survey design, experiments, and sampling plans. The course will cover the techniques used for market sizing estimation and forecasting. In addition, the course will cover the foundational concepts and techniques used in data visualization and \"story-telling\" for clients and management. Corequisites: MKT 6301 and OPRE 6301. (3-0) Y MKT 6310 Consumer Behavior (3 semester credit hours) An exposition of the theoretical perspectives of consumer behavior along with practical marketing implication. Study of psychological, sociological and behavioral findings and frameworks with reference to consumer decision-making. Topics will include the consumer decision-making model, individual determinants of consumer behavior and environmental influences on consumer behavior and their impact on marketing. Prerequisite: MKT 6301. (3-0) Y MKT 6321 Interactive and Digital Marketing (3 semester credit hours) Introduction to the theory and practice of interactive and digital marketing. Topics covered include: online-market research, consumer behavior, conversion metrics, and segmentation considerations; ecommerce, search and display advertising, audiences, search engine marketing, email, mobile, video, social networks, and the Internet of Things. (3-0) T MKT 6322 Internet Business Models (3 semester credit hours) Topics to be covered are: consumer behavior on the Internet, advertising on the Internet, competitive strategies, market research using the Internet, brand management, managing distribution and supply chains, pricing strategies, electronic payment systems, and developing virtual organizations. Further, students learn auction theory, web content design, and clickstream analysis. Prerequisite: MKT 6301. (3-0) Y MKT 6323 Database Marketing (3 semester credit hours) Techniques to analyze, interpret, and utilize marketing databases of customers to identify a firm's best customers, understanding their needs, and targeting communications and promotions to retain such customers. Topics