Anas Mustafa Mohammad Otuom

Bio: Anas Mustafa Mohammad Otuom is an academic researcher. The author has contributed to research in topics: Rural area & Health care. The author has an hindex of 1, co-authored 1 publications receiving 1 citations.

Mobile Application for Post Childbirth Services (MPCB)

Abstract: Health care service are easily available in the cities, however people in the rural area to far from hospitals and clinic woman who have just given birth potentially, is one of the most sensitive case in healthcare field. The health workers have to go to the rural areas to give health service as well as to collect information about the mothers and baby after post delivery manually. In this way of collecting and how ever the information the staff spends the time and the effort to go far to rural areas. The aim of this project to develop mobile application to the process of data collection, retrieve and update enable health worker to collect information from mothers in rural areas the process of data collection, update record as well as provide information to the mother are while they provide the service during there visits. This system create for identify the user requirement for care of post delivery application and also develop the prototype based on the requirement gathered and finally to evaluate the user acceptance by focusing on the functionality of the system. On the other hand this system create for gathering, retrieving data about mothers and baby after post delivery by nurses in KKJ (Klinik Kesihatan Jitra ). Finally this system playing major roll in improving the performance of accessibility to the data inside the system and also retrieving data become easy. The concern is not about rural areas, it is how the nurses want to keep track with the record /data about the baby after the mother has delivered.

WAP as Marketing Strategy in Malaysia - An Assessment

Abstract: Abstract As a fixed line technology the internet has proved highly successful in reaching the homes of millions worldwide. The WAP (Wireless Application Protocol) bridges the gap between the mobile world and the internet as well as corporate intranets. This tremendous surge of interest and development in the area of wireless data in recent times has caused worldwide in many ways and particularly in the field of commerce and trade also. In Malaysia the mobile telecommunication was introduced in 1986. The growth of cellular service was tremendous and it reached the level of 3.2 million customers within this 14 year period. By the introduction of WAP technology in Malaysia by Celcom, Maxis, and Time it has opened an another marketing channel to deliver product and services to the consumers. This has created a new interest to study the acceptance level among the users of WAP as a marketing strategy. The present paper analyses the consumer perception about the use of WAP technology as a marketing strategy. The present study was carried out with a sample of 136 consumers drawn from diversified groups of consumers of Malaysia. The study provided the following conclusions. The WAP phenomenon has led to elevated expectations among the users. The users prefer fixed internet rather than the Mobile phones as a marketing information search tool. This is due to the fact that WAP currently only able to replicate the simple information services that already exists among the consumers. The advent of higher speed and developments in other technologies may enable more compelling applications. In addition certain factors such as advertising images, social groups and government restrictions might also affect the promotion of WAP technology as well as the success of WAP marketing in Malaysia.