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Andrei Z. Broder

Researcher at Google

Publications -  241
Citations -  28441

Andrei Z. Broder is an academic researcher from Google. The author has contributed to research in topics: Web search query & Web page. The author has an hindex of 67, co-authored 241 publications receiving 27310 citations. Previous affiliations of Andrei Z. Broder include AmeriCorps VISTA & IBM.

Papers
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Patent

Method for ranking web page search results

TL;DR: In this article, a system for indexing a document including: receiving a document to be processed for inclusion in an index of documents, locating a set of documents that include hyperlinks to the document, retrieving anchortext associated with each hyperlink, parsing the anchortionext into one or more tokens, indexing the document under the token, if the token weight assigned to the token exceeds the threshold token weight.
Proceedings ArticleDOI

Effective and efficient classification on a search-engine model

TL;DR: It is shown that surprisingly good classification accuracy can be achieved on average over multiple classes by queries with as few as 10 terms, and that optimizing the efficiency of query execution by careful selection of these terms can further reduce the query costs.
Proceedings ArticleDOI

Exploiting site-level information to improve web search

TL;DR: This work introduces a novel source of relevance information for Web search by evaluating each page in the context of its host Web site, and devise two strategies for compactly representing entire Web sites.
Patent

Serving Advertisements with a Webpage Based on a Referrer Address of the Webpage

TL;DR: In this paper, an advertisement request mechanism for selecting advertisements to serve to a client requesting a primary webpage is presented. But the advertisement server uses the content of the primary webpage to select the one or more advertisements.
Book ChapterDOI

The new frontier of web search technology: seven challenges

TL;DR: The classic Web search experience, consisting of returning "ten blue links" in response to a short user query, is powered today by a mature technology where progress has become incremental and expensive as discussed by the authors.