Author
Anne Marthe Möller
Bio: Anne Marthe Möller is an academic researcher from University of Amsterdam. The author has contributed to research in topics: Consumption (economics). The author has an hindex of 1, co-authored 1 publications receiving 1 citations.
Topics: Consumption (economics)
Papers
More filters
TL;DR: In this article, the effects of satire consumption may be highly conditional on the user comments that are surrounding it, by manipulating the comments generated by the satire content itself and the content surrounding it.
Abstract: Political satire is often consumed on online platforms (e.g. YouTube) and the effects of its consumption may be highly conditional on the user comments that are surrounding it. By manipulating the ...
2 citations
Cited by
More filters
TL;DR: This study analyzes the user-content engagement on online platforms in response to journalistic content and infotainment; more concretely, it compares whether the satire genre is more likely to evoke user- content interactivity than regular news and partisan news shows.
Abstract: Normative theory on the functioning of the public sphere requires citizens to actively engage with the information that is provided to them. For a long time, however, the possibilities of user-cont...
9 citations
TL;DR: In this paper , the role of user comments that accompany an online political satire video in particular was investigated, and the results showed that comments not only shape viewers' experiences as they are watching political satire online, but they also have consequences for what viewers intent to do offline.
Abstract: ABSTRACT Recently, scholars have started to investigate how the valence of user comments presented alongside online videos influences viewers’ experiences of and responses to those videos. The present experiment adds to this literature by investigating the role of user comments that accompany an online political satire video in particular. Moreover, it advances our knowledge of the effect of comments by investigating firstly how user comments shape viewers’ experiences of political satire and, secondly, how these experiences subsequently influence viewers’ behavioral intentions. The results show that the valence of comments influences viewers’ behavioral intentions and that this effect is mediated by viewers’ subjective knowledge gain and their eudaimonic entertainment experiences in response to the political satire video. Although the valence of comments also affects political satire viewers’ hedonic entertainment experiences, these specific entertainment experiences do not impact viewers’ behavioral intentions. These results show that comments do not only shape viewers’ experiences as they are watching political satire online, but they also have consequences for what viewers intent to do offline.