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Anuj Pal Kapoor

Researcher at University of Delhi

Publications -  7
Citations -  210

Anuj Pal Kapoor is an academic researcher from University of Delhi. The author has contributed to research in topics: Mobile computing & Retail banking. The author has an hindex of 3, co-authored 7 publications receiving 103 citations. Previous affiliations of Anuj Pal Kapoor include Indian Institutes of Technology.

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Technology at the dinner table: Ordering food online through mobile apps

TL;DR: In this paper, the authors investigate online food aggregators (OFA) by proposing and empirically testing mobile app attribute-conversion model, to examine how mobile app attributes of OFA influence the purchase decision of a consumer and subsequently lead to conversion.
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Following you wherever you go: Mobile shopping ‘cart-checkout’ abandonment

TL;DR: In this paper, the authors used structural equation modeling to reveal the two types of abandonment phenomenon and their underlining factors and identify related drivers leading to cart and check-out abandonment.
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How to Boost your App Store Rating? An Empirical Assessment of Ratings for Mobile Banking Apps

TL;DR: This study is one of the very few that has attempted to investigate the relationship between mobile app attributes and user ratings for retail banks and for providing new insights into mobileapp attributes of retail banksand their effects on user ratings.
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Want it, Rent it: Exploring Attributes Leading to Conversion for Online Furniture Rental Platforms

TL;DR: In this paper, the authors investigate attributes for online furniture rental platforms by proposing and empirically testing platform attributes-conversion model, examine how platform characteristics influence the renting decision of a consumer and how it subsequently leads to conversion.
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Branding In Insurance Sector: Brand Recall of Insurance Companies amongst the College Students of Delhi and Mumbai

TL;DR: In this article, the authors used a survey approach methodology of around 810 college students from Delhi and Mumbai to gauge their understanding level and brand preference for life insurance companies in India.