Author
Brigitte Planken
Bio: Brigitte Planken is an academic researcher from Radboud University Nijmegen. The author has contributed to research in topics: Business communication & Corporate social responsibility. The author has an hindex of 14, co-authored 59 publications receiving 1174 citations.
Papers published on a yearly basis
Papers
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TL;DR: The authors reported on two studies that addressed the issue of ultimate attainment by late learners of Dutch second language learners, including a carefully screened group of highly successful Dutch learners of English in their designs, to determine whether or not late learners who achieved a nativelike performance in the pronunciation of a second language could be identified.
Abstract: This paper reports on two studies that addressed the issue of ultimate attainment by late
second language learners. The aim of the studies, which included a carefully screened group of
highly successful Dutch learners of English in their designs, was to determine whether or not late
second language learners who had achieved a nativelike performance in the pronunciation of a
second language could be identified. Speech samples provided by two groups of learners, one of
which consisted of highly successful learners only, and a native speaker control group were rated
for accent by native speakers of English. The ratings obtained by some learners were within the
range of the ratings assigned to the native speaker controls. Such results suggest that it is not
impossible to achieve an authentic, nativelike pronunciation of a second language after a
specified biological period of time. Examination of the learning histories of the highly successful
learners lead the authors to argue that certain learner characteristics and learning contexts may
work together to override the disadvantages of a late start.
411 citations
TL;DR: In this paper, the authors explore internationally operating business professionals' perceptions of business English as a lingua franca (BELF) communication and its "success" at work, based on selected data from an online survey (N = 987) and in-depth interviews conducted in European multinational companies.
Abstract: Business English as a lingua franca (BELF) has come to dominate as the shared code used to “get work done” in international business. In this article, the authors explore internationally operating business professionals’ perceptions of BELF communication and its “success” at work, based on selected data from an online survey (N = 987) and in-depth interviews (N = 27) conducted in European multinational companies. The findings show that BELF can be characterized as a simplified, hybridized, and highly dynamic communication code. BELF competence calls for clarity and accuracy of content (rather than linguistic correctness) and knowledge of business-specific vocabulary and genre conventions (rather than only “general” English). In addition, because BELF interactions take place with nonnative speakers (NNSs) from a variety of cultural backgrounds, the relational orientation is perceived as integral for BELF competence. In sum, BELF competence can be considered an essential component of business knowledge requ...
199 citations
TL;DR: Spencer-Oatey et al. as mentioned in this paper investigated how facework is used to achieve interpersonal goals in intercultural sales negotiations and found that professionals frequently initiate safe talk throughout their negotiations, aspiring negotiators engage in safe talk sporadically, and only in the initial and final stages of a negotiation.
139 citations
01 Jan 2013
TL;DR: A brief overview of the historical development of business discourse with a number of landmark studies can be found in this article, where the authors define business discourse as it will be referred to in the rest of this book and give a geographical and disciplinary overview of how business discourse has evolved around the world.
Abstract: This chapter will:
Define business discourse as it will be referred to in the rest of this book;
Provide a brief overview of the historical development of business discourse with a number of landmark studies;
Discuss the hallmarks of business discourse research including the types of data investigated;
Provide details of the most important approaches that have been taken in business discourse research;
Give a geographical and disciplinary overview of how business discourse has evolved around the world together with profiles of a number of prominent researchers.
71 citations
TL;DR: In this article, the authors investigated the effect of English in advertisements from Polish glossy magazines on their audience, young educated Polish women, and found that the use of English did not bring about a significant difference in purchasing intentions, and led to only few statistically significant differences in comprehension.
47 citations
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01 Jan 2006
TL;DR: This book discusses the development of English as a global language in the 20th Century and some of the aspects of its development that have changed since the publication of the first edition.
Abstract: A catalogue record for this book is available from the British Library ISBN 0 521 82347 1 hardback ISBN 0 521 53032 6 paperback Contents List of tables page vii Preface to the second edition ix Preface to the first edition xii 1 Why a global language? 1 What is a global language? 3 What makes a global language? 7 Why do we need a global language? 11 What are the dangers of a global language? 14 Could anything stop a global language? 25 A critical era 27 2 Why English? The historical context 29 Origins 30 America 31 Canada 36 The Caribbean 39 Australia and New Zealand 40 South Africa 43 South Asia 46 Former colonial Africa 49 Southeast Asia and the South Pacific 54 A world view 59 v Contents
1,857 citations
TL;DR: Dollimore as discussed by the authors argues that critical theorists should strive to understand the contradictions within our lives and our literature and explore the daemonic power of the subjects that offend our sense of tradition.
Abstract: but the threat they bring to artistic culture. From his opening mockery of the literary establishment’s tendency to theorize the world in terms of desire or gender to his disapproval of those who venerate art while denying its validity in the same breath, Jonathan Dollimore has created an easily understood, albeit at times too theoretical, synthesis of the literary and the experiential in Sex, Literature and Censorship. His arguments on critical theory do not necessarily reject the concept of theory; rather, he argues that critical theorists should strive to understand the contradictions within our lives and our literature and explore the daemonic power of the subjects that offend our sense of tradition.
1,318 citations
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01 Jan 2013
TL;DR: The future of language in China is under threat, according to experts.
Abstract: 自然界和人类社会中存在着大量的中间状态，人类的语言也是如此。大多数人在出生后首先习得和掌握的是他的母语（mother tongue），在以后的人生中，会有机会学习第二语言（secongd language）或目的语（target language）。所谓中介语是指第二语言学习者建构起来的介于母语和目的语之间的过渡性语言，它处于不断的发展变化过程中，并逐渐向目的语靠近。
1,304 citations