G
Gary H. McClelland
Researcher at University of Colorado Boulder
Publications - 40
Citations - 12377
Gary H. McClelland is an academic researcher from University of Colorado Boulder. The author has contributed to research in topics: Heuristics & Willingness to pay. The author has an hindex of 31, co-authored 40 publications receiving 11405 citations.
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Statistical difficulties of detecting interactions and moderator effects
TL;DR: It is demonstrated that the differential efficiency of experimental and field tests of interactions is also attributable to the differential residual variances of such interactions once the component main effects have been partialed out.
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Spotlights, Floodlights, and the Magic Number Zero: Simple Effects Tests in Moderated Regression.
TL;DR: In this article, the authors explain the general principles of spotlight tests, show that they rely on familiar regression techniques, and provide a tutorial demonstrating how to apply these tests across an array of experimental designs.
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Why do people pay taxes
TL;DR: In this article, tax compliance occurs because some individuals overweight the low probability of audit, although such overweighting is not universal, since subject behavior is unchanged by the use of either neutral or loaded terms.
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Estimating and testing mediation and moderation in within-subject designs.
TL;DR: The authors present an analytic approach to mediation and moderation issues using ordinary least squares estimation in the case in which the treatment varies within participants.