Author
Janet Morrison
Bio: Janet Morrison is an academic researcher. The author has contributed to research in topics: Corporate social responsibility & Business transformation. The author has an hindex of 1, co-authored 1 publications receiving 18 citations.
Papers
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Book•
01 Jan 2011
TL;DR: In this article, the authors introduce the business in the global environment and the business environment in the context of globalisation, and discuss the role of social and environmental issues in the process of business enterprise globalisation.
Abstract: Introduction PART I: THE BUSINESS IN THE GLOBAL ENVIRONMENT Introduction to the Business Enterprise Globalisation and the Business Environment PART II: ECONOMIES AND MARKETS National Economies in the Global Environment International Trade and Global Competition Strategies for Globalisation PART III: SOCIETIES IN THE INTERNATIONAL ENVIRONMENT Cultural and Social Environments Political Environments Legal Environments PART IV: GLOBAL ISSUES AND BUSINESS Financial Markets Technology and Innovation Ecology and Climate Change Ethics and Corporate Social Responsibility Conclusions: Globalisation Revisited
18 citations
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TL;DR: In this paper, the authors explore how digital platforms impact New Zealand small and medium-sized (SMEs) companies' entry into the Chinese market, and the results of case study interviews conducted with four SMEs suggest that digital platforms ease entry barriers to some extent, particularly in helping overcome resource constraints and facilitating access to networks.
Abstract: Digital platforms have changed the way in which Asia-Pacific firms operate across borders, however, the impact of digital platforms on entry strategy is under-researched in current International Business literature. This study aims to explore how digital platforms impact New Zealand small and medium-sized (SMEs) companies’ entry into the Chinese market. The results of case study interviews conducted with four SMEs suggest that digital platforms ease entry barriers to some extent, particularly in helping overcome resource constraints and facilitating access to networks. However, the participating firms still required local staff as a key part of successful market entry.
73 citations
TL;DR: In this article, the authors ask, "How do textbooks play a role in the weak and vulnerable in the development of critical thinking is widely regarded as a crucial capability for competent management and also for any leadership role in society."
Abstract: Critical thinking is widely regarded as a crucial capability for competent management and also for any leadership role in society. In this article, we ask, “How do textbooks play a role in the weak...
25 citations
Dissertation•
01 Jan 2017
15 citations
TL;DR: This paper used content analysis to examine how SMEs use Instagram to internationalize, finding that SMEs with higher brand and cultural awareness, and acceptable online communication practices were primed for internationalization while SMEs who had poor business integration were negatively viewed for internationalisation.
Abstract: This study used content analyzed ten Australian Small and Medium Enterprises (SME) sites for their brand awareness, communication, information, integration and cultural awareness to examine how best they use Instagram to internationalize. In this study, the internationalization process was provided through engaging a 3-stage internationalization process model (no plans to export, potential exporter, exporters) and, training outcomes were identified. Findings showed that owing to reduced barriers of engaging with overseas market, SMEs with the higher brand and cultural awareness, and acceptable online communication practices were primed for internationalization while SMEs who had poor business integration were negatively viewed for internationalization. These findings have implications for theory and practice.
12 citations
Posted Content•
TL;DR: In this article, a holistic, dynamic analytical framework for the systematic study of the International Business Environment (IBE) is proposed for better understanding of the IBE, support endeavours that focus attention on the IB as an object of inquiry in its own right, and ultimately foster better managerial and public policy decision-making.
Abstract: International business environment (IBE) literature is characterised by the lack of a holistic analytical framework. Drawing on a wide range of perspectives, this study aspires to fill the lacuna by offering a holistic, dynamic analytical framework for the systematic study of the IBE. The IBE is broadly conceived as a spatial-temporally multilayered, multi-actor context imbued and stitched up with ideas, institutions and non-institutional structures wherein international business (IB) actors, activities and processes are constituted and occur. Application of the proposed framework will potentially ensure a better understanding of the IBE, support endeavours that focus attention on the IBE as an object of inquiry in its own right, and ultimately foster better managerial and public policy decision-making.
10 citations