Lakshmi Goyal

Bio: Lakshmi Goyal is an academic researcher from Indian Institute of Management Indore. The author has contributed to research in topics: Emerging markets & Business. The author has an hindex of 2, co-authored 6 publications receiving 16 citations. Previous affiliations of Lakshmi Goyal include Indian Institute of Management Ahmedabad.

Leading Digital Strategy: Driving Business Growth through Effective E-commerce:

Abstract: This book contributes to a growing area of business digitalization providing a blueprint on leveraging digital advancements for the growth of organizations and achieving sustained commercial success. Though the book focuses primarily on business leaders and leaders-to-be, it is also a useful handbook for executives, managers, policymakers, and digital specialists to understand and appreciate the nuances of a digital organization.

Culture and organizations

Abstract: List of Acronyms and Abbreviations List of Figures, Tables and Boxes Preface About the Contributors Part 1: Introduction 1. The Ecological Challenge in Organization Theory and Organizational Behaviour Ralph Meirna and Richard Welford Part 2: Framing the Organizational Dimensions of the Natural Environment 2. Defining the Problem: Diagnostic 'Tools' to Explore the Evolution of Unsustainable Practices in Organizations Tony Ernerson and Richard Welford 3. The Challenge of Ecological Logic: Explaining Distinctive Organizational Phenomena in Corporate Environmental Management Ralph Meima 4. Power, Organizational Culture and Ecological Abuse Tony Ernerson and Richard Welford Part 3: Developing Strategies for Managerial Action 5. Developing an Environmental Culture Through Organizational Change and Learning Minna Halrne 6. Reassessing Culture and Strategy: Environmental Improvement, Structure, Leadership and Control John Dodge 7. Culture Change, Pluralism and Participation David Jones and Richard Welford 8. Human Resource Management, Strategic Organizational Capabilities and Sustainable Development Tony Ernerson, Rdph Meimu, Romney Tansley and Richard Welford References Index

Sharing economy in hospitality and tourism: a review and the future pathways

Abstract: This paper aims to provide a systematic review of the academic literature on the sharing economy (SE) phenomenon within hospitality and tourism and identify knowledge gaps that may present opportun...

Understanding Acquisition Performance: The Role of Transfer Effects

Abstract: Drawing on work from transfer theory at the individual unit of analysis, this study examines positive and negative transfer effects in organization acquisitions. Data from 43 organizations reveal that, consistent with theories on positive transfer of industry knowledge, similar acquisitions are positively related to acquisition performance. In addition, hypotheses on the negative transfer effects of past acquisition knowledge are borne out: relative to first acquisitions, second acquisitions are found to be negatively associated with acquisition performance. These findings indicate that the application of transfer theory to strategic issues at the organization unit of analysis may provide new insights.

An Investigation of What Factors Determine the Way in Which Customer Satisfaction Is Increased through Omni-Channel Marketing in Retail

Abstract: There have been significant changes evident across the retail sector over the last 20 years, which have been primarily influenced by technological advancements. These changes have forced many retailers to rethink their business models and utilise a combination of both brick and mortar stores and online domains to present an integrated shopping experience. In order to gain an understanding of how customer satisfaction is increased through omni-channel retailing, we collected data through survey research, specifically through semi-structured interviews and questionnaires. In order to generate concise and accurate findings, the data were analysed using thematic analysis. From this analysis, three themes were generated. The first theme explores the reasoning behind preferred shopping methods and what influences these customers’ purchase methods. The second theme explores customers’ personal preference and investigates the potential of using virtual reality as a method for increasing customer satisfaction. Finally, the third theme looks into utilising interactive technology to create a diversified user experience. This theme explores the potential of utilising a communication platform for customers and also designing a tangible interface for disabled customers. This study has opened up an opportunity for future research and has outlined potential design insights in how to improve customer experience and customer purchase intentions.