https://isiarticles.com/bundles/Article/pre/pdf/1774.pdf

Emotions in consumer behavior: A hierarchical approach

The theme park experience: an analysis of pleasure, arousal and satisfaction.

Study of attitudes and persuasion remains a defining characteristic of contemporary social psychology. This review outlines recent advances, with emphasis on the relevance of today's work for perennial issues. We reiterate the distinction between attitude formation and change, and show its relevance for persuasion. Single- and dual-process models are discussed, as are current views on dissonance theory. Majority and minority influence are scrutinized, with special emphasis on integrative theoretical innovations. Attitude strength is considered, and its relevance to ambivalence and resistance documented. Affect, mood, and emotion effects are reviewed, especially as they pertain to fear arousal and (un)certainty. Finally, we discuss attitude-behavior consistency, perhaps the reason for our interest in attitudes in the first place, with emphasis on self-interest and the theory of planned behavior. Our review reflects the dynamism and the reach of the area, and suggests a sure and sometimes rapid accumulation of knowledge and understanding.

/pdf/attitudes-and-persuasion-qtilm1a0we.pdf

Attitudes and persuasion.

Measurement invariance: Review of practice and implications

Marie-Cécile Cervellon

Papers

A model of consumer response to two retail sales promotion techniques

Should consumer attitudes be reduced to their affective and cognitive bases? Validation of a hierarchical model

Narrative-transportation storylines in luxury brand advertising: Motivating consumer engagement

Consumers' perceptions of 'green': Why and how consumers use eco-fashion and green beauty products

Cultural influences in the origins of food likings and dislikes