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Michael Bosnjak

Researcher at Leibniz Association

Publications -  167
Citations -  6226

Michael Bosnjak is an academic researcher from Leibniz Association. The author has contributed to research in topics: Personality & Big Five personality traits. The author has an hindex of 32, co-authored 156 publications receiving 5071 citations. Previous affiliations of Michael Bosnjak include University of Trier & University of Mannheim.

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Web Surveys versus other Survey Modes: A Meta-Analysis Comparing Response Rates:

TL;DR: In this article, the authors conducted a meta-analysis of 45 published and unpublished experimental comparisons between web and other survey modes and found that on average, web surveys yield an 11% lower response rate compared to other modes (the 95% confidence interval is confined by 15% and 6% to the disadvantage of the web mode).
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Effects of Questionnaire Length on Participation and Indicators of Response Quality in a Web Survey

TL;DR: This paper investigated how expected and actual question naire length affects cooperation rates and a variety of indicators of data quality in web surveys and found that the expected length of a web-based questionnaire is negatively related to the initial willingness to participate.
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Personality determinants of online shopping : Explaining online purchase intentions using a hierarchical approach

TL;DR: In this paper, a hierarchical approach to personality developed by Mowen (Mowen J. The 3M Model of Motivation and Personality) was used to predict consumer intentions to purchase products and services online.
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Moderators of the self-congruity effect on consumer decision-making: A meta-analysis

TL;DR: In this article, a meta-analysis identifies key theoretical and managerial issues of the self-congruity effect and provides methodological and theoretical recommendations for future self-congruity research, as well as recommendations for marketing practitioners.
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Understanding differences in web usage: The role of need for cognition and the Five Factor Model of personality

TL;DR: In this paper, the authors investigated the relationship between personality and Internet usage and found that openness to experience and neuroticism showed the greatest association to Internet usage, while neuroticism was negatively associated with Internet usage.