N
Neena Sinha
Researcher at Guru Gobind Singh Indraprastha University
Publications - 43
Citations - 1295
Neena Sinha is an academic researcher from Guru Gobind Singh Indraprastha University. The author has contributed to research in topics: Mobile payment & Total quality management. The author has an hindex of 11, co-authored 35 publications receiving 765 citations.
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Determining factors in the adoption and recommendation of mobile wallet services in India: Analysis of the effect of innovativeness, stress to use and social influence
TL;DR: This study develops a conceptual model to determine the most significant factors influencing user's intention, perceived satisfaction and recommendation to use mobile wallet, and provides an integrated framework for academicians to measure the moderating effect of psychological, social and risk factors on technology acceptance.
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An analysis of linkage between economic value added and corporate social responsibility
TL;DR: In this article, the authors explore the link between good financial performance measure and other indicators of corporate responsibility and investigate the relationship between ethical commitment and financial performance over the four-year period, through statistical regression and correlation analysis.
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How perceived trust mediates merchant's intention to use a mobile wallet technology
Nidhi Singh,Neena Sinha +1 more
TL;DR: In this paper, the authors used an empirical model to measure merchant's intention to use a mobile wallet technology, including the variables, perceived compatibility, perceived usefulness, awareness, perceived cost, perceived customer value addition and perceived trust, and tested the mediating effect of perceived trust on the influence of perceived usefulness to predict merchants' intention.
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Consumer preference and satisfaction of M-wallets: a study on North Indian consumers
TL;DR: In this paper, the authors used regression analysis, ANOVA and descriptive analysis to test the relationship among several dimensions such as perceptions, preferences, satisfaction and usage rate of mobile wallets in North India.
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Integrating perceived economic wellbeing to technology acceptance model: The case of mobile based agricultural extension service
Pranay Verma,Neena Sinha +1 more
TL;DR: In this paper, the antecedents of behavioral intention in the context of mobile-based agricultural extension services (AES) were investigated in a rural context based on technology acceptance model (TAM).