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Paromita Goswami

Researcher at Shiv Nadar University

Publications -  24
Citations -  340

Paromita Goswami is an academic researcher from Shiv Nadar University. The author has contributed to research in topics: Psychographic & Terrorism. The author has an hindex of 6, co-authored 22 publications receiving 286 citations. Previous affiliations of Paromita Goswami include Institute of Chartered Financial Analysts of India & Government of West Bengal.

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Would Indian consumers move from kirana stores to organized retailers when shopping for groceries

TL;DR: In this article, the authors seek to understand whether Indian consumers are likely to move from traditional kirana stores to large organized retailers while shopping for groceries, and find that customer patronage to grocery stores is positively related to location, helpful, trustworthy salespeople, home shopping, cleanliness, offers, quality and negatively related to travel convenience.
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Social entrepreneurship: Creating value in the context of institutional complexity

TL;DR: In this article, the authors examine the possibility for institutional complexity to provide opportunities for social entrepreneurship and identify four strategic responses to institutional complexity: appropriation, integration, differentiation, and working-through.
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Is the urban Indian consumer ready for clothing with eco-labels?

TL;DR: In this article, the authors investigated whether the urban Indian population would be interested in clothing with eco-labels and found that there is a segment of consumers who are positively motivated towards eco-label garments.
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Structural equation modeling of value‐psychographic trait‐clothing purchase behavior: a study on the urban college‐goers of India

TL;DR: In this paper, the authors attempted to understand the frequent clothing purchase behavior of undergraduate urban college-goers of India aged 18-23 years and empirically prove the valuepsychographic traits -clothing (VPC) purchase behavior hierarchy.
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The precarity of respectable consumption: normalising sexual violence against women

TL;DR: In this paper, a study offers insights into how respectable consumption exacerbates precarity and contributes to normalisation of sexual violence in Delhi, India, by drawing upon feminist scholarship, and it helps to...