Showing papers by "Peter W. Cardon published in 2008"
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TL;DR: In this article, a meta-analysis of 224 intercultural communication documents is presented, based on the model of low-context and high-context cultures, which is one of the dominant theoretical frameworks for interpreting interculture communication.
Abstract: Edward Hall's model of low-context and high-context cultures is one of the dominant theoretical frameworks for interpreting intercultural communication. This article reports a meta-analysis of 224 ...
149 citations
01 Jan 2008
TL;DR: In this paper, the authors examined cross-national differences in the usage of social networking websites (SNWs) between university students in India and the United States and found that Indian students are significantly more individualist than American students.
Abstract: This study examined cross-national differences in the usage of social networking websites (SNWs) between university students in India and the United States. A total of 245 Indian university students and 241 American university students completed a survey about privacy attitudes and behaviors as well as communication patterns on SNWs. Many of the traditional propositions about cross-cultural values and related notions about trust and communication patterns did not explain differences in behavior between Indian and American students. In particular, Indian students, who are considered being from a collectivist society, and American students, who are considered being from an individualist society, exhibited many common communication patterns. When they did exhibit different communication patterns, Indian students reported communication behaviors considered significantly more individualist than the American students. This research suggests that additional cross-cultural research is needed about the usage of SNWs and other forms of computer-mediated communication.
48 citations
01 Jan 2008
TL;DR: In this paper, the authors combined the results from 95 TAM articles to examine the impact of uncertainty avoidance on national culture and technology acceptance, and found that high level UAP confidence intervals were significantly lower than for the medium-level and low-level UAP groups.
Abstract: This study combined the results from 95 TAM articles to examine the impact of uncertainty avoidance on national culture and technology acceptance. This meta-analysis was based on 342 reviewed TAM articles, of which 95 met the selection criteria of both reported statistics and national culture. Each article was coded for national culture based on the rankings from the works of Hofstede and GLOBE. Overall, hypotheses about uncertainly avoidance practices (UAP) were supported for each correlation. Highlevel UAP confidence intervals were significantly lower than for the medium-level and low-level UAP groups for each of the TAM construct correlations.
40 citations
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TL;DR: In the special joint issue of the Journal of Business Research with the Korean Academy of Marketing Science (KAMS) as discussed by the authors, nine articles were originally presented at the KAMS International Conference and were accepted for conference proceedings.
10 citations