Author
Sara Chinnasamy
Bio: Sara Chinnasamy is an academic researcher from Universiti Teknologi MARA. The author has contributed to research in topics: General election & The Internet. The author has an hindex of 3, co-authored 9 publications receiving 24 citations.
Topics: General election, The Internet, Government, Social media, Politics
Papers
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01 Jan 2018TL;DR: A textual analysis was conducted on 187 news on six online news stations' social media platform during the 11 days of campaigning as mentioned in this paper, which revealed issues like Goods and Service Tax (GST), candidates' reputations and 1 Malaysia Development Berhad (1MDB) scandal are the main causes of political hatred expressed on social media platforms.
Abstract: In the era of technological advancement, with smartphones and digital devices, almost everybody can have access to the Internet. We move at very fast pace along with the information that we carry and every each of it will rapidly processed. Especially on social media platforms, where false news or scandals that revolve around pundits or the higher up often create chaos and triggers public interest. Malaysia had its 14th General Election (GE14) dated 9th May, 2018. It was believed to be the most nerve-wracking, fiercest general election to ever happen where after 61 years, Barisan Nasional (BN) had to bow down to the voice of Malaysians where social media is part of the factor, utilised ultimately to influence the people and powerful enough to change people’s perception, thus, create political hatred. A textual analysis was conducted on 187 news on six online news stations’ social media platform during the 11 days of campaigning. In-depth interviews were also conducted to discover the political hatred issues on social media. The findings suggested issues like Goods and Service Tax (GST), candidates’ reputations and 1 Malaysia Development Berhad (1MDB) scandal are the main causes of political hatred expressed on social media platforms.
7 citations
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TL;DR: In this paper, the authors discuss how knowledge that constitutes power highlights the way the governing systems work in Indigenous education policy and discuss the participation by the Orang Asli and the power held by them to influence the creation of education policy through three main ideas; governmentality, power/knowledge and discourse.
Abstract: United Nations Declaration on the Rights of Indigenous Peoples (UNDRIP) was created to give Indigenous peoples the right to determine their own educational system. In article 14 it is stated that, Indigenous peoples have the right to establish and control their educational systems and institutions, providing education in their own languages, in a manner appropriate to their cultural methods of teaching and learning. Since the 56 years of independence, Orang Asli has never been neglected or excluded from the government’s planning in ensuring their education development. Following Foucault’s analytical model, this paper discusses how knowledge that constitutes power highlights the way the governing systems work in Indigenous education policy. Furthermore, this paper also deliberates on participation by the Orang Asli and the power held by them to influence the creation of education policy through three main ideas; ‘governmentality’, ‘power/knowledge’ and ‘discourse’ which are analytical approaches by Foucault. Based on this discussion, we can get a clear picture and better understanding the possibility of improvements in Indigenous people’s educational opportunities and the possibility of a more all-inclusive education development policy.
5 citations
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TL;DR: In this paper, the authors examined how voters rely on technology to educate themselves on the election issues that become a concern for them before exercising their power by determining and selecting their preferred government.
Abstract: The 14th General Election (GE14) was the most exciting general election ever had by Malaysian’s ever since its independence in 1957. The high participation of young voters or better known as the ‘Kingmaker’ which made up 41% of the total voters was the main reason for the topple of Barisan Nasional (BN) government that have administrated the nation for the last 60 years. Given the influence of awareness towards electoral issues and the political knowledge, this paper aims to understand the young voters’ participation during election. Guided by Michael Foucault ‘Theory of Power’, this paper examines how voters rely on technology to educate themselves on the election issues that become a concern for them before exercising their power by determining and selecting their preferred government. The findings of the data were collected through focus group discussions, involving twelve (12) participants which consist of Malay, Chinese and Indian voters, aged between 21-39 years old. From the findings, issues relating to 1 Malaysia Development Berhad (1MDB), Goods and Service Tax (GST), high cost of living, and PTPTN have grabbed their attention. Their concern towards these issues were caused by the economy impact that it has on their daily lives. Influenced by their heavy reliance on social media as a source of information which was easily accessible through smart phones further motivates them to cast their votes despite of their depth of knowledge on electoral processes. Nevertheless, both Government and the Election Commission have a vital role to play in drawing young voters’ attention whilst engaging and educating them for the next General Election.
3 citations
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TL;DR: In this paper, the authors analyzed the people's perception and their level of understanding and acceptance towards 1Malaysia including their views on the introduction of 1-malaysia in early days and how multi-ethnic people interpretative this conception.
Abstract: 1Malaysia had been seen as a concept that will work in the plural community and to ensure the equality despite the racial groups and religion. Ever since the 1Malaysia concept was announced in 2009 by the 6th Malaysian Prime Minister Dato’ Seri Najib Tun Abdul Razak, there are lots of opinions and responds being voiced out towards this idea. With the slogan of ‘People First, Performance Now”, it urges Malaysians to stay united regardless ethnics and religions. The major aim of this conception is to create racial harmony and unity among its citizens (Malay, Chinese and Indians ethnics). This paper will analyze the people’s perception and their level of understanding and acceptance towards 1Malaysia including their views on the introduction of 1Malaysia in early days and how multi-ethnic people interpretative this conception. The promotion of 1Malaysia can be widely seen in the traditional media and new media. Textual analysis and in-depth interviews methods have been used to identify the effectiveness of 1Malaysia towards the country development and how the ruling government, Barisan Nasional (BN) response in promoting one identity to representing the country. Despite, the great promotion and educating the Malaysians on the 1Malaysia goals, many of them still criticize the government and not supporting its implementation. The 1Malaysia is not only being criticized by the public, but also among the politicians especially from the Opposition parties. Yet, the ruling government, BN took an action by protecting 1Malaysia and believing in it. The government stands strong behind this concept and put lots of effort in order for this to succeed.
3 citations
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TL;DR: In this paper, Imagined communities: Reflections on the origin and spread of nationalism are discussed. And the history of European ideas: Vol. 21, No. 5, pp. 721-722.
13,842 citations
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30 May 2008
TL;DR: This bachelor thesis aims to examine language of advertising as a form of communication in contemporary society by investigating the character of language used in advertising, its deviation from accepted language and breaking accepted linguistics norms.
Abstract: This bachelor thesis aims to examine language of advertising as a form of communication in contemporary society. It investigates the character of language used in advertising, its deviation from accepted language and breaking accepted linguistics norms. The effort of the thesis is to discover main functions of advertising and to characterize language of advertising. We shall describe and afterwards analyze the verbal features and strategies used in advertising. The thesis is divided into two parts. The first part is theoretical, dealing with theory of language of advertising, focusing on the aspects of language. The second part is practical with the effort to analyze in details commercial advertisements published in tabloid magazines.
254 citations
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01 Feb 2019TL;DR: A novel framework to effectively detect highly discussed topics that generate hate speech on Facebook is explored with the use of graph, sentiment, and emotion analysis techniques and is able to identify the pages that promote hate speech in the comment sections regarding sensitive topics automatically.
Abstract: Hate speech has been an issue since the start of the Internet, but the advent of social media has brought it to unimaginable heights. To address such an important issue, in this paper, we explore a novel framework to effectively detect highly discussed topics that generate hate speech on Facebook. With the use of graph, sentiment, and emotion analysis techniques, we cluster and analyze posts on prominent Facebook pages. Consequently, the proposed framework is able to identify the pages that promote hate speech in the comment sections regarding sensitive topics automatically.
54 citations
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01 May 2006
TL;DR: The role of campaign web sites in promoting candidates and attracting campaign resources is discussed in this paper, where Howard Dean, John Kerry, and Internet Politicking in the 2004 Iowa Caucus are discussed.
Abstract: Chapter 1 Introduction Chapter 2 1 Campaign Finance Reform and the Internet: Regulating Web Messages in the 2004 Election and Beyond Chapter 3 2 Web Campaigning by U.S. Presidential Primary Candidates in 2000 and 2004 Chapter 4 3 Webstyles in 2004: The Gendering of Candidates on Campaign Web Sites? Chapter 5 4 Online Organization: Dean, Kerry, and Internet Politicking in the 2004 Iowa Caucus Chapter 6 5 Political Web Wars: The Use of the Internet for Political Advertising Chapter 7 6 Self-Referential and Opponent-Based Framing: Candidate E-Mail Strategies in Campaign 2004 Chapter 8 7 The Role of Campaign Web Sites in Promoting Candidates and Attracting Campaign Resources Chapter 9 8 Joy and Sorrow of Interactivity on the Campaign Trail: Blogs in the Primary Campaign of Howard Dean Chapter 10 9 The Blogging of the President Chapter 11 10 The Age of Reasons: Motives for Using Different Components of the Internet for Political Information Chapter 12 11 Discrediting Teresa: Wounded by Whispers on the Web Chapter 13 12 Web Interactivity and Young Adult Political Efficacy
50 citations
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01 Jan 2018
TL;DR: This article conducted a critical analysis of editorials and columns in mainstream newspapers during Malaysia's 13th General Election (GE13) campaign, focusing on the discursive strategies of legitimation and how they present particular narratives or arguments in the interests of the powerful.
Abstract: This thesis conducts a critical analysis of editorials and columns in mainstream newspapers during Malaysia's 13th General Election (GE13) campaign. In a country that practises parliamentary democracy but simultaneously observes a close cooperation (Mustafa, 2010, p. 51) between the ruling party and the mainstream press, this study explores the links between the two. The thesis demonstrates the continuing power of the mainstream press in the country. It also explores how a so-called parliamentary democracy can lead to authoritarian rule, as well as the role of the press in this process.
Adhering to Critical Discourse Analysis (CDA) principles, the thesis describes and explains how particular relations of power are enacted, reproduced and legitimized within government-owned media, in this case Malaysia where control is institutionalized. This study specifically focuses on the discursive strategies of legitimation in editorials and columns, and how they present particular narratives or arguments in the interests of the powerful. The thesis offers a greater understanding of the deep ideological structures of mainstream newspapers and, in particular, their construction and (de)legitimisation of the government and opposition during the GE13 campaign. This investigation draws on various methods, from quantitative content analysis to the Discourse-historical Approach (DHA), and insights from a range of disciplines, to examine the discursive features of mainstream newspapers discourse during the GE13 campaign.
The main contributions of the thesis are on theoretical, methodological and empirical grounds. It contributes to the body of knowledge on political communication research by focusing on the Asian-Malaysian context and moving away from Western-centric models that often overlook the key element of culture. The application of the DHA provides a novel and valuable contribution to the understanding of Malaysian election communication discourse through its interdisciplinary methods and analyses. The empirical investigation provides conclusive evidence that revolves around the issues of the perversion of developmental journalism, race/ethnicity, Islam and its abuses, as well as change and time. This thesis also reviews and reveals the extent to which the press in Malaysia is controlled, dominated and manipulated, thereby challenging those, including the ruling elite, who have claimed that Malaysia is a democratizing nation state.
31 citations