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Urjani Chakravarty

Bio: Urjani Chakravarty is an academic researcher from Indian Institute of Management Indore. The author has contributed to research in topic(s): Interpersonal communication & Tourism. The author has an hindex of 1, co-authored 3 publication(s) receiving 2 citation(s).
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Journal ArticleDOI
Abstract: This paper aims to present the authors’ perspectives on the new narrative styles adopted by international millennial travel vloggers during the COVID-19 pandemic. They aim to promote virtual tourism, and the authors present six examples of millennial vloggers. Considering tighter government regulations relating to travel, vloggers have developed novel ways of content creation through “travel writing.”,The authors used narrative analysis to review their sample of vlogs and how specific changes in each vlogging stage are motivated by viewer expectancy.,Millennial vlogger couples are using the YouTube platform to meet the demand for virtual tourism.,This study provides new ways of looking at travel vlogging as an occupation and means of entertainment. However, the current dynamic situation may well lead to further challenges for this kind of research.,The implications relate to the provision of a better understanding of the scope for virtual tourism and how it can lead to new avenues for tourism development.,The authors reviewed millennial vloggers during the COVID-19 pandemic and applied narratology to the vlogs to better analyse the changes caused by the pandemic.

2 citations


Journal ArticleDOI
Urjani Chakravarty1Institutions (1)
Abstract: Humour as represented vis-a-vis situational comedy in general forms an important aspect of interpersonal communication. Though the reception of humour is often ascribed to personal taste, the exten...

Book ChapterDOI
Urjani Chakravarty1Institutions (1)
14 Aug 2017
TL;DR: This chapter will attempt a comparative analysis of Herge’s The Adventures of Tintin and its highly popular Bengali rendering.
Abstract: The current work attempts to explore the issues present during indirect translation of multimodal word texts like a world comics created by Herge with the help of a pragmatic theory, Relevance Theory of Communication propounded by Sperber and Wilson (1986, Relevance: Communication and Cognition, Blackwell, 1995), which has been successfully applied in the domain of translation by several scholars, notable and foremost among them being Ernst-August Gutt (Translation and Relevance: Cognition And Context, Basil Blackwell, Oxford, 1991, Translation and Relevance: Cognition And Context, St. Jerome, 2000). Using the insights provided by Gutt’s application of Relevance Theory to translation, this chapter will attempt a comparative analysis of Herge’s The Adventures of Tintin and its highly popular Bengali rendering. While acknowledging that linguistic differences are one major hurdle to be overcome for successful translation, the relevance-theoretic approaches bring out that contextual differences constitute a second major hurdle, of at least equal importance to the linguistic one. Thus, the study posits that one can depend on the assumption that multimodal world texts can also be called as visual world literature, and the related issues can be explicated through assistance by means of Mona Bakers Translation Universals

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Journal ArticleDOI
Abstract: Purpose The coronavirus pandemic has triggered a paradigm shift in all businesses, and given the restrictions that followed, hospitality and tourism has been significantly affected. This article identifies some emerging issues and trends in hospitality and tourism businesses related to this, and in so doing, it introduces the theme issue. Design/methodology/approach The article draws on recent reports and articles and on several rounds of discussion between academics, practitioners and other stakeholders to identify the issues arising, which are then explored in the articles featured in this theme issue. Findings The study findings reveal that the pandemic response has prompted advances in technology, profit management, training, service blueprinting and online education, coupled with industry integration, sustainability practices, housekeeping services, medical tourism and virtual tourism among others. Originality/value The theme issue sought to address the real-life issues that are impacting hospitality and tourism in India and some of the wider implications. This exploratory work is based on inputs from industry professionals, policymakers and other stakeholders in relation to the emerging issues and the formulation of strategies to mitigate the impact of the pandemic on hospitality and tourism businesses in India.

2 citations


Journal ArticleDOI
Abstract: This concluding article summarizes the main findings in response to the theme issue strategic question: How are hospitality and tourism businesses in India responding to the COVID-19 pandemic?,The conclusion identifies some contemporary and relevant areas for development in the post-pandemic era. To summarize, this paper draws out the key findings of the theme issue articles and presents the main recommendations for industry action.,This conclusion highlights emerging issues for Indian hospitality and tourism businesses and includes specific recommendations for industry professionals, policymakers and other stakeholders in relation to strategies that could be adopted to mitigate the impact of the COVID-19 pandemic.,Given the wide impact of the pandemic across industries, this issue will be of interest to practitioners, higher education leaders, policymakers and other stakeholders as it draws on industry-focused research to explore the challenges and possible solutions to current and pending challenges. This issue also provides insights for further collaborative research.,This article provides insights from practitioners and academics relating to the current and on-going impact of the COVID-19 pandemic and developmental steps that the hospitality and tourism industry in India is taking in response.

Performance
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Author's H-index: 1

No. of papers from the Author in previous years
YearPapers
20211
20172