Bauhaus University, Weimar

About: Bauhaus University, Weimar is a education organization based out in Weimar, Thüringen, Germany. It is known for research contribution in the topics: Finite element method & Isogeometric analysis. The organization has 1421 authors who have published 2998 publications receiving 104454 citations. The organization is also known as: Bauhaus-Universität Weimar & Hochschule für Architektur und Bauwesen.

Customer orientation of service employees: Its impact on customer satisfaction, commitment, and retention

Abstract: With the performance of service personnel often constituting a major element of a service per se, the customer orientation of service personnel is often regarded as a main determinant of service firms' success. Drawing on a deductively derived four‐dimensional conceptualization of the customer orientation of service personnel, consisting of employees' technical skills, social skills, motivation, and decision‐making power, a model of the impact employees' customer orientation has on key service marketing constructs is theoretically developed. The model is then empirically tested against a sample of 989 consumers for two service contexts (i.e. book/CD/DVD retailers and travel agencies), with the results providing support for most hypotheses. Implications of the findings for services and retail management are discussed.

Dual‐horizon peridynamics

Abstract: Summary In this paper, we develop a dual-horizon peridynamics (DH-PD) formulation that naturally includes varying horizon sizes and completely solves the ‘ghost force’ issue Therefore, the concept of dual horizon is introduced to consider the unbalanced interactions between the particles with different horizon sizes The present formulation fulfills both the balances of linear momentum and angular momentum exactly Neither the ‘partial stress tensor’ nor the ‘slice’ technique is needed to ameliorate the ghost force issue We will show that the traditional peridynamics can be derived as a special case of the present DH-PD All three peridynamic formulations, namely, bond-based, ordinary state-based, and non-ordinary state-based peridynamics, can be implemented within the DH-PD framework Our DH-PD formulation allows for h-adaptivity and can be implemented in any existing peridynamics code with minimal changes A simple adaptive refinement procedure is proposed, reducing the computational cost Both two-dimensional and three-dimensional examples including the Kalthoff–Winkler experiment and plate with branching cracks are tested to demonstrate the capability of the method Copyright © 2016 John Wiley & Sons, Ltd