Boise State University

About: Boise State University is a education organization based out in Boise, Idaho, United States. It is known for research contribution in the topics: Population & Computer science. The organization has 3698 authors who have published 8664 publications receiving 210163 citations. The organization is also known as: BSU & Boise State.

Social network knowledge construction: emerging virtual world pedagogy

Abstract: Purpose – The purpose of this paper is to identify and explore the dynamics of an emerging form of teaching and learning – social network knowledge construction – associated with the use of social networks, particularly 3D virtual world environments such as Second Life. As social network technologies not only frame the way individuals interact and learn, but actually impact on a learner's thinking process and development of future consciousness, new pedagogies are needed to effectively integrate these communication mechanisms into the learning environment.Design/methodology/approach – The paper discusses the purpose and potential use of these networks in the teaching and learning process. Distinguishing features of social network knowledge construction as an emerging pedagogy are identified.Findings – Strategies for incorporating a variety of identified social networks, both in and out of virtual worlds, for teaching and learning are noted.Research limitations/implications – The focus of this emerging ped...

Drucker's Insights on Market Orientation and Innovation: Implications for Emerging Areas in High-Technology Marketing

Abstract: In 1954, Drucker boldly declared that organizations have only two basic functions, marketing and innovation. While true for any organization, this insight is particularly pertinent for technology-based businesses. The complicated environment surrounding high-tech companies creates a great need for sophisticated marketing. Yet these companies continue to have under-developed competencies in marketing and in understanding customer needs. This essay explores Drucker’s insights with respect to two particularly salient issues for high-tech companies: developing and implementing a market orientation and break-through innovations. We review Drucker’s insights and synthesize them with the scholarly research on these issues. Finally, we discuss three emerging areas in high-tech marketing where academics and managers could build on Drucker’s insights to guide future research and practice: market driving, customer co-creation, and corporate social responsibility. These illustrative examples highlight that even today, Drucker’s writings continue to offer remarkable guidance to scholars and managers who are willing to take the time to reflect, understand, and incorporate his insights in the unique context of high-tech industries.

From global change science to action with social sciences

Abstract: US efforts to integrate social and biophysical sciences to address the issue of global change exist within a wider movement to understand global change as a societal challenge and to inform policy. Insights from the social sciences can help transform global change research into action.

News media literacy and conspiracy theory endorsement

Abstract: Conspiracy theories flourish in the wide-open media of the digital age, spurring concerns about the role of misinformation in influencing public opinion and election outcomes. This study examines w...