DePaul University

About: DePaul University is a education organization based out in Chicago, Illinois, United States. It is known for research contribution in the topics: Population & Context (language use). The organization has 5658 authors who have published 11562 publications receiving 295257 citations.

Viral Advertising in Social Media

Abstract: This study examines the potential link of Facebook group participation with viral advertising responses. The results suggest that college-aged Facebook group members engage in higher levels of self-disclosure and maintain more favorable attitudes toward social media and advertising in general than do nongroup members. However, Facebook group participation does not exert an influence on users’ viral advertising pass-on behaviors. The results also identify variations in predictors of pass-on behaviors between group members and nonmembers. These findings have theoretical and managerial implications for viral advertising on Facebook.

The Positive Aspects of Being a Lesbian or Gay Man

Abstract: The need to provide culturally competent training for counseling gay men and lesbians (as well as other sexual minorities) is limited by the relative scarcity of research. Extant research has focused on psychopathologies and negative life experiences with little attention to the positive aspects of the lives of gay men and lesbians. An online survey collected data on perceptions of the positive aspects of being a gay man or lesbian (N 553). Qualitative analyses revealed 3 domains with 11 themes. The positive aspects of gay or lesbian identity were belonging to a community, creating families of choice, forging strong connections with others, serving as positive role models, developing empathy and compassion, living authentically and honestly, gaining personal insight and sense of self, involvement in social justice and activism, freedom from gender-specific roles, exploring sexuality and relationships, and enjoying egalitarian relationships (lesbian participants only). These findings are discussed in light of recent literature on positive psychology and strength-based therapeutic approaches.

Children's understanding of emotional facial expressions and verbal labels

Abstract: Preschool, kindergarten, first and second-grade children were told twelve stories describing emotion-inducing events After each story the subjects were presented either with three emotion labels (eg, “happy,” “sad,” “surprised”) or with facial expressions of three emotions Subjects were asked to choose the label or expression appropriate for the story's main character Data analysis showed that children's accuracy increased with age Performance was high on both response measures but recognition of labels exceeded that of facial expressions Some of the six emotions studied (eg, happiness and sadness) were recognized more easily than others (surprise, fear, and anger), with disgust being correctly identified least often