Institution
Indian Institute of Management Ahmedabad
Education•Ahmedabad, India•
About: Indian Institute of Management Ahmedabad is a education organization based out in Ahmedabad, India. It is known for research contribution in the topics: Emerging markets & Population. The organization has 1828 authors who have published 4011 publications receiving 59269 citations. The organization is also known as: IIMA & IIM Ahmedabad.
Papers published on a yearly basis
Papers
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TL;DR: The computed resilience scores enable activity-wise analysis of supplier’s resilience which helps in classifying existing suppliers in distinct groups characterized by their resilience capability and providing early warning signals to the top managers of contractor's organization to work proactively with all corrective measures planned at the onset of the project.
27 citations
TL;DR: In this paper, the authors developed models for closed-loop pallet pooling providers to understand the environmental and economic impact of customer characteristics and design options, which can help support decision-making by the providers to determine operational regions and customer selection, among other network design trade-offs.
27 citations
TL;DR: The authors adopts a categorical hybrid conjoint analysis for pricing such experiences within the restaurant industry, considering 13 attributes and 40 attribute levels under four facets, using data collected from 315 respondents in India.
Abstract: Innovative experiences created by designers, architects, and artists are being combined with foods and services in the tourism industry. These experience products often combine subjective and objective attributes, and travelers’ evaluation of these attributes determine their willingness to pay. However, there is currently no structured approach for determining willingness to pay for the separate subjective and objective attributes of an experience product. This research adopts a categorical hybrid conjoint analysis for pricing such experiences within the restaurant industry, considering 13 attributes and 40 attribute levels under four facets, using data collected from 315 respondents in India. The study found that customers have a separate utility for subjective and objective attributes and will pay significant premiums for subjective attributes. There is scope for marketers to redesign experience products by combining different proportions of subjective and objective attributes. We thus define an optimal...
27 citations
TL;DR: In this paper, the authors identify drivers of the land market in India and compare the level of resource productivity under different land lease arrangements and conclude that short-term land lease contracts are relatively less productive than owner cultivated land.
27 citations
TL;DR: In this paper, the authors have studied the factors impacting usage of mobile banking by consumers in India and adopted the Extended Unified Theory of Acceptance and Use of Technology (ULET).
Abstract: The aim of this research is to study the factors impacting usage of mobile banking (mBanking) by consumers in India. The study adopts the Extended Unified Theory of Acceptance and Use of Technology...
27 citations
Authors
Showing all 1868 results
| Name | H-index | Papers | Citations |
|---|---|---|---|
| Kanti V. Mardia | 54 | 235 | 20393 |
| Mousumi Banerjee | 53 | 193 | 11141 |
| Marti G. Subrahmanyam | 52 | 202 | 7641 |
| Vishal Gupta | 47 | 387 | 9974 |
| Anil K. Gupta | 41 | 175 | 17828 |
| Priyadarshi R. Shukla | 39 | 136 | 9749 |
| Asha George | 35 | 156 | 4227 |
| Ashish Garg | 34 | 246 | 4172 |
| Justin Paul | 31 | 119 | 4082 |
| Narendra Singh Raghuwanshi | 31 | 136 | 4298 |
| Sumeet Gupta | 31 | 108 | 5614 |
| Nitin R. Patel | 31 | 55 | 4573 |
| Rahul Mukerjee | 30 | 206 | 3507 |
| Chandan Sharma | 30 | 124 | 3330 |
| Gita Sen | 30 | 57 | 3550 |