Institution
Indian Institute of Management Ahmedabad
Education•Ahmedabad, India•
About: Indian Institute of Management Ahmedabad is a education organization based out in Ahmedabad, India. It is known for research contribution in the topics: Context (language use) & Emerging markets. The organization has 1828 authors who have published 4011 publications receiving 59269 citations. The organization is also known as: IIMA & IIM Ahmedabad.
Papers published on a yearly basis
Papers
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TL;DR: The GLOBE southern Asia cluster consists of India, Indonesia, Iran, Malaysia, Philippines, and Thailand as mentioned in this paper, which has a total population of almost 1.5 billion and a gross domestic product of almost U.S.$1 trillion.
194 citations
TL;DR: In this paper, the authors identify a few potential drivers of blockchain technology adoption, considering the grape wine supply chain and employing a rating-based conjoint analysis, and find that dis-intermediation, traceability, price, trust, compliance, and coordination and control in order of their relative importance and utilities can influence the supply chain actors' adoption-intention decision processes.
189 citations
TL;DR: In this article, the authors extended the relationship marketing framework to the domain of online retailing to identify what strategies help build relationships with online customers and also examined the relationship between the four mediators, trust, commitment, relationship quality, and relationship satisfaction.
Abstract: Building on the meta-analytic model suggested by Palmatier et al. Journal of Marketing, 70, 136–153, (2006), this study extends the relationship marketing framework to the domain of online retailing to identify what strategies help build relationships with online customers. Specifically, this meta-analytic study identifies key antecedents and consequences of relationship marketing in online retailing. The study also examines the relationship between the four mediators—trust, commitment, relationship quality, and relationship satisfaction— and the antecedents and consequences of relationship marketing. Similarity and seller expertise were found to have the strongest impact on relational mediators, and word of mouth was the most critical outcome of relationship marketing efforts. The model proffered in this study will motivate hypotheses to be examined by future researchers. The model also helps managers to identify the key drivers of relationship marketing in online retailing.
189 citations
TL;DR: The Honey Bee Network has helped provide a sort of loose platform to converge creative, but uncoordinated individuals across not only Indian states having varying cultural, linguistic and social ethos, but also in 75 other countries around the world.
185 citations
184 citations
Authors
Showing all 1868 results
| Name | H-index | Papers | Citations |
|---|---|---|---|
| Kanti V. Mardia | 54 | 235 | 20393 |
| Mousumi Banerjee | 53 | 193 | 11141 |
| Marti G. Subrahmanyam | 52 | 202 | 7641 |
| Vishal Gupta | 47 | 387 | 9974 |
| Anil K. Gupta | 41 | 175 | 17828 |
| Priyadarshi R. Shukla | 39 | 136 | 9749 |
| Asha George | 35 | 156 | 4227 |
| Ashish Garg | 34 | 246 | 4172 |
| Justin Paul | 31 | 119 | 4082 |
| Narendra Singh Raghuwanshi | 31 | 136 | 4298 |
| Sumeet Gupta | 31 | 108 | 5614 |
| Nitin R. Patel | 31 | 55 | 4573 |
| Rahul Mukerjee | 30 | 206 | 3507 |
| Chandan Sharma | 30 | 124 | 3330 |
| Gita Sen | 30 | 57 | 3550 |