San Francisco State University

About: San Francisco State University is a education organization based out in San Francisco, California, United States. It is known for research contribution in the topics: Population & Planet. The organization has 5669 authors who have published 11433 publications receiving 408075 citations. The organization is also known as: San Francisco State & San Francisco State Normal School.

Phylogeographical approaches to assessing demographic connectivity between breeding and overwintering regions in a Nearctic-Neotropical warbler (Wilsonia pusilla).

Abstract: We characterized the pattern and magnitude of phylogeographical variation among breeding populations of a long-distance migratory bird, the Wilson’s warbler ( Wilsonia pusilla ), and used this information to assess the utility of mtDNA markers for assaying demographic connectivity between breeding and overwintering regions. We found a complex pattern of population differentiation in mitochondrial DNA (mtDNA) variation among populations across the breeding range. Individuals from eastern North America were differentiated from western individuals and the eastern haplotypes formed a distinct, wellsupported cluster. The more diverse western group contained haplotype clusters with significant geographical structuring, but there was also broad mixing of haplotype groups such that no haplotype groups were population specific and the predominance of rare haplotypes limited the utility of frequency-based assignment techniques. Nonetheless, the existence of geographically diagnosable eastern vs. western haplotypes enabled us to characterize the distribution of these two groups across 14 overwintering locations. Western haplotypes were present at much higher frequencies than eastern haplotypes at most overwintering sites. Application of this mtDNA-based method of linking breeding and overwintering populations on a finer geographical scale was precluded by the absence of population-specific markers and by insufficient haplotype sorting among western breeding populations. Our results suggest that because migratory species such as the Wilson’s warbler likely experienced extensive gene flow among regional breeding populations, molecular markers will have the greatest utility for characterizing breeding − overwintering connectivity at a broad geographical scale.

Cultural value, consumption value, and global brand image: A cross-national study

Abstract: In expanding their market to the global level with clear and consistent global brand images across nations, marketers are ever confronting the issue of how to deal with different cultural values. Cultural value is identified as an influential factor on brand image and is widely accepted as one of the crucial concepts in understanding consumer consumption value, which determines choices of consuming everyday products and services. Most firms endeavoring to establish and maintain consistent global brand images, however, adopt a standardized brand image strategy that usually does not consider individual target markets” characteristics, including the concepts of cultural value and consumption value. This study developed a conceptual framework which incorporated cultural value not only as a direct antecedent of brand image, but also as an indirect antecedent of brand image through consumption value, and empirically tested it using the category of apparel. Following this framework, this study hypothesized the differences in brand image, cultural value, and consumption value between the U.S. and South Korea. Data were gathered through surveying university students residing in the San Francisco and Seoul metropolitan areas using a convenience sampling method. A total of 329 completed questionnaires were used in factor analysis, discriminant analysis, and structural equation modeling. The results provide insights into standardized brand image strategies and suggest some implementable tools that might prove effective in both countries. © 2009 Wiley Periodicals, Inc.

Selection functions in doppler planet searches

Abstract: We present a preliminary analysis of the sensitivity of Anglo-Australian Planet Search data to the orbital parameters of extrasolar planets. To do so, we have developed new tools for the automatic analysis of large-scale simulations of Doppler velocity planet search data. One of these tools is the two-dimensional Keplerian Lomb-Scargle (LS) periodogram that enables the straightforward detection of exoplanets with high eccentricities (something the standard LS periodogram routinely fails to do). We used this technique to redetermine the orbital parameters of HD20782b, with one of the highest known exoplanet eccentricities (e = 0.97 +/- 0.01). We also derive a set of detection criteria that do not depend on the distribution functions of fitted Keplerian orbital parameters (which we show are non-Gaussian with pronounced, extended wings). Using these tools, we examine the selection functions in orbital period, eccentricity and planet mass of Anglo-Australian Planet Search data for three planets with large-scale Monte Carlo like simulations. We find that the detectability of exoplanets declines at high eccentricities. However, we also find that exoplanet detectability is a strong function of epoch-to-epoch data quality, number of observations and period sampling. This strongly suggests that simple parametrizations of the detectability of exoplanets based on `whole-of-survey' metrics may not be accurate. We have derived empirical relationships between the uncertainty estimates for orbital parameters that are derived from least-squares Keplerian fits to our simulations and the true 99 per cent limits for the errors in those parameters, which are larger than equivalent Gaussian limits by the factors of 5-10. We quantify the rate at which false positives are made by our detection criteria, and find that they do not significantly affect our final conclusions. And finally, we find that there is a bias against measuring near-zero eccentricities, which becomes more significant in

Pleasurable Surprises: A Cross-Cultural Study of Consumer Responses to Unexpected Incentives

Abstract: Consumer reactions to a surprising event are generally stronger than those to an identical but unexpected event. But the experience of surprise differs across cultures. In this article, we examine differences between East Asian and Western emotional reactions to unexpected incentives. When given an unexpected gift, East Asians report less surprise and less pleasure than Westerners. East Asians’ dampened pleasure is explained by their motivation to maintain balance and emotional control, which leads to a reappraisal of perceived likelihood. However, if the unexpected gift is attributed to good luck, which is a desirable form of the unexpected, East Asians experience even greater pleasure than Westerners.

Low-dimensional de Sitter quantum gravity

Abstract: We study aspects of Jackiw-Teitelboim (JT) quantum gravity in two-dimensional nearly de Sitter (dS) spacetime, as well as pure de Sitter quantum gravity in three dimensions. These are each theories of boundary modes, which include a reparameterization field on each connected component of the boundary as well as topological degrees of freedom. In two dimensions, the boundary theory is closely related to the Schwarzian path integral, and in three dimensions to the quantization of coadjoint orbits of the Virasoro group. Using these boundary theories we compute loop corrections to the wavefunction of the universe, and investigate gravitational contributions to scattering. Along the way, we show that JT gravity in dS2 is an analytic continuation of JT gravity in Euclidean AdS2, and that pure gravity in dS3 is a continuation of pure gravity in Euclidean AdS3. We define a genus expansion for de Sitter JT gravity by summing over higher genus generalizations of surfaces used in the Hartle-Hawking construction. Assuming a conjecture regarding the volumes of moduli spaces of such surfaces, we find that the de Sitter genus expansion is the continuation of the recently discovered AdS genus expansion. Then both may be understood as coming from the genus expansion of the same double-scaled matrix model, which would provide a non-perturbative completion of de Sitter JT gravity.