University of Colorado Colorado Springs

About: University of Colorado Colorado Springs is a education organization based out in Colorado Springs, Colorado, United States. It is known for research contribution in the topics: Population & Poison control. The organization has 6664 authors who have published 10872 publications receiving 323416 citations. The organization is also known as: UCCS & University of Colorado at Colorado Springs.

Microelectronics reliability

Abstract: The author points out the importance of the involvement of the design and manufacturing team in achieving reliability of microelectronic devices. A method of verifying reliability goals through calculation of failure rates based on life test parameters is described. An example illustrating the method is shown. >

Why Do We Need What We Need? A Terror Management Perspective on the Roots of Human Social Motivation

Abstract: In this article, we use terror management theory to address the question of why people are motivated to achieve a variety of specific psychological endstates. We argue that the most basic of all human motives is an instinctive desire for continued life, and that all more specific motives are ultimately rooted in this basic evolutionary adaptation. We propose a tripartite motive system through which this prime directive for continued life is achieved, along with a hierarchical model of the relation between motives at different levels of abstraction. This analysis specifies the relation between the self-preservation instinct and various more specific and concrete psychological motives. The three major branches of this motivational hierarchy consist of (a) direct biological motives, which are oriented toward attaining the biological necessities of life (e.g., food, air, water); (b) symbolic-defensive motives, which are oriented toward control- ling the potential for existential terror brought on by awareness...

Marketing's contribution to the implementation of business strategy: an empirical analysis

Abstract: This paper describes a study that assesses the performance implications of matching marketing strategy to business strategy. In order to conduct this study we first reviewed the literature on marketing strategy to identify its key dimensions. We then conducted a survey of 1000 senior marketing executives about the strategic marketing practices adopted in their respective firms or business units, and developed scales to describe 11 strategic marketing activities. We next performed a K-means cluster analysis using these scales to develop a taxonomy of marketing strategy types consisting of: Aggressive Marketers, Mass Marketers, Marketing Minimizers, and Value Marketers. We then observed that superior performance at the firm or SBU level was achieved when specific marketing strategy types were matched with appropriate Miles and Snow (1978) business strategy types. Copyright © 2001 John Wiley & Sons, Ltd.

Solvability, controllability, and observability of continuous descriptor systems

Abstract: In this paper, we investigate the properties of the continuous descriptor system E\dot{x}(t)=Ax(t)+Bu(t), 0\leqt\leqb where E, A, and B are complex and possibly singular matrices and u(t) is a complex function differentiable sufficiently many times. The traditional approach to such systems is to separate the state equations from the algebraic equations. However, such algorithms usually destroy the natural, physically-based sparsity and structure of the original system. Therefore, we consider descriptor systems in their original form. Such systems possess numerous properties not shared by the well-known state variable systems. First, we relate classical theories of matrix pencils to the solvability of descriptor systems. Then we extend the concepts of reachability, controllability, and observability of state variable systems to descriptor systems, and describe the set of reachable states for descriptor systems.

Self-Esteem and Self-Efficacy within the Organizational Context An Empirical Examination

Abstract: The self-concept has emerged as an important component of organizational paradigms. This article reviews the conceptual meanings of self-esteem and self-efficacy, clarifies the relation-ship betwee...