Agribusiness 

About: Agribusiness is an academic journal published by Wiley-Blackwell. The journal publishes majorly in the area(s): Agribusiness & EconLit. It has an ISSN identifier of 0742-4477. Over the lifetime, 1553 publications have been published receiving 29970 citations.

Consumer willingness to pay for locally grown products: the case of South Carolina

Abstract: A contingent valuation framework is used to evaluate South Carolina consumers' willingness to pay for the “locally grown” characteristic (defined here as South Carolina grown) in produce and animal products and to identify the sociodemographic characteristics affecting consumer preferences for this characteristic. Findings show that South Carolina consumers are willing to pay an average premium of 27% for local produce and 23% for local animal products. Premiums for local products are influenced by age, gender, and income as well as by perceived product quality, a desire to support the local economy, patronage of farmers markets, and consumer ties to agriculture. [JEL Categories: D12, Q13]. © 2009 Wiley Periodicals, Inc.

Assessing consumer response to protected geographical identification labeling.

Abstract: Consumers' attitudes toward quality and desire for cultural identification have generated a growing demand for agricultural products that carry a strong identification with a particular geographical region. Many of these products are currently protected by European Legislation. A hedonic approach was used in order to calculate consumers' willingness to pay for fresh meat products that carry the Protected Geographical Identification label, “Galician Veal,” in Spain. The results indicate that if this label is present on high quality cuts of meat, one can obtain a premium up to a certain level of quality. The label is not significant for either quality extreme. Implications of these results and recommendations for the industry are discussed. © 2000 John Wiley & Sons, Inc.

Information asymmetry and the role of traceability systems

Abstract: The role of food traceability systems in resolving information asymmetry is explored. Three functions of traceability systems are identified: ex post reactive systems that allow the traceback of affected products in the event of a contamination problem so as to minimize social costs, ex post systems that facilitate the allocation of liability, and information systems that provide ex ante quality verification. A taxonomy of traceability systems illustrates the multidimensional nature of the information problems related to food safety and food quality. A model of ex ante quality verification and ex post traceability systems is used to demonstrate the different functions and incentives of a traceability system. Finally, examples of private sector and regulatory traceability initiatives are discussed within the context of the ex post and ex ante models developed in the paper. [EconLit citations: Q130; Q180; L150.] © 2004 Wiley Periodicals, Inc. Agribusiness 20: 397–415, 2004.

Members' perception of their participation in the governance of cooperatives: the key to trust and commitment in agricultural cooperatives.

Abstract: This study explores to which extent the members’ assessment of their cooperatives’ degree of success are related to various member attributes, with special reference to the members’ perception of their participation in the governance of the cooperatives. Three categories of member attributes are identified: Satisfaction with the profitability of farm operations, Age, and Experience from board work. The cooperatives’ degree of success is measured as members’ commitment towards cooperatives, and members’ trust in the board of directors. The data originates from a mail survey among Swedish farmers. A total of 2,250 farmers received a questionnaire. The response rate was 52%. The results indicate differences in members’ cooperative commitment and their trust towards directors to be due to farm operations profitability, age and experience as directors. After adding members’ perception of their participation in the governance as a covariate, most of the other differences are explained by this variable. Age is still to some extent associated with trust towards directors, as older farmers have less trust in directors.

Roundup Ready Soybeans and Welfare Effects in the Soybean Complex

Abstract: A three-region world model for the soybean complex is developed to evaluate the welfare effects of Roundup Ready (RR) soybean adoption. The structural modeling of the innovation accounts for farmers’ adoption incentives and for the observed pricing of RR soybean seeds as a proprietary technology. The calibrated model is solved for various scenarios to evaluate the production, price, and welfare impacts of RR soybean adoption. The United States gains substantially from the innovation, with the innovator capturing the larger share of the welfare gains. US farmers benefit in the base scenario, but would be adversely affected if the RR innovation were to increase yields. Spillover of the new technology to foreign competitors erodes the competitive position of domestic soybean producers, and export of the technology per se may not improve the welfare position of the innovating country. Consumers in every region gain from the adoption of RR soybeans. [ JEL Classification: F14, O33, Q16]. © 2000 John Wiley & Sons, Inc.