Showing papers in "Business Horizons in 2007"

TL;DR: In this paper, the authors discuss strategic entrepreneurship as the means through which firms simultaneously exploit their current competitive advantages while exploring for future opportu- nities, achieving a balance between exploration and exploitation consists of more than merely allocating resources evenly between the two processes.

TL;DR: Corporate social responsibility (CSR) is regarded as voluntary corporate commitment to exceed the explicit and implicit obligations imposed on a company by society's expectations of conventional corporate behavior as mentioned in this paper.

TL;DR: Corporate social responsibility (CSR) is a complex and multi-faceted concept, one which is increasingly central tomuch of today's corporate decision making as mentioned in this paper, and it has been widely accepted as a legitimate concern.

TL;DR: Based on a detailed analysis of both primary and secondary data sources, this article argued that when investing in advanced economies, Chinese multinational corporations are motivated primarily by the quest for strategic resources and capabilities, and that the underlying rationale for such asset-seeking FDI is strategic needs.

TL;DR: In this paper, a typology of firms' stances toward creative consumers is developed based on their attitude and action toward customer innovation, and the implications of the stances model for corporate strategy are examined.

TL;DR: In this article, the authors describe the three components of trust (ability, integrity, and benevolence) and identify which of these are critical to each life cycle stage (establishing the team, inception, organizing, transition, and accomplishing the task).

TL;DR: In this article, the authors conclude that human resource management adds significant value for organizations and that the value added is strongest when human resource systems are emphasized rather than individual practices, when human resources management decisions are tied to strategy, and among manufacturing firms.

TL;DR: In this paper, the authors argue that a solid knowledge base, a well-developed social network, and a strong focus on identifying opportunities are all necessary inputs toward entrepreneurial behavior, and high-technology entrepreneurs indicated that creativity also plays a critical and important role in the entrepreneurial process.

TL;DR: Brown et al. as discussed by the authors presented six development implications for creating an effective e-recruitment source on a corporate website based on a job marketing approach to the recruitment process and consumer behavior research on persuasive communication and decision making.

TL;DR: In this paper, the authors surveyed articles from a variety of academic streams related to slogans, and also looked at industry publications for relevant case studies, and proposed a series of guidelines for the strategy behind slogans and on creation and utilization of effective slogans.

TL;DR: In this paper, the authors present a framework that highlights the supply chain implications for firms forced into EOL product management where recycling is the only viable option, as well as the strategic implications of each of these choices.

TL;DR: In this paper, the authors examine how CSR (both its implementation and expectations) can lead to unintended results, compromising the distinct roles business and government play in market-driven, democratic systems.

TL;DR: In this article, the authors examine the knowledge literature and review the experience of a leading private healthcare group, with the objective of gaining a better understanding of the issues that confront effective knowledge management in contemporary organizations.

TL;DR: In this article, a typology is presented which will help organizations better reflect the brand image they desire, based on the extent to which employees know and understand the organization's mission, values, and desired brand image, and the degree to which they perceive their psychological contracts with the organization as being honored.

TL;DR: In this paper, a strong economic argument can be made for supplier diversity, and most Fortune 500 companies currently employ supplier diversity initiatives, which can become a source of competitive advantage for corporations, but the initiative must have top management commitment, a supportive culture, and the availability of champions to promote the proposal.

TL;DR: The Mayo Clinic case study illustrates the services branding model by showing how one organization has created, extended, and protected a powerful brand through an unwavering commitment to the well-being of its customers as discussed by the authors.

TL;DR: In this article, the authors provide firms with guidance in developing an effective multichannel mindset and in designing a multi-channel marketing program for serving end-consumers in business to consumer (B2C) situations.

TL;DR: In this article, the authors argue that accountability is not only an organizational requirement, but also a perceptual lens that can be used to observe and understand behavior in, and of, organizations, and demonstrate how to make better sense of functional and dysfunctional behavior in organizations by applying the accountability lens.

TL;DR: The authors investigates the truth behind five of the most common myths associated with reverse auctions and, based on insights obtained from 30 case study companies, provides prescriptive evidence and direction for supply managers regarding how not to fall victim to these myths.

TL;DR: In this article, the authors use existing humor theory and a simple model to generate a more analytical understanding of humorous interaction and suggest suggestions as to how to use humor and manage the use of humor in such a way as to maximize its benefits, while minimizing its dangers.

TL;DR: This article analyzes the emergence of paid search and the mechanics of its operation, and offers managers guidance on its effective usage.

TL;DR: In this article, the authors use mass customization successes to advance cross retailing as a comprehensive strategy that frames current Web initiatives specifically in terms of customer value, and use cross retail as the key to a largely unexploited Internet strategy for mass customizing bundles of goods or services as value-added solutions.

TL;DR: In this article, the authors explore the history, development, and composition of venture capital in Asia and find significant differences between Asian and traditional venture capital, and also find that VC in Asia differs little from what is commonly called private equity, thus a need exists within the venture capital literature to recognize this peculiarity of the Asian venture capital market.

TL;DR: In this article, the authors discuss the context for international market research and provide a framework for conducting international research projects, and present several factors that should be considered by marketers who engage in global market research studies.

TL;DR: In this paper, the authors propose a life cycle model that articulates general paths in sponsorship relationship developmental stages and the behavior pattern of sponsorship characteristics, and illustrate their reasoning with examples drawn from the UBS/Team Alinghi sponsorship relationship.

TL;DR: In this paper, focus group data was collected from 1040 managers from over 100 different U.S. manufacturing and service organizations experiencing large scale organizational change in order to help identify the primary causes of managerial failure.

TL;DR: In this paper, the authors analyze the role of movie features in the context of movie differentiation strategies to support the company's overall approach and offer steps for its successful implementation, including differentiating with cosmetic movie features, reaching market segments, growing a movie segment, positioning to support movie image, extending the movie image and using non-traditional channels.

TL;DR: In this paper, the authors propose an integrated approach to ethical awareness, one that encompasses the four organizational practices of controls, clearly defined principles and purpose, core values, and culture.

TL;DR: In this paper, the authors highlight the need for disaster planning by leaders in all types of organizations, civilian and military included, from both academic and personal viewpoints, lessons learned during relief operations for the 2005 earthquake in Pakistan.

TL;DR: A set of mechanisms (socialization, tutoring, mentoring, and continuous reporting) which may be used to reduce the loss of critical knowledge are suggested and absorbed by the organization.