Showing papers in "Business Horizons in 2016"

TL;DR: In this article, the authors provide an overview of online distance learning and propose corresponding frameworks for driving intrinsic student motivation and for choosing a successful online teacher, and discuss in detail the optimal target group in terms of participating students and teaching professors.

TL;DR: In this paper, the authors propose a SWOT (Strengths, weaknesses, opportunities, threats) analysis illustrating eight key trends that will impact higher education and academia in the short-to-medium term.

TL;DR: This work presents a framework that describes the active and passive ingredients of augmented reality, and develops eight actionable recommendations that marketing managers can use to design immersive AR experiences that maximize consumer engagement.

TL;DR: In this article, the authors examine why the sharing economy has the potential to produce a long-term transformation in consumption behavior and propose central questions managers must ask themselves in order to be prepared to respond to changes brought about by this new economic trend.

TL;DR: In this paper, the authors present a framework and strategies for designing corporate accelerators based on information obtained during interviews with managers and participants of corporate accelerator programs (n=40) to leverage startups' innovation and to make corporate accelerator an effective part of a firm's overall innovation strategy.

TL;DR: In this article, the authors discuss how gamification can aid customer and employee engagement, and delineate between four different types of customers and employees who act as "players" in gamified experiences.

TL;DR: In this article, the authors conducted in-depth interviews with over 35 retailers, large-scale surveys with international shoppers, and pilot projects with stores and banking institutions to study how companies are leveraging digital technologies to transform the customer experience.

TL;DR: Integrated reporting, a new development in the reporting landscape, seeks to concisely communicate a firm's value through a more holistic picture that integrates financial and non-financial information as mentioned in this paper.

TL;DR: In this article, the challenges companies face when implementing ERM and offers solutions for firms struggling with the concepts and execution of ERM, drawing upon Hydro One's experience in achieving ERM maturity as a best practice case study.

TL;DR: In this paper, the authors discuss the pragmatic implications of 30 years of systematic research about whistleblowing: who does it and when, and why they choose to report the wrongdoing internally (within the organization) or externally (to outsiders).

TL;DR: In this paper, the authors propose a system of high-performance work practices (HPWPs) as an economical means of encouraging innovative behavior that allows for efficiency without losing an emphasis on creativity and entrepreneurial action.

TL;DR: In this paper, the authors focus on the key to tapping into the sizable Muslim spending power: halal marketing, which is not confined to dietary goods, but pertains to a diverse range of offerings from cosmetics to tourism.

TL;DR: In this article, the authors used research conducted over the course of 8 years to illuminate reasons why CIO leaders are derailed, and what they and the CEO can do to avoid this outcome.

TL;DR: In this paper, different degrees of hybridity in objectives, perspectives, and relationships exist, key dimensions are frequent interactions with stakeholders, awareness of development and reconciliation issues, and personal commitment.

TL;DR: Businesses must make strategic use of their chief information officers, adopt cybersecurity best practices, and effectively train their employees to respond to growing security threats and shape the cybersecurity narrative to influence regulatory responses to these threats.

TL;DR: Advice is offered to help small business leaders prevent and detect fraud in this unique environment and these strategies can help even the smallest company make a big difference when it comes to fraud risk management.

TL;DR: The value of this technique extends well beyond the CMO's office as LDA can map the relative strategic positions of competitors where they matter most: in the minds of consumers.

TL;DR: In this paper, the case of Visa's longstanding global sponsorship of the Olympic Games, which was initiated and leveraged to counteract competitor American Express' advantage with global business travelers, is investigated.

TL;DR: This work conceptualizes crowdsourcing as a subcategory of outsourcing, with compensated crowdsourcing representing situations in which individuals performing the work receive some sort of payment for accomplishing the organization's tasks.

TL;DR: In this paper, the authors present an eight-step process to develop, implement, and evaluate the success of a referral program and discuss academic research findings and presents examples of successful referral program strategies from Dropbox, Roku, PayPal, Digitalis and Omaha Steaks.

TL;DR: In this paper, the authors propose a self-assessment matrix that identifies a better way to make sustainability a source of competitive advantage through a transparency-based approach, and four types of companies are presented that are distinctive based on two variables: sustainable commitment and communication.

TL;DR: In this paper, the authors discuss how to communicate social media policies to workers and help their understanding, and draw on exploratory data from a sample of young adult workers regarding their knowledge of their own company's social media policy.

TL;DR: In this paper, the advantages and disadvantages of taking a corporate stand on sensitive social issues and suggests guidelines that leaders should consider to increase the probability of success, and encourage business leaders to consider the balance between fiduciary responsibility and social activism, to use a strategic approach, and to understand the legal repercussions before taking a stand on a social issue.

TL;DR: In this article, the Multi-Channel Network (MCN) model is defined as any entity or organization which either partners with content creators or directly produces a variety of distinctive content and works to perform business and marketing functions on the platform in which said content is released.

TL;DR: In this article, the authors adopt a forensic approach to examine entrepreneurs who launch Ponzi ventures, businesses that continually bring in new investors in order to use their money to pay returns to earlier investors, to demonstrate the ease, creativity, and audacity with which these illegal entrepreneurs operate.

TL;DR: In this article, the effectiveness of mobile marketing is evaluated based on such metrics as bounce rates, add-to-cart rates, shopping cart abandonment, and average order size, and strategies to increase the effectiveness are discussed.

TL;DR: In this article, the private sector has become an influential player in many conflict-prone or conflictridden countries, which has important implications for private sector which has become a powerful player in conflict prevention and resolution.

TL;DR: In this paper, the authors conceptualized the effect of social media in the sports business and analyzed the recipes that lead to high market value for sports stars, and provided a roadmap for managers and sports stars to navigate in the social media arena.

TL;DR: In exploring the challenges that confront organizations in selecting a CISO, data is drawn on data from the U.S., Canada, and New Zealand and suggestions are provided that serve to aid both effectiveness and efficiency.

TL;DR: For instance, this paper found that college students are inseparable from their smartphones, and heavily engaged in Snapchat, which is an ideal social media for developing acquaintance brands: brands that aim to make themselves part of an inclusive, feel-good experience or highly relatable acquaintances.