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JournalISSN: 1329-878X

Media International Australia 

Australian Film Television and Radio School
About: Media International Australia is an academic journal. The journal publishes majorly in the area(s): Social media & Journalism. Over the lifetime, 1150 publications have been published receiving 8736 citations.


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Journal ArticleDOI
TL;DR: In this article, the authors investigate the visibility labour in which followers engage on follower-anchored Instagram advertorials, in an attention economy that has swiftly profited off work th...
Abstract: Influencer commerce has experienced an exponential growth, resulting in new forms of digital practices among young women. Influencers are one form of microcelebrity who accumulate a following on blogs and social media through textual and visual narrations of their personal, everyday lives, upon which advertorials for products and services are premised. In Singapore, Influencers are predominantly young women whose commercial practices are most noted on Instagram. In response, everyday users are beginning to model after Influencers through tags, reposts and #OOTDs (Outfit Of The Day), unwittingly producing volumes of advertising content that is not only encouraged by Influencers and brands but also publicly utilised with little compensation. Drawing on ethnographic fieldwork among Instagram Influencers and followers in Singapore, this article investigates the visibility labour in which followers engage on follower-anchored Instagram advertorials, in an attention economy that has swiftly profited off work th...

358 citations

Journal ArticleDOI
TL;DR: This paper conducted content analysis of media releases in 2001 and 2002 to reveal the unrelentingly negative way in which the federal government portrayed asylum seekers and found that the media largely adopted the negativity and specific references of the government.
Abstract: The welfare and future of asylum seekers in Australia have been very contentious contemporary issues. Findings based on content analysis of media releases in 2001 and 2002 reveal the unrelentingly negative way in which the federal government portrayed asylum seekers. While the government's negative tenor was constant during the study period, the specific terms of reference altered, from 'threat' through 'other', to 'illegality' and to 'burden'. The negative construction of asylum seekers was clearly mutable. Analysis of newspaper reporting during the same period indicates that the media largely adopted the negativity and specific references of the government. The media dependence upon government statements and spokespersons in part explains this relation. The findings generally support the 'propaganda model' that holds a pessimistic view of the news media's critical abilities. However, the media departed somewhat slightly from the government's unchanging stance following some key events and revelations. Clearly, there is scope for disrupting the flow of negative constructions from government to media, and ultimately to audiences.

203 citations

Journal ArticleDOI
TL;DR: In this article, the authors trace the dissemination dynamics of rumours that the pandemic outbreak was somehow related to the rollout of 5G mobile telephony technology in Wuhan and around the world.
Abstract: Focussing in detail on one key component of the infodemic surrounding COVID-19, this article traces the dissemination dynamics of rumours that the pandemic outbreak was somehow related to the rollout of 5G mobile telephony technology in Wuhan and around the world. Drawing on a mixture of quantitative and qualitative methods including time-series analysis, network analysis and in-depth close reading, our analysis shows the dissemination of the rumour on Facebook from its obscure origins in pre-existing conspiracist groups through greater uptake in more diverse communities to substantial amplification by celebrities, sports stars and media outlets. The in-depth tracing of COVID-related mis- and disinformation across social networks offers important new insights into the dynamics of online information dissemination and points to opportunities to slow and stop the spread of false information, or at least to combat it more directly with accurate counterinformation.

142 citations

Journal ArticleDOI
TL;DR: This paper examined the role of social media during the 2011 Japanese earthquake and found that crisis communication on Twitter was led by peer-to-peer communication and relied on peer-generated information, and that the traditional leadership role in exercising tight control over crises and facilitating disaster communication was not clearly apparent on Twitter.
Abstract: This article explores social media use during Japan's 2011 earthquake. In the era of social media, this earthquake provides an opportunity for analysing the role of communication during a crisis. To explain how social media use transforms the locus of crisis communication, we collected sufficient data on tweets in Japan from the Twitter public timeline during the earthquake and examined the Japanese government's Twitter account and its URLs. The results indicate that crisis communication on Twitter was led by peer-to-peer communication and relied on peer-generated information. In addition, the government's traditional leadership role in exercising tight control over crises and facilitating disaster communication was not clearly apparent on Twitter. By examining the shift in the locus of crisis communication through social media, this study provides new insights into the current use of social media.

114 citations

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Performance
Metrics
No. of papers from the Journal in previous years
YearPapers
202182
202054
201938
201852
201746
201655