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Showing papers in "Quarterly Journal of Speech in 1979"


Journal ArticleDOI
TL;DR: This article argued that speech communication scholars need to return their attention to message strategies, but within the framework of the underlying cognitive and cultural structures through which they are created, and argued that the speech communication scholar can make genuinely original contributions to the general study of communicative development, particularly to the investigation of strategic communication.
Abstract: This essay argues that the speech communication scholar can make genuinely original contributions to the general study of communicative development, particularly to the investigation of strategic communication. The thesis advanced is that speech communication scholars need to return their attention to message strategies, but within the framework of the underlying cognitive and cultural structures through which they are created.

325 citations


Journal ArticleDOI
Abstract: The major claim of this essay is that an important relationship between hermeneutics and rhetoric has been overlooked by communication scholars. By describing the nature of this relationship the authors clarify rhetoric's epistemic function and, in turn, provide important theoretical directives for rhetorical criticism.

65 citations


Journal ArticleDOI
Martha Solomon1
TL;DR: By drawing its structural pattern from the romantic quest mythoi and developing characterizations of supporters and opponents which reflect elements of Jung's mother archetype, the rhetorical vision of STOP ERA becomes especially potent and appealing to many American women.
Abstract: By drawing its structural pattern from the romantic quest mythoi and developing characterizations of supporters and opponents which reflect elements of Jung's mother archetype, the rhetorical vision of STOP ERA becomes especially potent and appealing to many American women. The impact of such mythical archetypes is both subtle and pervasive.

61 citations


Journal ArticleDOI
TL;DR: The assumptions explored center on three aspects of process—coding schemes, the nature of time, and the quality of explanations engendered by sequential analysis methodologies.
Abstract: Scientific analysis of any phenomenon is likely to suffer when the assumptions of methodology too rigidily restrict theory testing. This problem has arisen in the sequential analysis of social interaction. The assumptions explored center on three aspects of process—coding schemes, the nature of time, and the quality of explanations engendered by sequential analysis methodologies.

58 citations


Journal ArticleDOI
TL;DR: The theory of communication proposed by German philosopher Jurgen Habermas has important implications for argumentation scholars, contemporary rhetorical theorists, and students of human interaction processes as mentioned in this paper, and it has been studied extensively in the literature.
Abstract: The theory of communication proposed by German philosopher Jurgen Habermas has important implications for argumentation scholars, contemporary rhetorical theorists, and students of human interaction processes. This essay explicates and evaluates essential features of Habermas’ theory and indicates ties among Habermas’ concepts and the work of several speech communication scholars.

56 citations


Journal ArticleDOI
TL;DR: In this paper, the Equal Rights Amendment controversy is studied as a conflict between two world views that are created by the rhetoric generated by proponents and opponents, and descriptions of the settings, actions, characters, and motivations of the opposing worlds reveal little common ground on which traditional argumentation can occur.
Abstract: The Equal Rights Amendment controversy is studied as a conflict between two world views that are created by the rhetoric generated by proponents and opponents. Descriptions of the settings, actions, characters, and motivations of the opposing worlds reveal little common ground on which traditional argumentation can occur.

53 citations


Journal ArticleDOI
TL;DR: Proverbs as discussed by the authors provide insight into the nature of socio-logic as a body of principles to guide practical reasoning, including a typology of arguments, rules for correct inference, and cautions about potential fallacies.
Abstract: Proverbs provide insight into the nature of socio‐logic as a body of principles to guide practical reasoning. English language proverbs reflect many of the rational principles found in argumentation textbooks, including: (1) a typology of arguments, (2) rules for correct inference, and (3) cautions about potential fallacies.

49 citations


Journal ArticleDOI
TL;DR: The “Letter” as mentioned in this paper is a superb instance of effective rhetoric, where King adopted a debater's stance and used his refutative logic to address two audiences simultaneously: his limited clerical audience as opponents and a broader public audience as observers.
Abstract: The “Letter” is a superb instance of effective rhetoric. King adopted a debater's stance and used his refutative logic to address two audiences simultaneously: his limited clerical audience as opponents and a broader public audience as observers. The “Letter” is adapted to the audiences on structural, logical, and stylistic levels.

46 citations


Journal ArticleDOI
TL;DR: The authors argue that Bitzer's situational theory provides non-deterministic causal explanations of rhetoric by recognizing the operation of external and internal factors upon rhetors and audiences, including the necessary role of perception.
Abstract: This essay argues that Bitzer's situational theory provides non‐deterministic causal explanations of rhetoric by recognizing the operation of external and internal factors upon rhetors and audiences, including the necessary role of perception. Understood in this way, the theory accounts for forms of rhetorical creativity through the definition of controlling elements of situations, for the production of rhetoric as purposive action, and for the degree of accuracy or clarity with which observable features of situations have been interpreted.

39 citations


Journal ArticleDOI
Robert Gaines1
TL;DR: In this article, the authors provide an analysis of perlocutionary acts under five types, subsume those types under two covering genera, and propose a set of conditions as necessary and sufficient for the consummation of any perlutionary act.
Abstract: Taking J. L. Austin's preliminary treatment of perlocution as its starting point, this essay provides an analysis of perlocutionary acts into five types, subsumes those type under two covering genera, then proposes a set of conditions as necessary and sufficient for the consummation of any perlocutionary act.

29 citations


Journal ArticleDOI
TL;DR: The numerous rhetorical practices used by lawyers in courtroom argument can be categorized according to three types of effects they may have on the structure of a case as mentioned in this paper, and the simplification of discourse in the courtroom shows how the body of evidence in a case is organized for judgment by jurors.
Abstract: The numerous rhetorical practices used by lawyers in courtroom argument can be categorized according to three types of effects they may have on the structure of a case. This simplification of discourse in the courtroom shows how the body of evidence in a case is organized for judgment by jurors. Within this framework the trial becomes an elegant communication system centered around the rhetorical construction of “legal facts.”

Journal ArticleDOI
TL;DR: The Great Society programs of President Lyndon Johnson reflected commitment to the quality of life, the idea of affirmative action, and government's role as stimulus and guarantor of social change as discussed by the authors.
Abstract: The Great Society programs of President Lyndon Johnson reflected commitment to the quality of life, the idea of affirmative action, and government's role as stimulus and guarantor of social change. Obstacles to adopting the programs were overcome by employing conservative themes, claiming a moral imperative to act, and distinguishing the Great Society from older programs.

Journal ArticleDOI
TL;DR: In this paper, the authors define form as the discursive progression of an idea to the satisfaction of audience expectations; these expectations are the product of rules of language use and of the conventional wisdom of society.
Abstract: Through the principles of the dramatistic nature of language, Kenneth Burke creates a unifying rationale of form. As such, form is the discursive progression of an idea to the satisfaction of audience expectations; these expectations are the product of rules of language use and of the conventional wisdom of society.

Journal ArticleDOI
TL;DR: In this article, Marxist dialectics has three components or alternative forms: thought, description, and discourse, each providing a different reading of the nature of critical language and of the status of the rhetorical interest.
Abstract: Marxist dialectics has three components or alternative forms: thought, description, and discourse. Each provides a different reading of the nature of critical language and of the status of the rhetorical interest. Finally, dialectics locates language within the social formation; rhetoric itself constitutes a social formation as a domain of communicative space.

Journal ArticleDOI
TL;DR: For example, this paper showed how the Greek reader can be seriously misled by the translation of the Rhetoric of the book of Aeneas into English, and how it can lead to serious errors.
Abstract: Contributions to the understanding of Aristotle's Rhetoric are not likely to amount to much as long as studies on the subject depend on translations. Lane Cooper's widely used version provides some striking examples of how the Greekless reader can be seriously misled.

Journal ArticleDOI
TL;DR: This paper examined the implications of the structuralist, phenomenological, and constructivist views of discourse and applied them to rhetorical criticism, focusing on the processes whereby participants understand and interpret discourse.
Abstract: This study examines the implications of the structuralist, phe‐nomenological, and constructivist views of discourse and applies them to rhetorical criticism. Structuralist criticism analyzes the elements of the text and their interrelationships, whereas phe‐nomenological criticism stresses the influence of the situation on discourse. Constructivist criticism incorporates both methods and assumes a structural‐developmental perspective, focusing on the processes whereby participants understand and interpret discourse.

Journal ArticleDOI
TL;DR: The authors reveals that Mill's nineteenth century treatise embodies the tenets of a sophisticated theory of argument and makes clear the implications of that theory for contemporary rhetoric, and that the On Liberty has been largely ignored by rhetorical scholars.
Abstract: John Stuart Mill's On Liberty has been largely ignored by rhetorical scholars as an important contribution to the discipline. This study reveals that Mill's nineteenth century treatise embodies the tenets of a sophisticated theory of argument and makes clear the implications of that theory for contemporary rhetoric.

Journal ArticleDOI
TL;DR: The authors examines the rhetoric surrounding the racial slur and forced resignation of Agriculture Secretary Earl Butz and argues that the rhetoric celebrated a social ritual which demonstrated the double standard existing in the United States between public and private morality, thereby preserving American cultural racism.
Abstract: This criticism examines the rhetoric surrounding the racial slur and forced resignation of Agriculture Secretary Earl Butz. The essay argues that the rhetoric celebrated a social ritual which demonstrated the double standard existing in the United States between public and private morality, thereby preserving American cultural racism.

Journal ArticleDOI
TL;DR: The authors discusses how Wesker conveys his central intuition about the limitations of language by employing verbal and visual games and rituals that function as narrative, analogue, symbol, and subtext in The Trilogy.
Abstract: This essay discusses how Wesker conveys his central intuition about the limitations of language by employing verbal and visual games and rituals that function as narrative, analogue, symbol, and subtext in The Trilogy. These games take the form of playfulness to indicate emotional solidarity, of everyday rituals with archetypal or religious undertones, or of games about the acquisition of language itself.

Journal ArticleDOI
TL;DR: This article examined three rhetorical techniques that Franklin D. Roosevelt used in his first Inaugural Address to announce and implement his New Deal, and found that FDR himself purposefully used military metaphor, the scapegoat, and the carrot-and-stick approach to accomplish certain persuasive goals.
Abstract: This study examines three rhetorical techniques that Franklin D. Roosevelt used in his “First Inaugural Address” to announce and implement his New Deal. The various speech drafts examined reveal that FDR himself purposefully used military metaphor, the scapegoat, and the carrot‐and‐stick approach to accomplish certain persuasive goals.

Journal ArticleDOI
TL;DR: In this article, three perspectives on rhetorical situations are discussed and general relationships are drawn among these perspectives, assumptions of social interaction, and competing perceptions of language function, and these contrasts are discussed in light of contemporary ideals.
Abstract: Three perspectives on rhetorical situations are discussed and general relationships are drawn among these perspectives, assumptions of social interaction, and competing perceptions of language function. Classical and Romantic conceptions of rhetoric are contrasted to illustrate the range of these relationships, and these contrasts are discussed in light of contemporary ideals.

Journal ArticleDOI
TL;DR: A history of the Frankfurter school and the Institute of Social Research can be found in this paper, with a focus on the German tragedy of the Berlin Tragical Drama.
Abstract: Books reviewed THE DIALECTICAL IMAGINATION: A HISTORY OF THE FRANKFURT SCHOOL AND THE INSTITUTE OF SOCIAL RESEARCH 1923–1950. By Martin Jay. Boston: Little, Brown, 1973; pp. xvii+382. $12.50. ORIGIN AND SIGNIFICANCE OF THE FRANKFURT SCHOOL: A MARXIST PERSPECTIVE. By Phil Slater. London: Routledge & Kegan Paul, 1977; pp. xvii+185. $13.75. THE ORIGIN OF NEGATIVE DIALECTICS: THEODOR W. ADORNO, WALTER BENJAMIN, AND THE FRANKFURT INSTITUTE. By Susan Buck‐Morss. New York: The Free Press, 1977; pp. xv+335. $15.95. CRITICAL THEORY: SELECTED ESSAYS. By Max Horkheimer. Trans. Matthew J. O'Connell, et al. New York: Seabury Press, 1972; pp. xxi+290. Paper $4.95. THE ORIGIN OF GERMAN TRAGIC DRAMA. By Walter Benjamin. Trans. John Osborne. New York: Schocken Books, 1977; pp. 1+256. $17.25. ILLUMINATIONS. By Walter Benjamin. Trans. Harry Zohn. New York: Schocken Books, 1969; pp. 1+278. Paper $4.75. UNDERSTANDING BRECHT. By Walter Benjamin. Trans. Anna Bostock. New York: Schocken Books, 1973; pp. xix+124. $7.95. REFLECTIO...

Journal ArticleDOI
TL;DR: In his televised address on the Canal Treaties, President Carter failed to employ the commonsense arguments that a policy of retreat requires as discussed by the authors, and five topoi for a rhetoric of retreat (timeliness, urgency, value, advantage, and shrewdness) help connect persuasion to policy, a rhetorical feat Carter more often accomplished in informal, impromptu speeches.
Abstract: In his televised address on the Canal Treaties, President Carter failed to employ the commonsense arguments that a policy of retreat requires. Five topoi for a rhetoric of retreat—timeliness, urgency, value, advantage, and shrewdness—help connect persuasion to policy, a rhetorical feat Carter more often accomplished in informal, impromptu speeches.

Journal ArticleDOI
TL;DR: In this paper, Casmir and Prosser present a survey of cross-cultural communication, including an introduction to cross-culture and an overview of the literature on cross-cultural communication.
Abstract: Books reviewed CROSSING DIFFERENCES: INTERRACIAL COMMUNICATION. By J. A. Blubaugh and D. L. Pennington. Columbus, Ohio: Bobbs‐Mcrrill, 1976; pp. ix+102. $3.95. INTERCULTURAL AND INTERNATIONAL COMMUNICATION. By Fred Casmir. Washington, D.C.: University Press of America, 1978; pp. iii+814. $21.50. PERSPECTIVES ON CROSS‐CULTURAL COMMUNICATION. By C. H. Dodd. Dubuque, Iowa: Wm. C. Brown Co., 1977; pp. iii+109. $4.95. READINGS IN INTERCULTURAL COMMUNICATION: TEACHING INTERCULTURAL COMMUNICATION. Edited by David S. Hoopcs. Pittsburgh: SIETAR‐Uni‐versity of Pittsburgh, 1977; pp. 129. $4.95. CULTURAL DIALOGUE: AN INTRODUCTION TO INTERCULTURAL COMMUNICATION. By Michael H. Prosser. Boston: Houghton Mifflin, 1978; pp. x+344. $10.95. USIA INTERCULTURAL COMMUNICATION COURSE: 1977 PROCEEDINGS. Edited by Michael H. Prosser. Washington, D.C.: International Communication Agency, 1978; pp. xx+367. Complimentary. COMMUNICATION YEARBOOK I. Edited by Brent D. Ruben. New Brunswick, N.J.: ICA‐Transaction Books, 1977; pp. xii+65...

Journal ArticleDOI
TL;DR: Burke's short article, "Twelve Propositions by Kenneth Burke on the Relation Between Economics and Psychology," compresses the ideas presented in Attitudes Toward History, generates a new synthesis of Marx and Freud, and adumbrates the system of Dramatism as discussed by the authors.
Abstract: Burke's short article, “Twelve Propositions by Kenneth Burke on the Relation Between Economics and Psychology,” compresses the ideas presented in Attitudes Toward History, generates a new synthesis of Marx and Freud, and adumbrates the system of Dramatism. Burke's conception of the self, the community, and communication come together here for the first time in a serious argument for drama as a model of human relations.

Journal ArticleDOI
TL;DR: The history, constitutionality, and advisability of group libel legislation has been discussed by First Amendment scholars for more than two decades and the increasing activism of neo-nazi and other hate groups has caused renewed efforts to enact group defamation laws as mentioned in this paper.
Abstract: Group libel legislation has been discussed by First Amendment scholars for more than two decades. The increasing activism of neo‐nazi and other hate groups has caused renewed efforts to enact group defamation laws. In this essay the history, constitutionality, and advisability of such legislation is discussed.

Journal ArticleDOI
TL;DR: In this article, an ethnographic scrutiny of the well-known "Logan's Oration" reaffirms this piece of rhetoric as a useful sample of native American oratory and a culturally authentic artifact.
Abstract: As scholars examine the oratory of the American Indian, they must face the twofold task of textual verification and ethnographic authentication. Such an ethnographic scrutiny of the well‐known “Logan's Oration” reaffirms this piece of rhetoric as a useful sample of native American oratory and a culturally authentic artifact.

Journal ArticleDOI
TL;DR: An analysis of the logography of Dionysius of Halicarnassus indicates that he thought of orations as practical instruments and that the judgment that he was disinterested in persuasion is untenable as discussed by the authors.
Abstract: An accurate characterization of any rhetorician should consider both the rhetorical practices and the theoretical writings. An analysis of the logography of Dionysius of Halicarnassus indicates that he thought of orations as practical instruments and that the judgment that he was disinterested in persuasion is untenable.

Journal ArticleDOI
TL;DR: In this paper, the concepts of freedom and responsibility in the context of First Amendment theory are explored through an examination of the interrelationships between defamation law, access to media, and media credibility.
Abstract: This article explores the concepts of freedom and responsibility in the context of First Amendment theory through an examination of the interrelationships between defamation law, access to media, and media credibility, and calls for a reassessment of the importance of defamation law in First Amendment theory.