Showing papers in "TIJ's Research Journal of Social Science & Management - RJSSM in 2017"

Consumer shopping behaviour and the role of women in shopping – a literature review

Abstract: Any person, who buys a product/service, may not be necessarily user or consumer. The subject of shopper behaviour has focused on individuals and the factors that impact their decisions to spend their resources on consumption-related items. The concepts and theories of shopper behaviour have drawn upon diverse disciplines as psychology, sociology, social psychology, cultural anthropology, and economics. Consumers who enjoy shopping are mostly female and are considered to be a noteworthy force in the retail market. Women think differently from men because there are biological, neurological, and behavioural variations between the brains of men and women. These differences in turn make an impact on their shopping behaviour. While men will load themselves with sufficient information of a product or service through internet, advertising, reviews; women would try to get benefit from others’ experience by asking people around them. This article presents a review of literature, in the field of consumer shopping behaviour and the role of women in shopping. The main purpose of this article is to identify the different streams of thought that could help the future researchers and guide them. The researcher has gone through materials that had been investigated on consumer shopping behaviour and the role of women in shopping. The study of consumer behaviour is rapidly evolving as researchers recognize and implement new techniques and trans-disciplinary perspectives to understand the nature of purchase and consumption behaviour. This in-depth outlook attempts to study consumer shopping behaviour in the illumination of rapidly developing lifestyles, standards, priorities, and communal contexts. The overall goal of such research endeavour is to achieve better understanding of consumer shopping behaviour and the role of women in shopping.

Corporate social responsibility of indian companies- a study on csr activities of select companies

Abstract: Corporate Social Responsibility is the talk of the global scenario these days as the profiteering organisations have a consideration on the globe they use for their business. Companies in western countries do have procedural norms and policy frameworks to deal with the CSR activities, but in countries like India, though there is legal provision to perform CSR activities, many companies do violate and escalate their CSR expenditure. And hence an initiation is emphasized by the researcher to have an in-depth study on the effectiveness of CSR activities by the top companies listed in Forbes magazine. This study is mainly focus on the actual theoretical framework of CSR activities happening in the select companies. This also would form the research base for the future research to study the wealth maximization of companies through their CSR activities.

The Moderating Effects of Conspicuous Consumption and Cosmopolitanism on the RelationshipbetweenConsumer Ethnocentrism and Local versus Foreign Brand Preference

Abstract: The purpose of this study is to contribute to research related to consumer culture theory by investigating the relationship between consumer ethnocentrism and local-foreign brand preference in China, and the moderators of this relationship, i.e., conspicuous consumption and cosmopolitism. The research instrument was a questionnaire and data was collected online from 215 respondents. Descriptive analysis, exploratory factor analysis, and moderator effect analysis were used to test the research hypothesis. The research supports the hypotheses that consumer ethnocentrism has a positive impact on local and global (L&G) and local and domestic (L&D) brand preference, while having no significant influence on foreign and global (F&G) brand preference and continues show that cosmopolitanism has no significant influence on the positive relationship between consumer ethnocentrism and L&G brand preference. It also supports the hypothesis that the positive effects of consumer ethnocentrism on L&D brand preference is less pronounced when conspicuous consumption is high than when it is low. In addition, it affirms the hypothesis that conspicuous consumption has no significant influence on the positive relationship between consumer ethnocentrism and L&G brand preference. However, regarding the relationship between consumer ethnocentrism and cosmopolitanism, the research does not support the hypothesis that the positive effects of consumer ethnocentrism on local and domestic (L&D) brand preference are less pronounced when Cosmopolitanism is high than when it is low. The marketing implications derived from the research results hopes to provide useful information to marketers.

Service quality and determinants of customer satisfaction in hospitals

Abstract: In today’s highly competitive situation, hospitals are increasingly realizing the need to focus on service quality as a measure to improve their competitive position.Service quality has increasingly been the subject of research in recent years. Parasuraman, Zeithaml, and Berry presented and tested a generic model SERVQUAL to measure the perceived quality of a service. James Carman adapted and applied this instrument for use in the hospital industry. In this research paper, the researcher presents a service quality perception study undertaken hospitals in Trichy, Dindigul and Madurai Cities. The purpose of the study is to examine the important criteria for measuring service quality in the health care industry in Trichy, Dindigul and Madurai Cities. The relationship between customer satisfaction and serqual measures are investigated for this purpose. In our study customer satisfaction measured by three criteria by asking customers; their future purchase intention, how they evaluate overall service quality and how they see overall quality of the hospital. Service quality was measured by the difference between perceived service and expected service and rated on a seven point Likert scale. SERQUAL measures consist of 6 criteria; tangibility, reliability, responsiveness, assurance, courtesy, and empathy. The techniques of factor analysis and the logistic regression models are used to investigate the relationships. Like the linear regression analysis, most of the usual statistical methods assume that the residuals, or errors, must follow a normal distribution. If they are not the methods should not be used. Logistic regression is a variation of ordinary regression which is used when the dependent variable is a categorical variable. The results of our analysis confirm that while tangibility, reliability, courtesy and empathy are significant for customer satisfaction, responsiveness and assurance are not.

An evaluation of the effect of corporate governance on firm performance: empirical evidence from selected listed commercial banks in nigeria

Abstract: Corporate governance has received much attention in recent years and has been a growing topic for debate in the public domain in both developed and developing countries. This is mainly because of the many financial scandals and failures that have occurred in a number of countries. Good corporate governance is now considered crucial for regulating companies and enhancing their performance. The main objective of this research is to understand corporate governance and the impact of corporate governance on organizational performance of commercial Banks in Nigeria. Few existing studies have dealt with the role of Corporate governance in Nigeria, particularly focusing on the financial performance of some listed Banks and a specific Bank, but no emphasis has been placed on the organizational performance of commercial Banks in Nigeria.

Retail analytics: driving success in retail industry with business analytics

Abstract: As retail market becomes extensively competitive, the ability to optimize on serving business processes while satisfying customer expectations has never been more important. Therefore, managing and channelizing data to work towards customer delight as well as generate healthy profits is crucial to survive prosperously. In the case of big retail players internationally as well as in India, data or rather big data analytics is now being applied at every stage of the retail process - tracking emerging popular products, forecasting sales and future demand through predictive simulation, optimising product placements and offers via customer heat-mapping and many more. Alongside this, identifying the customers likely to be interested in particular product types based on their previous purchase behaviours, working out the best way to approach them through targeted marketing efforts and finally working out what to sell them next is what forms the core of data analytics. This article is the outcome of a descriptive research on the past, present and future of retail industry and the application of business analytics in shaping appropriate marketing strategies. Keywords: Retail Industry, Big Data, Business Analytics, Retail Analytics, Marketing Strategy

Job satisfaction among different working organizations: A literature review

Abstract: Job satisfaction denotes to the workers’ perception of their workplace settings, relationships amid fellows, salary as well as endorsement opportunities. In healthcare services environment with tension and division of labour, the basic challenge is to perform well in these kinds of settings. Teachers, bank employees, corporate managers, salespeople and all the occupation workers are not highly pleased with their occupation. This literature review shows that a large number of factors influence employee performance such as satisfaction from the profession, work environment, compensation policies and demographic variables, educational qualification and many more factors influencing. This research paper examines the rising literature relating to workplace satisfaction amid different working organizations and concludes that further investigation is required to be aware of the relative significance of the many recognized factors to workplace satisfaction in different working organizations. Findings revealed on the basis of literature review, female professionals facing the problem of job dissatisfaction among healthcare organizations. Other researchers showed that job satisfaction is significant for each and every level of employee in every organization and in both private and government sector.

Mediation as an economic instrument for small businesses

Abstract: This paper will analyze the mediation as a new financial assistance opportunity for small businesses. In the field of business, the question of existence of adequate forms of dispute resolution has significant economy effect because of the hight litigation cost both direct and indirect, as well as the cost in time. Small businesses often have difficulties finding the funding. On the other hand, the latest research worldwide indicates that mediation costs are much lower than litigation costs. The Paper begins with the presentation of the characteristics of the relationship between mediation and small businesses. The first part analyzes the mediation process and the benefits offers for small businesses. The second part, is dedicated to the perception and use of mediation by small businesses in the European Union (hereinafter: EU), United States of America (hereinafter: USA) and People`s Republic of China (hereinafter: PRC). The conclusion includes assessments of these analyses and recommendations for the further treatment of the relationship between small business and mediation in the Republic of Macedonia. Results in this paper are generated by analyzing official legal documents and political acts and using literature and studies connected with the issue.

Analysis of Critical Risk Factors in implementation of Public Private Partnership road projects in A.P

Abstract: Public Private Partnerships(PPP) has gained importance for providing an adequate and sustained support for financing the road projects in India. The paper tries to identify and analyse the critical risk factors in implementation of PPP road projects in A.P and ranks them accordingly based on volatility adjusted mean to assess their relative importance to the project viability. Analytical Hierarchy Process is conducted to find the contribution of each risk to the overall risks affecting a PPP project. It is found that land acquisition risk and cost overrun risk have an average weightage of 20% to the overall risk followed by fluctuating traffic risk. ANOVA was also used to check the difference in perception of different risks between the implementers of the project. The study concludes that there is no significant difference in perception of the risks between the implementers of the project. The critical risk factors identified can help in selecting/ evaluating the projects for the government as well as the private partners.

Corporate Social Responsibility and Competitiveness – a case study of ENGRO Corporation

Abstract: The current study was an academic project which was meant to investigate the role of corporate social responsibility in the competitiveness of a business, particularly in the Pakistani perspective. The study was conducted in the perspective of a Pakistani public multinational, ENGRO Corporation. We analyzed the current CSR initiatives of ENGRO in Pakistan, its CSR expenditure during the last three years, its share in the total CSR expenditure in the industry, and the role of CSR initiatives in its competitiveness. We found that ENGRO’s contribution to CSR was significant as compared with its competitors and it was seemingly helping the corporation to achieve competitive edge over its contestants in the industry. However, our findings also revealed that despite gradually increasing revenues of ENGRO, there was not a corresponding increase in its CSR expenditure. The research endorsed the CSR role in competitiveness but also suggested that there was still a lot to do in Pakistan with regard to CSR initiatives and their role in competitiveness.

Consumer buying behavior with reference to the chocolate consumers

Abstract: Many evidences and theories have been identified for the reason why people crave for chocolate and the impact of chocolate eating on the mood states. It regulates the mood, it is pleasurable and plays the role of an addictive which serves the purpose of overall coping during a negative mood. For many people it is a pleasurable indulgence or hedonic reward. The chocolate consumption pattern in the countries not having any chocolate heritage have seen upward trend and it brings the demand to study deeply the consumption pattern and find insights that can aid the chocolate makers through the chocolate retailers. This paper investigates the various factors driving the chocolate buying and consumption by surveying the youth and the parents who are potential chocolate buyers or consumers. They survey shows that the factors like savor, celebration, good times, affinity which drive the chocolate consumption in different consumer segments or clusters based on the various demographics variables are different. The study also finds that the chocolate craving frequency for an individual is explained by the past consumption or purchase and the chocolate appetite to consumer in one sitting. Some implication of the study for the stakeholders in the supply value chain are discussed. Keywords: consumer behavior, chocolate, consumption pattern; influencing factors, cluster

A Review of Literature on Promotion Mix Strategies of Life Insurance Companies

Abstract: The life insurance market in India has evolved significantly after the liberalization policy of 1999 allowing participation by private companies and business groups. Establishment of Life Insurance Corporation (LIC) of India in 1956 and opening of the life insurance sector to private participation in year 2000 were the two cornerstones that changed the entire complexion of the insurance market in India. Private players who were waiting for this, jumped into the fray and threatened the monopoly enjoyed by LIC so far. On one hand the private players deployed their arsenal to establish themselves in this highly competitive market and on the other hand LIC attempted to hold its position in the face of massive offensive launched by private life insurance companies. This research paper attempts to study various literatures published from time to time on life insurance marketing. It aims to find how various companies managed their marketing efforts and tackled or changed their promotion strategies in view of ever increasing competition, expectations of people and the changing perception among people on the very purpose of buying life insurance.

Role of employer branding in human resource practices

Abstract: Employer Branding, now a days, is highly appreciated term by Human Resource Planner because it enable them to think strategically for the promotion of Organization image as an employer. Employer Branding is a human resource strategy, which helps management not only to attract and retain the employees but also helpful to regain them as they are valuable and loyal assets at a time. It offers both kinds of benefits that economic and non-economic to existing as well as prospective employees. Initially only product were subject for the consideration as for as branding is concerned but as the growth and development of service sector has taken place, it becomes unavoidable to include human resource of the Organization, which are first and most important factor of production, under this purview. It can significantly improve application rates and put your company in the good position of having a wide pool of talent to choose from. This article is based on secondary data which has been collected from different research paper, thesis and websites. This paper is theoretical in nature to focus how employer branding helps in practice of Human Resource Management.

Effect of demonetisation on financial inclusion in india

Abstract: It is proved at the time of Lehman Brother’s bankruptcy on September, 2008 that Indian economy is shock proof for its strong financial structure and strong apex supervision on all types of financial institutions of the country. During 2003-04 to 2008-09 GDP growth rate was high. Paradoxically, at the same time period rate of poverty and unemployment was also high. Over 25% of population in India lived under poverty line during the same period. So, Union Government considered inclusive growth as national policy. Financial Inclusion plays a major role to achieve inclusive growth and to alleviate poverty. Government of India has taken up several measures to achieve total financial inclusion since Khan Committee’s recommendation which was incorporated in the mid-term review policy of RBI in 2005-06. Although the degree of financial inclusion has improved a lot, still India has miles to go to become total digitally financially included economy. To become a well-built economy, India needs to clean out black money, corruption. Central Government announced 2nd financial reforms in November 2016. Government adopted demonetization on 8th November, 2016 to control counterfeit notes, to tackle black money, corruption and terrorism and make India a less- cash digital economy. Considering the above economic scenario, this paper makes an attempt to study the effect of demonetization on financial inclusion. This paper also highlights on the effect of demonetization on various stakeholders of financial inclusion. Side by side this paper also analyzes the India’s movement towards less-cash digitalized economy. The data for the present study has been collected primarily from secondary sources. The secondary data were acquired from reports, journals, economic surveys of NPCI and RBI and Internet. This study seeks to scrutinize the effect of demonetization on financial inclusion. Ordinary individuals in rural as well as in the urban sector of the country was adversely affected. Innate a new type of deposit named “Benami Deposit” have come up with demonetization. Technology needs to be reached at the bottom of the pyramid to make India less-cash digitalized economy. Time and effort required for achieving the objective of digital transaction-based economy through financial inclusion. By way of demonetization rural people at least visit the financial institution like banks, post office etc. for changing old currency notes and this habit helps them to be financially included with the main financial system of the country in the near future.

Visual Merchandizing on Impulse Buying Behaviour of Working Women in Formal Sector

Abstract: Impulse buying is “a curious phenomenon wherein a person and person feels all of a sudden need to buy certain product which has high level of desperation and is completely uncontrollable (Rook, 1987). There are many factors influencing on impulse buying behaviour. This research investigate the relationship between Visual Merchandizing as influence of window display, influence of in-store form, influence of floor merchandizing, influence of promotional signage on Impulse buying behaviour. Sample of 230 working women in formal sector of employment were taken for administering the structured questionnaire. The findings state that there is positive relation between visual merchandizing and its dimensions as influence of window display, influence of in-store form, influence of floor merchandizing, influence of promotional signage and impulse buying behaviour. And visual merchandizing has the positive effect on impulse buying behaviour. Keywords: Impulse buying behaviour, Visual merchandizing and Working women

Microfinance: A tool for Rural Development

Abstract: Development is the process of overall growth of a region and is defined as a long term process of structural societal transformation (Sage, 2007). It is majorly characterized as a long-term process which includes transformations in variegated fields which that in turn affect the structure of the society in some manner. Rural development is the advancement of the rural areas through long-term processes. United Nations defined rural development as a process of bringing change among rural community from the traditional way of living to progressive way of living (Chauhan, 2014). This paper describes the rural development, essentials of rural development and role of micro finance in rural development. Secondary data has been used for the research. Key Words: Rural Development, Self Help Groups, Micro Finance, Micro Finance Delivery Models

Development of Bangladesh Aliyah Madrasah Education and Curriculum

Abstract: Two education systems namely Islamic and secular are in operation in the modern world while Islamic education system is more or less available exclusively in the Muslim countries. Islamic education is also known as Madrasah education system, which holds a big number of students in Bangladesh. Madrasah is playing a significant role to preserve the legacy and identity of Islam and Muslims. This is the main focus of Madrasah education from the beginning of its establishment in the early period of Islam. Currently, this Madrasah is moving towards teaching of modern knowledge parallel with religious education. Government of Bangladesh recognized these Madrasahs and working to modernize its curriculum like formal education systems, with special focus on Islamic religious subjects. This article, therefore, will investigate the development of the Aliyah Madrasah education and curriculum in the present milieu through Various Commissions, Recommendations and Reports in the long history of National Education Policies from the British colonial period to the present Bangladesh. Finally, this paper will show the development of Madrasah education through the new Education Policy of 2010 in Bangladesh.

Relationship between brands, branding and modern (new) consumers in small enterprises in the republic of srpska, bosnia and herzegovina

Abstract: In this study, on the examples of companies in the territory of the Republic of Srpska, Bosnia and Herzegovina, it is presented the importance of brand management for business operations. Analyzing a representative sample of business entities from different businesses present on the market of Republika Srpska, Bosnia and Herzegovina, there was a showcase of how successful they used the brand potential and how they understood the importance of branding and brand management as potentially a very valuable asset of the company. The paper focuses on a comprehensive analysis of the importance of the interior as a factor of company performance and on applicable models, methods and techniques for building and managing successful brands of manufacturing and service companies. The paper deals with the importance of providing services, internet branding, internal determinants and measuring yields from brand investments. Also within the aforementioned terms, the key trends for the new millennium were analyzed, the relationship between branded and so called. "No-frills" products and the term "goodwill" and the relationship between goodwill and brands.

Effectiveness of HRD: Comparison between Private & Public Sector Organizations in India

Abstract: The expanding worldwide level rivalry constrained Indian associations too to give top need to the issues of human resource development (HRD). Presently, HRD framework, procedures and practices have huge affect for each one of the individuals who develop as victors and who keep up their position for quite a while in the worldwide market. In this setting the present investigation gives a solid base and course as it gives the observational proof as respects to current status of HRD Sub-frameworks and facilitators in connection to HR profitability with reference to Indian Private Sector and Public Sector Organizations. They chose HRD sub-frameworks, worries of different partners for HRD cause and they chose administration styles have been found to have huge effect on HR adequacy. Such discoveries of the examination show that with a specific end goal to enhance the level of HR viability, there exists a critical need of ceaseless change in outline and execution of HRD subsystems (especially Employee Communication and Employee Empowerment), additionally in level of worries of different partners, and by and by of the administration styles. Research on prior looks into and contextual investigations should be taken up as it will give right bearing keeping in mind the end goal to detail activity procedures for what's to come.

Fdi for enhancing quality in higher education

Abstract: Educational system in India being third largest in the world after China and USA, is in the danger of becoming irrelevant as most of the universities and colleges have failed to maintain quality of their provisions due to increasing student population, diversity within student group , increasing workloads and decreasing resources This paper will help us to know that how we can use foreign direct investment for bringing the systematic reforms, institutional development and quality teaching learning with overall societal development to get global recognition for Indian Higher education institutions The paper is based on primary as well as secondary sources and views and opinions of experts collected through questionnaire The paper concludes that foreign providers can create additional scope and expansion of higher education It can also encourage reforms and improvement through examples and competition In nutshell, we can say that opening Indian Higher education to foreign competition will benefit us and boost our growth until and unless regulatory framework must be strong enough to monitor, control and check the proper functioning of foreign institutions

Stress among Women Doctors

Abstract: The objective of this research is to assess the level of stress among women doctors, with special reference to obstetrician/gynecologists. Medical profession is far more complicated and sensitive than it actually appears to be. Doctors face challenges in many forms. Doctors are not immune to work related health and psychological issues. It is only quite logical that doctors will be plagued with mental and physical illnesses caused by the very nature of their profession. Women are evolving in all professions and proving their mettle. Women have to cope up with innumerable demands exerted by people around them. The biological framework of women is not designed to bear too much of such exertion, both physical and mental. However, the emergence of new challenges for women has no bounds. One such important issue is “Stress”. Twenty-first century is the “Era of Stress”. Medical field is not a new field to women, but the issues related to it are staggering in the current scenario. It is needless to question whether women doctors experience stress or not. It will be only erudite to assess the extent of stress experienced by women doctors, the significant reasons behind their stress and also the strategies they adopt to cope up with the stress. A survey was conducted to explore and analyse the intensity of stress experienced by women obstetrician/gynecologists in Coimbatore, Tamil Nadu, well known world over for its multi-specialty hospitals and medical services. The study revealed that women obstetrician/gynecologists in general experience stress due to various stressors and adopt different coping strategies as well to manage stress. Key Words: Women doctors, obstetrician/gynecologists, stress, stressors, coping strategies

The impact of organizational learning on work performance

Abstract: This article studies the variables of organizational learning and job performance variables and tries to explain how organizational learning increases the work performance thus in turn organizational performance. The study is done on a small sample of 56 employees of an esteemed IT company in Hyderabad. The article studies the three variables of organizational learning, information acquisition, information distribution, and information interpretation with regards to performance of employees. The work performance variables which are studied are quality, quantity, timeliness, knowledge. A standard questionnaire is used using 5-point Likert scale to survey the employees of the organization. The obtained data is analyzed using means, percentages, standard deviation and regression analysis to obtain results. The findings indicate that organization learning variables have definite influence on organizational performance.

E-learning and the corporate setting: A closer look at how e-learning impacts the work environment

Abstract: Employing e-learning as a corporate training tool has now become an indispensable model that is being used by an increasing number of companies to ensure that they have an appropriately skilled workforce. Change is a constant in the work environment, this necessitates the need to train and retrain employees on new product, technologies and services specific to their industry. E-learning utilises ICT network technology using either the intranet or the Internet as a vehicle to instruct and inform relevant users. This method makes it possible to extend training to a diversified geographically scattered workforce in an economical way. Corporate e-learning facilitates on demand training, ensuring that the information and knowledge base is readily available and accessible to all relevant team members within the corporate environment. There are a number of benefits as well as challenges to the progress of corporate e-learning and this paper sets to review the impact of e-learning in the corporate setting.

Assessing the Effectiveness of Critical Thinking Instruction among Departments– A Case study in Nizwa College of Technology, Sultanate of Oman

Abstract: The purpose of the pre-test and post-test on critical thinking skills was to examine the objective change in the assessment of students’ skills by learning formal logic course A sample of 214 students is selected from all the three departments Engineering, Information Technology and Business department from Nizwa College of Technology, Sultanate of Oman Watson Glacier critical thinking model was adopted and a structured questionnaire was used for data collection The analysis revealed that there is no significant relationship between critical thinking variables and formal logic course The mean value of critical skills has shown an increase: the mean of inference skills and argument skills have increased for Business students; Assumptions skills have increased for IT students; deduction skills have increased for IT and Engineering students; interpretations skills have increased for Business and Engineering students The study could not prove that the critical thinking skills have increased due to formal logic course and proved the course as ineffective The study provides suggestions to improve the critical thinking skills of the students

Impact of quality of work life on job satisfaction among police personnel with special reference to tirunelveli city

Abstract: Quality of work life is very essential for all organizations to attract and retain employees. This paper intent to understand the concept of quality of work life and their impact on satisfaction level of police personnel in police force. Several prominent factors that persuade quality of work life are skill discretion, task control, work and time pressure, hazardous exposure, work life balance, job stress and health and wellbeing. Snowball sampling method was used and sample size is 50. Data were analysed using simple percentage analysis, crosstabs, one way ANOVAs and regression analysis to test the formulated hypotheses. However, there is positive and significant relationship between QWL and employees’ job satisfaction. Finally, suggestions and conclusion are given from the perspective of police personnel to improve their quality of work life.

A Critical Evaluation of Trends and Prospects of Management Education in India

Abstract: Time is changing very fast with it the approach to life. Countless ideas are germinating every day and getting obsolete the other day. To develop sustainable business models amidst uncertainties and risk through revamping business strategies has posed serious challenges. ‘Think globally and act locally’ may not suffice to the changing requirements of the industry. It has become necessary for all the management educators to have coordinated and consolidated approach to integrate the offshoots of research with practice impacting and adding value to the society at large.

Psychological well-being of Adolescents: A comparative study

Abstract: This cross-sectional, non-experimental quantitative study aimed to determine gender differences in overall psychological wellbeing among adolescents. A total of 300 school students from various schools in Abha (Saudi Arabia) and Aligarh (India) participated in this study (males = 150; females =150). All students in this study were of Indian origin. The participants completed Ryffs psychological wellbeing scale. Gender differences were observed, however no differences were found on the basis of region. The purpose of this study was to access school adolescent’s psychological well-being.

ANXIETY AND ITS DEMOGRAPHIC CORRELATES – A STUDY AMONG ITeS EMPLOYEES

Abstract: The purpose of this study is to examine the relationship between demographic variables such as Gender, Age, Marital Status, Number of Children, Educational Qualification, Income, Overall Work Experience and Work Shift and Work and Non-Work Related Emotional Anxiety among ITeS employees. The study also intends to test the relationship between the work and non-work related emotional anxiety. The sample size of 118 ITeS employees of Coimbatore city has been chosen for the study based on stratified sampling method. Independent sample t- test and ANOVA test were used to find the relation between the demographic variables and emotional anxiety (work and non-work related emotional anxiety). The results show that there is significant relation between the demographic variables and emotional anxiety (work and non-work related emotional anxiety). Pearson Correlation test was used to find out the relationship between work and non-work related emotional anxiety and the result shows that there is positive and strong relationship between these two variables. Proper training, counseling, job rotation and occupational therapy may help the employees to overcome the mental health problems which consequently make them motivated in the work and enhance their performance. It is expected that happiness and satisfaction in job performance may spill over to other non-work related activities as well.

Implications of dow theory in indian stock market

Abstract: Charles H. Dow (1896) has devised the theory of Industrial Average’s (later known as Dow Theory), to understand the implications of speculative stock market prices. In this paper, earlier evidence has been reviewed to understand how the theory is implied to forecast stock market changes and its effectiveness in determining stock market trends, specifically long–term trends. The study focuses on the estimation of moving averages of stock prices and how the stock market reacts on the dissemination of information. Empirical investigation has been made on NSE’s Nifty 50 Index, to understand and predict the implication of the Dow Theory in Indian Stock market. Monthly, weekly, daily and yearly data is compared to estimate the trend in the respective index and summarized the changes in the whole index with the trading effects and the trend line it follows. The investigation shows strong symmetry with earlier evidences, however, there exists asymmetrical relationship among the ways to predict future market trend. KEY WORDS: ARIMA, CMAM, Dow Theory, MA, Nifty 50

Age and employment status – changing facets of grocery buying behavior: an exploratory study

Abstract: The study examines the grocery shopping behavior of people living in and around Delhi, Chennai and Bengaluru. A pre-designed questionnaire was used to collect the primary data (experiences) from the respondents. Data was collected from 246 people residing in and around these three cities. The collected data was analyzed with the help of statistical tools such as averages, percentages, factor analysis, Student’s t-test, structural equation model and correlation. The objectives of this study were to know the extent to which • older and younger respondents differ in their grocery shopping behavior • employed and unemployed respondents differ in their grocery shopping behavior • grocery shoppers are satisfied with their grocery shopping experience. The study revealed that most grocery shoppers do grocery shopping once a week and the majority of the surveyed shoppers disclosed that they spend an hour grocery shopping during each visit. Although the respondents show some differences in their grocery shopping behavior depending on their age and employment status, there appear to be a number of similarities in their grocery shopping behavior: the shoppers look at the store circular either before or at the store and select brands based on newspaper flyers received by them; they like to buy branded items because of previous usage and the trust that they have on these brands; they are keen to buy fresh and new stocks of items and choose to shop at a particular grocery outlet where they get all their requirements. Keywords: Grocery shopper, age, employment status, price, brand, post-purchase satisfaction