scispace - formally typeset
Journal ArticleDOI

Exploring the components of meal-sharing experiences with local foods: a netnography approach

Reads0
Chats0
TLDR
In this article, the components of meal-sharing experiences with local foods of international travellers are explored and ascertain the component of meal sharing experiences with the local food of international travelers. And they offer insights into the factors influencing local food...
Abstract
This study aims to explore and ascertain the components of meal-sharing experiences with local foods of international travellers. This study offers insights into the factors influencing local food ...

read more

Citations
More filters
Journal ArticleDOI

The street food experiences of the local-guided tour in the meal-sharing economy: the case of Bangkok

TL;DR: In this article, the authors investigated the components of the street food experiences of the local-guided tour in the meal-sharing economy based on the online reviews of tourists who experienced a meal sharing activity with a local guide in Bangkok.
Journal ArticleDOI

Can we imagine the meal-sharing economy without service providers? The impact of COVID-19

TL;DR: In this paper, the authors investigated the effect of the COVID-19 on the meal-sharing economy based on the service providers' perspective, and the results provided favorable theoretical and practical insights to guide the meal sharing platforms for a health crisis adoption and revival of such platforms.
Journal ArticleDOI

Mapping the Landscape of Netnographic Research: A Bibliometric Study of Social Interactions and Digital Culture

TL;DR: In this paper , a bibliometric study was conducted in the Scopus database on netnography, with a total of 11173 documents and 2213 authors were recovered, and 35,1% of the documents were open access.
References
More filters
Journal ArticleDOI

Basics of qualitative research: Grounded theory procedures and techniques

TL;DR: Reading a book as this basics of qualitative research grounded theory procedures and techniques and other references can enrich your life quality.
Journal Article

Welcome to the Experience Economy

TL;DR: The authors offer five design principles that drive the creation of memorable experiences that engage all five senses to heighten the experience and thus make it more memorable.
Journal ArticleDOI

The Field Behind the Screen: Using Netnography for Marketing Research in Online Communities

TL;DR: Netnography as mentioned in this paper is an online marketing research technique adapted to the study of online communities that provides information on the symbolism, meanings, and consumption patterns of online consumer groups and provides guidelines that acknowledge the inherent flexibility and openness of ethnography, and provide rigor and ethics in the conduct of marketing research.
Journal Article

Atmospherics as a Marketing Tool

Philip Kotler
- 01 Jan 1974 - 
Journal ArticleDOI

Content-Analysis Research: An Examination of Applications with Directives for Improving Research Reliability and Objectivity

TL;DR: An empirical review and synthesis of published studies that have used content analysis methods is presented in this article, where the authors provide an empirical investigation of multiple dimensions of objectivity and reliability issues.
Related Papers (5)