New service development: areas for exploitation and exploration
Citations
365 citations
Cites background from "New service development: areas for ..."
...…researchers have stressed the need to explore the impact of technology on service design (Froehle et al. 2000; Hill et al. 2002; Johnson et al. 2000; Menor et al. 2002) and to address new issues such as the trade-off of efficiency versus personalization or the definition of the offline/online mix....
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334 citations
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309 citations
Cites background from "New service development: areas for ..."
...Ramaswamy 2002, 2004, Moller et al. 2008, Spohrer 2009, Nambisan and Nambisan 2008, Payne et al. 2008, Skiba and Herstatt 2008, Nambisan and Baron 2009). For example, Moller et al. (2008) provide a recipe for managing service co-creation and propose guidelines on how to succeed through collaborative capabilities and culture....
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299 citations
Cites methods from "New service development: areas for ..."
...The rationale for using both constructs for our search is due to the fact that “service development” and “service innovation” have been applied interchangeably in existing studies ( Menor et al. , 2002...
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References
16,377 citations
3,824 citations
"New service development: areas for ..." refers background in this paper
...…that a common set of factors—development process, market/environment, organizational and strategic—impact NPD performance (Schilling and Hill, 1998; Brown and Eisenhardt, 1995; Montoya-Weiss and Calantone, 1994) and NSD performance (de Brentani, 1995; Cooper et al., 1994; Cooper and de Brentani,…...
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...This challenge is particularly difficult given the diverse literature reporting NPD research (see Krishnan and Ulrich, 2001; Wind and Mahajan, 1997; Brown and Eisenhardt, 1995)....
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...The extant NPD research does not have all the answers to the questions of product or service development, but there is a foundation that can be drawn on (see integrative reviews by Krishnan and Ulrich, 2001; Schilling and Hill, 1998; Wind and Mahajan, 1997; Brown and Eisenhardt, 1995)....
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...Underlying the empirical work addressing the antecedents of development performance is the belief that a common set of factors—development process, market/environment, organizational and strategic—impact NPD performance (Schilling and Hill, 1998; Brown and Eisenhardt, 1995; Montoya-Weiss and Calantone, 1994) and NSD performance (de Brentani, 1995; Cooper et al....
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3,558 citations
"New service development: areas for ..." refers background in this paper
...The Internet dramatically reduces these barriers, as summarized in Table 3 ( Porter, 2001 )....
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...A differentiation strategy is difficult to attain in a service environment where innovations are quickly and easily copied ( Porter, 2001 )....
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3,513 citations
"New service development: areas for ..." refers background in this paper
...Focusing on NPD, Van de Ven (1986) notes four problems related to the management of development and innovation efforts....
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...Focusing on NPD, Van de Ven (1986) notes four problems related to the management of development and innovation efforts....
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