Realist social theory : the morphogenetic approach
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...We seek to build on these concepts, complementing the framework with Archer’s (1995) work on morphogenetics, to model the social transformation process to understand why and how leadership is important throughout the internal brand building process....
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...However, Archer (1995) raises the question: “Why do some forms of social reproduction succeed and become institutionalised, and others do not?”....
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...Leadership and change To explore the issue of social transformation and the role of leaders in this process, we draw on Archer’s morphogenetic approach. Archer (1995), like Giddens (1984a), stresses that the incorporation of time is crucial to the examination of the interplay between structure and agency....
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