Journal ArticleDOI
Social media engagement: What motivates user participation and consumption on YouTube?
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TLDR
Results showed that for participation on YouTube, the strongest predictor for liking and disliking videos was the relaxing entertainment motive; commenting and uploading being strongly predicted by social interaction motive; sharing being strongly predicting by information giving motive; and reading comments predicted by information seeking motive.About:
This article is published in Computers in Human Behavior.The article was published on 2017-01-01. It has received 623 citations till now.read more
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Examining branding co-creation in brand communities on social media: Applying the paradigm of Stimulus-Organism-Response
TL;DR: The findings reveal that SNSs’ participation motivations positively influence customer participation, which in turn significantly affects brand trust and brand loyalty, which contributes as a mediator between customer participation andbrand loyalty on social media brand communities.
Journal ArticleDOI
Uses and gratifications of problematic social media use among university students: a simultaneous examination of the big five of personality traits, social media platforms, and social media use motives
TL;DR: In this article, the authors investigate the influences of demographics and Big Five personality dimensions on social media use motives; demographics and use motives on online social media site preferences; and demographics, personality, popular social media sites, and social media uses motives on problematic social media usage.
Journal ArticleDOI
Watch, Share or Create: The Influence of Personality Traits and User Motivation on TikTok Mobile Video Usage
Bahiyah Omar,Wang Dequan +1 more
TL;DR: It was users’ motivations, not personality traits, that have significant influence on TikTok use, and this study contributes to both the theoretical and the empirical understanding of media use in a user-generated media (UGM) context.
Youtube Online Video And Participatory Culture
TL;DR: The youtube online video and participatory culture is universally compatible with any devices to read, and is available in the book collection an online access to it is set as public so you can download it instantly.
Journal ArticleDOI
Humanlike robots as employees in the hotel industry: Thematic content analysis of online reviews
TL;DR: In this paper, a study was conducted to discover the public's general perceptions of robots as frontline employees in the hotel industry based on YouTube online reviews, and applied data mining technology.
References
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Journal ArticleDOI
Common method biases in behavioral research: a critical review of the literature and recommended remedies.
TL;DR: The extent to which method biases influence behavioral research results is examined, potential sources of method biases are identified, the cognitive processes through which method bias influence responses to measures are discussed, the many different procedural and statistical techniques that can be used to control method biases is evaluated, and recommendations for how to select appropriate procedural and Statistical remedies are provided.
Book
Applied Multivariate Statistics for the Social Sciences
TL;DR: In this article, the authors focus on a conceptual understanding of the material rather than proving results and stress the importance of checking the data, assessing the assumptions, and ensuring adequate sample size so that the results can be generalized.
Journal ArticleDOI
Power laws, Pareto distributions and Zipf's law
TL;DR: Some of the empirical evidence for the existence of power-law forms and the theories proposed to explain them are reviewed.
Book
Social psychological aspects of computer-mediated communication
TL;DR: In this paper, the authors explore how people participate in computer-mediated communication and how computerization affects group efforts to reach consensus, and they find that participants are more likely to report negative effects of computer mediated communication on their mental health.
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