The Hype and Reality of Social Media Use for Work Collaboration and Team Communication

doi:10.1177/2329488414525446

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The Hype and Reality of Social Media Use for Work Collaboration and Team Communication

Journal Article•DOI•

The Hype and Reality of Social Media Use for Work Collaboration and Team Communication

Peter W. Cardon¹, Bryan Marshall²•Institutions (2)

University of Southern California¹, Georgia College & State University²

01 Jul 2015-International journal of business communication (SAGE Publications)-Vol. 52, Iss: 3, pp 273-293

TL;DR: Recommendations are made for how business communication scholars can advance, define, and set apart the field by focusing on business communication via enterprise social networking platforms.

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Abstract: This article describes the growing adoption of enterprise social networking platforms by organizations in an attempt to foster better team communication and collaboration. To examine current views of these social networking tools, survey results from 227 business professionals are presented that address three areas: frequency of use of social networking for team communication compared to other communication channels, perceived effectiveness of social networking tools for team communication compared to other communication channels, and attitudes toward social networking for team communication. Generally, the results show that traditional communication channels are used more frequently and considered more effective for team communication. However, the results also indicate that Gen X and Gen Y business professionals are quite likely to consider that social networking tools will be the primary tools for team communication in the future. The article concludes with recommendations for how business communicatio...

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Journal Article•DOI•

Am I Fit for Tomorrow's Labor Market? The Effect of Graduates' Skills Development during Higher Education for the 21st Century's Labor Market

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Omar Habets¹, Jol Stoffers, Beatrice van der Heijden, Pascale Peters²•Institutions (2)

Zuyd University of Applied Sciences¹, Nyenrode Business University²

18 Sep 2020-Sustainability

TL;DR: In this paper, the authors investigated how students' self-perceived 21st century skills relate to the self- perceived fit between their higher education curriculum and their future labor market for a sustainable entry to this labor market.

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Abstract: This study contributes to the employability skills debate by investigating how students’ self-perceived 21st century skills relate to the self-perceived fit between their higher education curriculum and their future labor market for a sustainable entry to this labor market. Survey data from 4670 fourth-year students over a period of four years were analyzed. Furthermore, out of this group, 83 students were monitored longitudinally over their full educational student careers. Results showed a positive relationship between students’ self-perceived 21st century skills and their self-perceived “education-future labor market fit”. Among more recent cohorts, a significant improvement in their self-perceived 21st century skills was found. Overall, this study indicated that in order to deliver “employable” graduates, students need to be thoroughly trained in 21st century skills, and their development should be retained and expanded. This is one of the few studies that uses a vast amount of both cross-sectional and longitudinal data on skills and labor market perspectives among new graduates.

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286 citations

Cites background from "The Hype and Reality of Social Medi..."

...This can be realized by paying more attention to students’ development of 21st century skills in their curricula [11,12,30,33]....
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...Collaborating is a skill, which in the current labor market has become a necessary requirement, as organizations acknowledge that collaboration, for instance, drives innovation [30], being an important capability that is needed in order to reach the organizational goals....
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Journal Article•DOI•

Enhancing team creative performance through social media and transactive memory system

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Xiongfei Cao¹, Ahsan Ali²•Institutions (2)

Hefei University of Technology¹, University of Science and Technology of China²

01 Apr 2018-International Journal of Information Management

TL;DR: This study shows that careful investment in social media by an organization can enhance meta-knowledge of “who knows what” within teams and underscores that exploring external knowledge alone is not enough and organizations must ensure external knowledge is utilized to create new knowledge to improve TCP.

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103 citations

Cites background from "The Hype and Reality of Social Medi..."

...…from TMS, there is an increased reliance on social media in organizations to support communication and knowledge work (Behringer & Sassenberg, 2015; Cardon & Marshall, 2015; Kane, 2017; Nissen & Bergin, 2013), but the focus of the previous studies on…...
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Journal Article•DOI•

Using Social Media to Engage Employees: Insights from Internal Communication Managers

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Michele Ewing¹, Linjuan Rita Men², Julie O’Neil³•Institutions (3)

Kent State University¹, University of Florida², Texas Christian University³

14 Feb 2019-International Journal of Strategic Communication

TL;DR: In this article, the authors explore the value of internal social media with a focus on employee engagement, which is defined as the number of likes and retweets of a post.

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Abstract: The growth of social media in organizations is reshaping internal communication strategy. This article explores the value of internal social media with a focus on employee engagement, which is defi...

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81 citations

Cites background from "The Hype and Reality of Social Medi..."

...…amyriad of channels to foster engagement (Men&Bowen, 2017;Mishra et al., 2014;Welch, 2011;Welch & Jackson, 2007), they are increasingly using social media as part of their internal communication strategy (Cardon & Marshall, 2014; Haddud, Dugger, & Gill, 2016; Neill, 2015; Sievert & Scholz, 2017)....
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...Cardon and Marshall (2014) found that Generation X and Y employees predict that social media will be the primary way to collaborate via teamwork in the future....
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...Research has consistently shown that face-to-face communication is the preferred and trusted channel of communication for employees (Cardon & Marshall, 2014; Gillis, 2006; Men, 2014; Stein, 2006; White, Vanc, & Stafford, 2010)....
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Journal Article•DOI•

Crowdsourcing Strategizing Communication Technology Affordances and the Communicative Constitution of Organizational Strategy

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Kathryn Aten¹, Gail Fann Thomas¹•Institutions (1)

Naval Postgraduate School¹

22 Jan 2016-International journal of business communication

TL;DR: In this article, the authors propose to use a traditional top-down approach to organizational strategy generation, rather than using a traditional traditional topdown approach, some or some or the other.

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Abstract: Disruptive environmental trends are forcing organizations to be more innovative in their approaches to organizational strategy generation. Rather than using a traditional top-down approach, some or...

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67 citations

Cites background from "The Hype and Reality of Social Medi..."

...Researchers now argue that crowdsourcing technologies can afford actions that enable more participative approaches to strategizing (Cardon & Marshall, 2015; Matzler, Füller, Kock, Hautz, & Hutter, 2014; Stieger et al., 2012; Whittington, 2015)....
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Journal Article•DOI•

Team Communication Platforms and Emergent Social Collaboration Practices

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Abram D. Anders¹•Institutions (1)

University of Minnesota¹

19 Jan 2016-International journal of business communication

TL;DR: A quantitative and qualitative content analysis of the reflective practice of early adopter organizations and individuals based on a sample of self-published blog posts indicates that TCPs enable affordances for communication visibility that support situated knowledge sharing and collaborative workflows.

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Abstract: Team communication platforms (TCPs), including the Slack software service, are an emergent class of social collaboration technology that combine features of multiple enterprise social media including social networking platforms and instant messaging. The media capabilities of these platforms, including integrations for diverse information and communication technologies, enable affordances for both highly adaptable and centralized team communication practices. In order to understand emergent practices in TCPs, this study offers a quantitative and qualitative content analysis of the reflective practice of early adopter organizations and individuals based on a sample of self-published blog posts. Results indicate that TCPs enable affordances for communication visibility that support situated knowledge sharing and collaborative workflows. TCPs also enable affordances for multicommunication and attention allocation including flexible scaling of media modality and synchronicity. This latter affordance is concep...

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66 citations

Cites background from "The Hype and Reality of Social Medi..."

...Recent research has reported that SNP use is expected to surpass e-mail for internal organizational communication in the next 10 years (Cardon & Marshall, 2015)....
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References

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Open Access

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Book•

Diffusion of Innovations

[...]

Everett M. Rogers

01 Jan 1962

TL;DR: A history of diffusion research can be found in this paper, where the authors present a glossary of developments in the field of Diffusion research and discuss the consequences of these developments.

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Abstract: Contents Preface CHAPTER 1. ELEMENTS OF DIFFUSION CHAPTER 2. A HISTORY OF DIFFUSION RESEARCH CHAPTER 3. CONTRIBUTIONS AND CRITICISMS OF DIFFUSION RESEARCH CHAPTER 4. THE GENERATION OF INNOVATIONS CHAPTER 5. THE INNOVATION-DECISION PROCESS CHAPTER 6. ATTRIBUTES OF INNOVATIONS AND THEIR RATE OF ADOPTION CHAPTER 7. INNOVATIVENESS AND ADOPTER CATEGORIES CHAPTER 8. DIFFUSION NETWORKS CHAPTER 9. THE CHANGE AGENT CHAPTER 10. INNOVATION IN ORGANIZATIONS CHAPTER 11. CONSEQUENCES OF INNOVATIONS Glossary Bibliography Name Index Subject Index

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38,750 citations

Journal Article•DOI•

Diffusion of innovations

[...]

Thomas W. Valente¹•Institutions (1)

University of Southern California¹

01 Mar 2003-Genetics in Medicine

TL;DR: Upon returning to the U.S., author Singhal’s Google search revealed the following: in January 2001, the impeachment trial against President Estrada was halted by senators who supported him and the government fell without a shot being fired.

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23,419 citations

"The Hype and Reality of Social Medi..." refers background or methods or result in this paper

...Based on our survey results combined with results from industry surveys (i.e., AON Consulting, 2009; Azua, 2010; Bughin et al., 2009; Kiett, 2011), we believe that adoption of enterprise SNPs is in the beginning of the early majority stage according to Rogers’ (1962) model of innovation adoption....
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...One of the classic theories of adoption is Rogers’ (1962) work Diffusion of Innovations....
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...In Figure 4, we’ve depicted our projection of enterprise SNP adoption based on Rogers’ (1962) diffusion of innovations model....
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Journal Article•DOI•

Social Network Sites: Definition, History, and Scholarship

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danah boyd¹, Nicole B. Ellison²•Institutions (2)

University of California, Berkeley¹, Michigan State University²

01 Oct 2007-Journal of Computer-Mediated Communication

TL;DR: This publication contains reprint articles for which IEEE does not hold copyright and which are likely to be copyrighted.

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Abstract: Social network sites SNSs are increasingly attracting the attention of academic and industry researchers intrigued by their affordances and reach This special theme section of the Journal of Computer-Mediated Communication brings together scholarship on these emergent phenomena In this introductory article, we describe features of SNSs and propose a comprehensive definition We then present one perspective on the history of such sites, discussing key changes and developments After briefly summarizing existing scholarship concerning SNSs, we discuss the articles in this special section and conclude with considerations for future research

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14,912 citations

Journal Article•DOI•

Users of the world, unite! The challenges and opportunities of Social Media

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Andreas M. Kaplan¹, Michael Haenlein¹•Institutions (1)

ESCP Europe¹

01 Jan 2010-Business Horizons

TL;DR: A classification of Social Media is provided which groups applications currently subsumed under the generalized term into more specific categories by characteristic: collaborative projects, blogs, content communities, social networking sites, virtual game worlds, and virtual social worlds.

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13,932 citations

"The Hype and Reality of Social Medi..." refers background in this paper

...…business enthusiasts (AON Consulting, 2009; Arnold, 2009; Avanade Consulting, 2008; DiMicco, Millen, Geyer, Dugan, Brownholtz & Muller, 2008; Gelders, 2011; Kaplan & Haenlein, 2010; Koch, Gonzalez, & Leidner, 2011; Preston, 2010, 2012; Wright, 2009; Wright & Zdinak, 2008; Zeiller & Schauer, 2011)....
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...…of social tools with little or no critical examination of the potential challenges or drawbacks of these tools (e.g., Azua, 2010; Bughin, Chui, & Miller, 2009; Carter, 2012; Kaplan & Haenlein, 2010; Hinchcliffe & Kim, 2012; Kulhanek, 2010; McAfee, 2009a, 2009b; Shah, 2010; Wright & Zdinak, 2008)....
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Book•

Wikinomics: How Mass Collaboration Changes Everything

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Don Tapscott, Anthony D. Williams

01 Dec 2006

TL;DR: In this paper, the authors investigate how small businesses can achieve success by using a dynamic ecosystem of partners to co-create and peer-produce value in a newly emerging, networked economy.

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Abstract: The knowledge, resources, and computing power of billions of people are self-organizing into a massive new collective force. Interconnected and orchestrated through blogs, wikis, chat rooms, peer-to-peer networks, and personal broadcasting, the Web is being reinvented to provide the first global platform for collaboration in history. "Wikinomics" is the definitive investigation into how small businesses can achieve success by using a dynamic ecosystem of partners to co-create and peer-produce value in this newly-emerging, networked economy. Encouraging consumers, employees, suppliers, partners and competitors alike to share information and ideas, mass collaboration marks a profound change in the way business is conducted and radically alters the future of corporate architecture, strategy and management.

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3,188 citations

"The Hype and Reality of Social Medi..." refers background in this paper

...In short, the form, content, and audiences of business communications via social media tools may differ in many ways from more traditional communication channels such as in-person team meetings and e-mail messages (Tapscott & Williams, 2008, 2010)....
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...…not even consider these tools until roughly 5 years ago when wellknown consulting groups and prominent business thinkers began promoting the benefits of these tools (AON Consulting, 2009; Bughin, 2008; Lazar, 2007; Levy, 2009; McAfee, 2009a, 2009b; Tapscott, 2008; Tapscott & Williams, 2008, 2010)....
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