Toward a social psychology of globalization

Abstract: This research argues that the meaning embedded in consumption symbols, such as commercial brands, can serve to represent and institutionalize the values and beliefs of a culture. We conducted four studies to examine how the symbolic and expressive attributes associated with commercial brands are structured, and determine the degree to which this structure varies across three cultures. Relying on a combined emic-etic approach, we identified indigenous constructs of `brand personality' (Aaker, 1997) in two non-Anglo cultures (Japan and Spain), and compared these dimensions to those previously found in the United States. The results of Studies 1 and 2 revealed a set of brand personality dimensions common to both Japan and the United States (Sincerity, Excitement, Competence, and Sophistication), as well as culture-specific Japanese (Peacefulness) and American (Ruggedness) dimensions. Studies 3 and 4 extended this set of findings to Spain. Results from these studies also identified brand personality dimensions common to both Spain and the United States (Sincerity, Excitement, and Sophistication), plus non-shared Spanish (Passion) and American (Competence and Ruggedness) dimensions. The meaning of the culturally-common and -specific brand personality dimensions is discussed in the context of cross-cultural research on values and affect, globalization issues, and cultural frame shifting.

Abstract: Emphasizing the importance of cross-border effectiveness in the contemporary globalized world, we propose that cultural intelligence—the leadership capability to manage effectively in culturally diverse settings—is a critical leadership competency for those with cross-border responsibilities. We tested this hypothesis with multisource data, including multiple intelligences, in a sample of 126 Swiss military officers with both domestic and cross-border leadership responsibilities. Results supported our predictions: (1) general intelligence predicted both domestic and cross-border leadership effectiveness; (2) emotional intelligence was a stronger predictor of domestic leadership effectiveness, and (3) cultural intelligence was a stronger predictor of cross-border leadership effectiveness. Overall, results show the value of cultural intelligence as a critical leadership competency in today's globalized world.

Abstract: This article reviews theory and research on the implications of globalization for cultural identity formation in adolescence (ages 10–18) and emerging adulthood (ages 18–29). Theories of immigrant acculturation are extended to globalization to demonstrate how adolescent and emerging adult cultural identity development follows a variety of pathways in a global world. The article includes a discussion of how this opening up of plural developmental pathways comes with risks and opportunities. Here, cultural identity confusion, civic involvement, and gender equality are discussed.

Abstract: Based on the author's seminal article in "Foreign Affairs", Samuel P. Huntington's "The Clash of Civilizations and the Remaking of World Order" is a provocative and prescient analysis of the state of world politics after the fall of communism. In this incisive work, the renowned political scientist explains how "civilizations" have replaced nations and ideologies as the driving force in global politics today and offers a brilliant analysis of the current climate and future possibilities of our world's volatile political culture.

Abstract: Globalization as a Problem The Cultural Turn Mapping the Global Condition World-Systems Theory, Culture and Images of World Power Japanese Globality and Japanese Religion The Universalism-Particularism Issue 'Civilization,' Civility and the Civilizing Process Globalization Theory and Civilization Analysis Globality, Modernity and the Issue of Postmodernity Globalization and the Nostalgic Paradigm 'The Search for Fundamentals' in Global Perspective Concluding Reflections

Abstract: This brilliant, cross-disciplinary work challenges the separatist doctrines which have come to dominate our understanding of the world. Appiah revives the ancient philosophy of Cosmopolitanism, which dates back to the Cynics of the 4th century, as a means of understanding the complex world of today. Arguing that we concentrate too much on what makes us different rather than recognizing our common humanity, Appiah explores how we can act ethically in a globalized world.

Abstract: Introduction. 1. State, Society and Modern History. 2. The Traditional State: Domination and Military Power. 3. The Traditional State: Bureaucracy, Class, Ideology. 4. The Absolutist State and the Nation--State. 5. Capitalism, Industrialism and Social Transformation. 6. Capitalism and the State: From Absolutism to the Nation--State. 7. Administrative Power, Internal Pacification. 8. Class, Sovereignty and Citizenship. 9. Capitalist Development and the Industrialization of War. 10. Nation--States in the Global State System. 11. Modernity, Totalitarianism and Critical Theory. Notes. Bibliography. Index.