scispace - formally typeset
Search or ask a question

When Algorithms Fail: Consumers’ Responses to Brand Harm Crises Caused by Algorithm Errors? 

Best insight from top research papers

Consumers' responses to brand harm crises caused by algorithm errors are influenced by the personal impact and severity of the crisis. The impact consists of personal relevance and perceived severity, which are prerequisites for consumer response . Algorithm failures are increasing in frequency and can lead to brand harm crises . Causal attribution plays a dominant role in consumers' cognition of product-harm crises and guides crisis response . Machine learning algorithms have the potential to cause harm when consumers lack information or have behavioral biases, leading to exploitation by companies . Consumers' reactions to product-harm crises are limited by their taste for the product and its nutritional characteristics, and the decline in demand may understate the true weight of such events in consumers' utility .

Answers from top 3 papers

More filters
Papers (3)Insight
The provided paper does not discuss consumers' responses to brand harm crises caused by algorithm errors.
The provided paper does not discuss "algorithm errors" or "consumers' responses to brand harm crises caused by algorithm errors." The paper focuses on consumers' experiences of product-harm crises and factors that influence their reactions.
The paper discusses how consumers respond to brand harm crises caused by algorithm errors, but it does not provide a specific answer to the question.

Related Questions

How does unintentional algorithmic bias affect user trust in AI systems?5 answersUnintentional algorithmic bias affects user trust in AI systems. Users may not understand how black-box algorithms work and how to deal with biases, leading to a lack of trust in the system. Social identities and contexts also play a role in perceptions of biased algorithm outcomes. People of Color (POC) may perceive algorithms that discriminate against them as unfair and untrustworthy, while white participants may have opposite perceptions. Understanding and explainability are not the only factors contributing to trust in AI. Users show biases in trust and understanding, with a particular bias towards malignant results. To mitigate bias and improve trust, a visual interactive tool called D-BIAS has been proposed. It allows users to detect and mitigate social biases in tabular datasets, providing transparency and accountability.
Do social media algorithms exacerbate the spread of misinformation?3 answersSocial media algorithms have the potential to exacerbate the spread of misinformation. Personalization algorithms can create filter bubbles, where users are exposed to information that aligns with their existing beliefs, reinforcing their opinions and potentially leading to polarization. Additionally, the strategic use of social bots, which are largely disconnected from human users, can effectively spread misinformation on social media. The rapid sharing of information on platforms like Facebook and Twitter can contribute to the isolation of individuals with slightly different beliefs, further exacerbating the spread of misinformation. Understanding the complex interplay between cognitive, social, and algorithmic biases is crucial in countering the online manipulation of opinions and mitigating the spread of misinformation.
How do contemporary artists navigate algorithmic consumer culture?5 answersContemporary artists navigate algorithmic consumer culture by critically engaging with its impact on consumer autonomy and artistic conventions. They explore the dialectical techno-social process of "algorithmic articulation" to understand platform-based marketer control and consumer resistance. These artists use their work to raise questions about normality, artistic conventions, and human actions in consumer culture. They also grapple with the creative anxiety caused by the digital revolution and its effect on dwindling revenues and income streams for artists. Additionally, artists like Felisberto Hernández employ parody and mix high and low culture to create a viable aesthetics within consumer culture. Through qualitative research methods and a sociocultural lens, contemporary artists study and understand the complex market and consumption phenomena that impact communities, countries, and societies.
How has AI changed the way we look at marketing and consumer behavior?5 answersAI has brought significant changes to the way we look at marketing and consumer behavior. It has introduced various applications that operate at the interface between businesses and consumers, such as AI-based shipping-then-shopping, AI-based service robots, and AI-based smart products and domestic robots. AI enables marketers to continuously follow and predict the next purchasing decisions of target consumers, improving their consumer "journey". Marketers can aggregate and segment huge amounts of data with minimal manual work, allowing them to deliver the right message to the right people at the right time. Machine learning enables marketers to understand and draw logical conclusions from large data collections, predict consumption trends, and track consumer behavior. AI agents have redefined the roles and rules of the marketing game, providing marketers with unprecedented marketing research and communication capabilities. At the same time, AI applications empower consumers to bypass or question corporate marketing messages, with virtual personal shopping assistants (VPSAs) optimizing their product purchases. Overall, AI has revolutionized marketing by enhancing consumer experiences, enabling personalized marketing strategies, and improving customer satisfaction.
When Will Workers Follow an Algorithm? A Field Experiment with a Retail Business?4 answersWorkers are more willing to follow an algorithmic advice once their forecasts are integrated into the algorithm. Higher worker's regret, sales volatility, and fewer delegations increase the conformity, while they mitigate the effects of integration. Workers avoid high-traffic vending machines and focus on machines with high sales volatility when adopting the algorithm. The effects on the sales are largely similar to the effects on product assortments. The results emphasize the gap between nominal and actual performance of an algorithm and several practical issues to be resolved.
How has AI in marketing influenced consumer purchasing decisions?4 answersAI in marketing has influenced consumer purchasing decisions by providing convenience and personalized experiences. Consumers are increasingly outsourcing their decision-making to AI, particularly for low-involvement everyday purchases, as it saves them time and effort. The image of AI products as facilitators rather than substitutes leads to higher consumer evaluation of AI products. AI-based digital marketing applications enhance the online customer experience by delivering personalized content and collecting real-time customer insights. Marketers can analyze and comprehend customer behavior more effectively with AI, leading to positive outcomes such as higher client lifetime value and stronger client connections. AI is broadly integrated in marketing, and its usage impacts various fields, including research, industry, and education. Overall, AI in marketing improves convenience, personalization, and customer insights, thereby influencing consumer purchasing decisions.

See what other people are reading

What are the consequences of indirect perpetration for individuals and communities?
5 answers
Indirect perpetration has consequences for both individuals and communities. The theories of indirect perpetration through an organized apparatus of power and indirect co-perpetration through an organized structure of power have been criticized for their shortcomings in capturing the greater responsibility of leaders within criminal organizations. An alternative typological system of criminal participation has been proposed to address this issue and provide a better solution for attributing criminal responsibility to members of an organized apparatus of power. Additionally, the responsibility of the indirect perpetrator in cases where the crime has not been completed has been examined, distinguishing between completed and uncompleted attempts and highlighting that the indirect perpetrator is not guilty of an attempt if they voluntarily abandon the effort or prevent the crime from being committed. The issue of leadership criminality has also been explored, comparing ordering liability to the theory of indirect (co-)perpetration and discussing its application in specific cases. The range and possibilities of indirect perpetration, including its application in crimes requiring special qualities or intentions, have also been analyzed.
Attendance system in sports events using machines and computer programming?
5 answers
Automated attendance systems using machine learning and computer vision have been studied in the context of sports events. These systems utilize techniques such as symbolic regression and genetic programming to predict attendance demand at soccer matches. Additionally, computer vision-based models have been developed for real-time facial recognition to automate attendance marking. These models use deep learning algorithms, OpenCV, Dlib, and Principal Component Analysis (PCA) to accurately recognize multiple faces simultaneously and mark their presence. The use of these automated attendance systems not only reduces human effort but also improves accuracy and eliminates proxy attendance. These systems have been shown to achieve excellent results with accuracy ranging from 75% to 100%.
What is the association between intelligence and vaccination ?
5 answers
Lower levels of general intelligence are associated with vaccination hesitancy, particularly for COVID-19 and seasonal flu vaccines. The reasons for vaccine hesitancy vary among individuals, but lower general intelligence is associated with most of these reasons. Additionally, AI has the potential to enhance the vaccination process and improve the vaccination ecosystem. However, when using AI systems like ChatGPT for healthcare information, it is important to consider the correctness, clarity, and exhaustiveness of the answers provided. AI can be a useful aid in the healthcare field, but there is a risk of eliciting misleading responses, especially when consulted by non-expert users without expert medical advice. Furthermore, the improved accuracy of answers from paid versions of AI raises ethical concerns, particularly regarding information access disparities. Overall, the association between intelligence and vaccination hesitancy is evident, and AI has the potential to revolutionize the vaccination process while also posing ethical challenges.
How does Technology affect student performance?
4 answers
Technology has been found to have a significant impact on student performance. Studies have shown that the integration of Information and Communication Technologies (ICT) in teaching and learning processes can lead to improved academic achievement. The use of technology, particularly interactive and self-regulated learning, has been found to positively influence student satisfaction, academic performance, and functional performance. In the field of mathematics, teaching with the aid of technology has been found to enhance students' academic performance. However, it is important to note that frustration with technology use can also affect student performance, especially for online students. Additionally, the use of Communication Information Technology (CIT) and engaging learning activities has been found to have a positive effect on student performance in vocational education. Overall, technology can have both positive and negative effects on student performance, depending on various factors such as the type of technology used and the context in which it is implemented.
What is the role of the environment (social support) in emotional regulation?
4 answers
The role of the environment, specifically social support, in emotional regulation is significant. People tend to use different emotion-regulation strategies depending on their perceived social support. When individuals perceive higher social support, they are more likely to engage in social sharing and less likely to use expressive suppression. The COVID-19 pandemic and the resulting preventive measures have reduced social contact and perceived social support, which may contribute to difficulties in emotion regulation and elevated anxiety levels. The indoor home environment, including factors such as disorganization, quietness, and calmness, can directly impact self-regulation in early and middle childhood. In adolescence, emotional regulation difficulties and family conflict are associated with a higher risk of developing internalizing problems, while family cohesion and support contribute to better emotional well-being. The surrounding environment, including the home and school environment, plays a crucial role in training emotion regulation skills in preschoolers.
Are organisations ready to adopt AI?
5 answers
Organisations are ready to adopt AI, but they face challenges in achieving the potential benefits. Research shows that embedding AI in organisations requires a holistic sociotechnical view and a combination of technical and social considerations. Factors influencing AI adoption in organisations include change capability, leadership, AI readiness, and AI adoption by trading partners. AI implementation in organisations is a socio-technical system, and the social challenges of AI adoption are significant. To assist in AI comprehension and adoption, a 5-level AI Capability Assessment Model (AI-CAM) and AI Capabilities Matrix (AI-CM) have been developed, covering core capability dimensions required for optimal use of AI in organisations. These tools can help inform organisational decision-makers on the capability requirements for AI adoption.
What formal education combines?
4 answers
Formal education combines formal strategies specific to the classroom with non-formal and informal strategies outside of the classroom or school's perimeter. It also combines theoretical strategies with practical strategies, individual strategies centered on the student with group strategies centered on communication and creative learning, and modern ITC type strategies such as distance learning.Formal education is one of the three main forms of education, along with non-formal education and informal education. While formal education plays a central role in shaping individuals, it cannot ignore the messages coming from non-formal and informal channels, as their impact on human personality is growing.Universities are challenged to develop and harmonize different forms of education, including formal, informal, and non-formal, in order to respond to the needs of individuals and organizations. Mixing these different forms of learning can bring a competitive advantage for universities, but it is not without challenges.MOOCs, initially seen as a stand-alone learning experience, have now become integrated with formal education in various ways. This integration aims to combine the advantages of MOOCs with the goal of increasing education quality.Formal education has significantly contributed to the development of skills in areas such as motivation, leadership, job design, communication, and labor law. It is considered the pillar on which organizations are built.
International problem of financial decision making skills impact consumer purchasing habits?
3 answers
Financial literacy has a positive and significant effect on consumer behavior in determining consumption decisions. However, simply providing more financial education may not be sufficient to improve financial capability as information and education alone are not enough to induce behavior change. Consumers' attitudes and behavior towards various information sources used in the purchasing decision-making process have changed, with personal and public information sources being considered more reliable than commercial sources. The traditional structure and operation of the financial services industry have been altered by deregulation and the emergence of new technology, leading to a more competitive market for financial services and consumers being more disposed to change their attitudes when purchasing financial services. These changes have made financial providers less certain of retaining their customers.
What are the key challenges and opportunities in applying TOE theory to the study of technology adoption?
3 answers
The key challenges in applying TOE theory to the study of technology adoption include identifying the relevant factors within the TOE framework and validating the proposed model through empirical research. The TOE framework provides a theoretical foundation for understanding the factors that influence technology adoption. However, it is important to ensure that the identified factors are applicable to the specific context being studied, such as the logistics sector. Additionally, conducting quantitative surveys and using statistical analysis techniques like PLS-SEM can help validate the proposed model and assess the influence of the TOE factors on technology adoption. On the other hand, applying TOE theory to the study of technology adoption also presents opportunities. It can provide valuable insights into the adoption of technology applications in different sectors, such as retailand MSMEs. The framework can be used to formulate strategies for marketing, enhance customer base, and increase export competitiveness.
What are the factors that affect the maritime students onboard training?
5 answers
The factors that affect maritime students' onboard training include shortage of skillful instructors, lack of onboard training, over-reliance on theoretical teaching, limited funding sources, adaptation preparation, career adaptability, adaptation action, and situational factors. These factors can impact the students' ability to acquire the necessary professional abilities and adapt effectively to their future careers in the maritime industry. To address these issues, vocational colleges should strengthen mental health education, consolidate knowledge and skills training, encourage students to obtain vocational competency certificates, enhance interpersonal communication skills, provide effective career planning, and prioritize physical exercise and safety awareness training. Additionally, the use of new technologies, such as computer simulation and gamification, can create more realistic environments and increase student motivation. Overall, improving the quality of maritime education and training is crucial for ensuring the competence and success of future maritime professionals.
Does the use sport sponsoring lead to an affective change in the image of that brand?
5 answers
Sport sponsorship has been found to have a positive impact on brand image. Research has shown that sport sponsorship positively influences all components of brand equity, including brand personality, brand awareness, brand associations, perceived quality, and brand loyalty. Additionally, team performance and team identification have been found to impact consumers' perceived brand personality, with team performance significantly affecting five dimensions of brand personality and team identification influencing brand responsibility, aggressiveness, and simplicity. Furthermore, the success of a sports team has been shown to enhance the effect of image transfer in sponsorship, with more successful teams providing greater exposure and increasing the return on investment for sponsors. Activation-based sport event sponsorship has been found to be more effective than advertising-like sponsorship in improving sponsorship perceptions and sponsor brand attitudes, with self-congruity with the sponsor playing a mediating role in this relationship. Finally, sport sponsorships have been found to be a viable strategy for establishing the identity of a new brand, with greater levels of sponsor commitment leading to increased image transfer prospects.