Connotation

About: Connotation is a research topic. Over the lifetime, 2096 publications have been published within this topic receiving 8265 citations.

Message Delivery of Cultural and Creative Products Under Cultural Industries

Abstract: Taiwanese culture is diverse, rich and sophisticated. After a long-term accumulation, it also has acquired solid cultural capacity. In the meantime, in recent years, the government has actively promoted policies on the cultural and creative industry, which has stimulated the developmental trends of creative industries and created new opportunities for many cultural and creative products. As a result, it has brought a lot of negative phenomena of “cultural industry” to Taiwan. Consequently, the initially good intention of the government in promoting the cultural and creative industry has eroded away the subjectivity and creativity of culture. Therefore, the purpose of this study is to explore and find the balance between two aspects – “commercialization” and “preservation of the spirit of cultural connotation” – in the process of developing cultural and creative products. Through case studies and fieldwork survey, this study performed analysis based on observations of special cultural activities and sceneries in Taiwan. Questionnaires were designed through the three-level theory of cultural coding. Design patterns and indicators of cultural and creative products were formulated based on visitors’ feedbacks and will be provided as a basis of reference for future designers of cultural and creative products. There are three findings obtained from this study: (1) High degree of correlation between cultural and creative product designs and cultural activities is fundamental and will create a memory connection with the products in a consumer’s brain. (2) Experiential models and handmade designs can enhance consumers’ understanding of culture. (3) Through the three-level theory of model design – integrated thinking of the strategic level, the connotative level, and the technical level – cultural products can effectively deliver cultural messages to consumers and at the same time create cultural styles.

Discussion on Strategies of Crisis Management in University Under the Background of Social Media

Abstract: Social media plays an increasingly important role in the dissemination and response of crisis events in university. On the one hand, social media has brought positive influence to crisis management in university. On the other hand, under the environment of social media, the crisis management in the university is facing a new predicament. Take into account this, the paper begins with clarifying the connotation of crisis management in university, and discusses strategies from four aspects. Specifically, these strategies are as follows: cultivating the crisis management consciousness of university administrator, improving media literacy of university administrator, perfecting the monitoring mechanism of network public opinion and establishing the instant processing mechanism of Microblog platform. Through these strategies, it is expected to improve the ability of the university to implement crisis management under the background of social media, so as to promote the harmonious, stable and healthy development of the university.

Culture, Class, and Curriculum: A Reflective Essay

Abstract: Any attempt to review the use of the term culture in education is asking for trouble. Raymond Williams, in Keywords (1976: 87), claims that culture is “one of the two or three most complicated words in the English language.” As part of this complexity, it can refer to “high” art, to artistic practices more broadly including popular arts, and to the whole way of life of a people or period. Williams traces the history and multiplicity of denotation and connotation of the word culture not in order to arrive at a singular meaning, but to enable us to hold in tension these differences of meaning or emphasis. Terry Eagleton goes even further in this rejection of attempts to pin it down, referring to the concept culture both as “an historical and philosophical text” and as “the site of a political conflict” (2000: 19). Rather a lot for one word to carry.

Indianizing psychiatry – A critique

Abstract: The issue of culture in Indian psychiatry has endured increasing neglect with the burgeoning biological paradigm. This viewpoint debates and demystifies the connotation of "culture" in mainstream psychiatry. As a template to infer dominant thinking in mainstream psychiatry about culture, DLN Murty Rao Oration in 2011, "Indianizing Psychiatry - Is there a case enough?" by Avasthi (2011) (published in the Indian Journal of Psychiatry) has been used. Engaging a broad interdisciplinary view helps unravel the inherent biases in psychiatry and opens up space for analysis of the Indian psyche from a different philosophic tradition and ways of researching it. Effort here is to open up dialog with cultural psychiatry, make efforts to involve traditional and folk therapies, and use available theoretical and empirical resources within cultural psychiatry for a refined practice of psychiatry in India.

The Narrative Text as an Act of Communication

Abstract: OLLOWING THE DISCOVERY of a parallelism between certain cultural phenomena and the act of communication in natural language, one of the most important tasks in contemporary semiotic analysis has become the construction, on the basis of this parallelism, of a typological model. The fruitfulness of such an approach has already been demonstrated.' The present essay examines in this light the narrative literary text, i.e., a verbal text which functions as a secondary modeling system in relation to the natural language in which it is written.2 This status of the literary text determines the similarity and the difference between such a text and an act of "practical" [bytovaya] communication, and it is precisely the system of similarities and differences on which is founded the model here presented. We shall first examine those basic parameters which in theory characterize any act of communication. Since the appearance of the famous Ogden-Richards "triangle"3 and the functional triad of C. S. Peirce4 and Charles Morris,5 the notion of connotation ("pragmatics") as an inseparable and constitutive part of semiosis has become firmly established in contemporary linguistics and semiotics. By connotation is understood information about the participants in the communicative act over and beyond denotation, i.e., information about the object of communication itself. For Biihler, connotation was further analyzed into the expressive and the appellative functions in accordance with the bilateral nature of the communicative act.6 A further distinc-