Topic
Diffusion of innovations
About: Diffusion of innovations is a research topic. Over the lifetime, 2139 publications have been published within this topic receiving 191397 citations. The topic is also known as: diffusion of innovation & diffusion of innovations theory.
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TL;DR: This study revisits traditional and current concepts of adoption by investigating the adoption of four e-commerce activities currently available to Internet users and indicates that when users decide to adopt one of these activities they tend to adopt another.
446 citations
TL;DR: In this article, a series of depth interviews were conducted with small, family-owned firms in the US and Spain to understand how small businesses develop and use innovations, and several factors affect innovativeness, including industry-specific, firm-specific and innovation-specific factors.
444 citations
TL;DR: In this article, the authors review diffusion theory and focus on seven concepts-intervention attributes, intervention clusters, demonstration projects, societal sectors, reinforcing contextual conditions, opinion leadership, and intervention adaptation with potential for accelerating the spread of evidence-based practices, programs, and policies in the field of social work.
Abstract: Few social science theories have a history of conceptual and empirical study as long as does the diffusion of innovations. The robustness of this theory derives from the many disciplines and fields of study in which diffusion has been studied, from the international richness of these studies, and from the variety of new ideas, practices, programs, and technologies that have been the objects of diffusion research. Early theorizing from the beginning of the 20th century was gradually displaced by post hoc empirical research that described and explained diffusion processes. By the 1950s, diffusion researchers had begun to apply the collective knowledge learned about naturalistic diffusion in tests of process interventions to affect the spread of innovations. Now, this purposive objective has given form to a science of dissemination in which evidence-based practices are designed a priori not just to result in internal validity but to increase the likelihood that external validity and diffusion both are more likely to result. Here, I review diffusion theory and focus on seven concepts-intervention attributes, intervention clusters, demonstration projects, societal sectors, reinforcing contextual conditions, opinion leadership, and intervention adaptation-with potential for accelerating the spread of evidence-based practices, programs, and policies in the field of social work.
431 citations
TL;DR: In this article, the authors examined residential solar energy systems within an adoption and diffusion of innovations framework and found considerable differences between adopters and non-adopters on many measures.
Abstract: This study examines residential solar energy systems within an adoption and diffusion of innovations framework. The findings indicate considerable differences between adopters and nonadopters on many measures. Multivariate nominal scale analysis is used to develop classification models based on both attribute perceptions of solar energy systems and demographic characteristics.
429 citations
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TL;DR: In this paper, the authors proposed an innovative research model that combines the strengths of two well-known theories; the extended unified theory of acceptance and use of technology (UTAUT2) with the innovation characteristics of the diffusion of innovations (DOI), with perceived security and intention to recommend the technology constructs.
428 citations