Topic
Diffusion of innovations
About: Diffusion of innovations is a research topic. Over the lifetime, 2139 publications have been published within this topic receiving 191397 citations. The topic is also known as: diffusion of innovation & diffusion of innovations theory.
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01 Jun 1999
TL;DR: In this article, the authors used a diffusion of innovations approach to develop qualitative choice models for the consideration and adoption of energy efficiency devices, and found that the communication channels, not the perceived attributes, were the distinguishing features.
Abstract: The escalating economic and environmental costs associated with energy use, in conjunction with the energy sector reforms, have lead to increased interest in residential energy efficiency. The current paper uses a diffusion of innovations approach to develop qualitative choice models for the consideration and adoption of energy efficiency devices. The models were estimated using data collected from 705 Christchurch households. Perceived attributes such as financial savings, purchase price and the life of the product were found to be important components of problem recognition and distinguished those who had considered adoption from those who had not. Among those who had already considered adoption it was the communication channels, not the perceived attributes, that were the distinguishing features. Proponents of energy efficiency focus their attention on establishing inter‐personal communication strategies and increasing the visibility of benefits, rather than relying on price subsidies or mass‐media cam...
18 citations
23 Jun 2013
TL;DR: In this paper, the authors argue that the challenge of adopting and sustaining a new educational approach at a broader scale is an issue of the transformation of academics' beliefs and values, and provide a comparative analysis of diffusion of innovations and transformative learning theories and describe the nature of educational change from the perspective of both theories.
Abstract: Development and dissemination perspectives based on diffusion of innovations theory are usually adopted as a change model for the broader adoption of evidence-based innovative educational practices. However efforts based on such perspectives have mostly not been successful in disseminating an educational innovation far and wide. We argue in this paper that the challenge of adopting and sustaining a new educational approach at a broader scale is an issue of the transformation of academics’ beliefs and values. Transformative learning theory provides a framework for change that is more appropriate for the nature of educational change. We provide a comparative analysis of diffusion of innovations and transformative learning theories and describe the nature of the challenge of educational change from the perspective of both theories.
18 citations
TL;DR: This exploratory study strives to examine the effectiveness of various information instruments in raising the awareness of ValuNet, a B2B inter-organizational EDI system being marketed by Tradelink for import and export firms in Hong Kong.
Abstract: Awareness of an innovation is a necessary prerequisite for its diffusion. Numerous information instruments could be employed as avenues of awareness creation by bodies that seek to promote the adoption of an innovation. A study of information awareness instruments is important because pre-adoption attitudes towards an innovation are formed primarily from the indirect experience offered (information conveyed) through such instruments. This exploratory study strives to examine the effectiveness of various information instruments in raising the awareness of ValuNet, a B2B inter-organizational EDI system being marketed by Tradelink for import and export firms in Hong Kong. The study also investigates whether awareness creation through information instruments perceived to be of value to organizations, could result in greater intentions to adopt the innovation. The findings of this study indicate that interpersonal-cosmopolite instruments such as direct mailing, promotional materials, and seminars by Tradelink ...
18 citations
01 Jan 1998
TL;DR: This paper describes five unexplored areas of research related to the adoption and diffusion of innovations, specifically on the gaps in the literature in instructional settings, and includes a discussion of the contributions that diffusion theory has made to the field of instructional technology.
Abstract: Instructional Technology is a field of innovation. As instructional technologists realize that their innovations are not always readily adopted, theories of diffusion and adoption have been incorporated into instructional development models. This paper describes five unexplored areas of research related to the adoption and diffusion of innovations, specifically on the gaps in the literature in instructional settings: (1) Interaction of Adopter Groups; (2) Adoption Versus Retention; (3) Product Versus Process; (4) Technical and Societal Accommodations; and (5) Perspectives of Innovation. For each of the five areas, the authors provide an overview, a sample research question, a hypothetical case, and a description of one or more methodologies that might be appropriate to examine the question. The paper also includes a discussion of the contributions that diffusion theory has made to the field of instructional technology. (Contains 18 references.) (AEF) ******************************************************************************** Reproductions supplied by EDRS are the best that can be made from the original document. ******************************************************************************** Five Important, Unexplored Questions 1 Running Head: FIVE IMPORTANT, UNEXPLORED QUESTIONS U.S. DEPARTMENT OF EDUCATION Oflice of Educational Research and improvement EDUCATIONAL RESOURCES INFORMATION CENTER (ERIC) O This document has been reproduced as received from the person or organization originating it. O Minor changes have been made to improve reproduction quality. Points of view or opinions stated in this document do not necessarily represent official OERI position or policy. Diffusion of Instructional Innovations: Five Important, Unexplored Questions Daniel W. Suny and J. Patrick Brennan II The University of Southern Mississippi
18 citations
TL;DR: In this article, a strategic plan for the integration of a dispute resolution program into the culture of a college campus was presented based on a program introduced at Temple University using a peer mediation model of conflict management Guidelines are presented to assist others interested in integrating a student dispute resolution center into their own campus culture.
Abstract: Campus mediation programs serve a variety of disputes while educating students in alternative dispute resolution A major challenge to these programs is that of integration into the existing campus structure This article draws on Everett Rogers's (1983, 1995) theory of the diffusion of innovations to discuss a strategic plan for the integration of a dispute resolution program into the culture of a college campus Research was based on a program introduced at Temple University using a peer mediation model of conflict management Guidelines are presented to assist others interested in integrating a student dispute resolution center into their own campus culture
18 citations