Value proposition

About: Value proposition is a research topic. Over the lifetime, 3582 publications have been published within this topic receiving 88855 citations.

Success Factors of Sustainable Social Enterprises Through Circular Economy Perspective

Abstract: The scope of the research is to find out how social entrepreneurship operations can be modelled within existing business methods using circular economy principles. A literature review was undertaken in order to clarify and find out different opinions regarding circularity and social businesses models. Moreover, the author interviewed managers of different social mission organizations in order to find out the critical factors that determine the sustainability and performances of the organizations. Using the results of the field and desk research, the author suggests the following business model elements to be considered by social enterprises aiming to implement circular economy principles: Desired social and environment vision; Value proposition; Alignment of organizations to the strategy and acceleration of change through executive leadership implication; Financial sustainable perspective: a) to increase financial resources and b) to manage costs; Stakeholders perspective: a) customers segments, b) users, c) employees, d) community beneficiaries, e) channels, f) customer relationships, g) Key partnerships; Internal process perspective: a) processes necessary to use circular economy principles; b) impact measurement and key activities; c) internal and external communication; Resources perspective: a) networks; b) skills on circular principles and social impact; c) information and technologies.`

Value, Variety and Viability: New Business Models for Co-Creation in Outcome-based Contracts

Abstract: We propose that designing a manufacturer's equipment-based service value proposition in outcome-based contracts is the design of a new business model capable of managing threats to the firm's viability that can arise from the contextual variety of use that customers may subject the firm's value propositions. Furthermore, manufacturers need to understand these emerging business models as the capability of managing both asset and service provision to achieve use outcomes with customers, including emotional outcomes such as customer experience. Service-Dominant Logic proposes that all "goods are a distribution mechanism for service provision", upon which we propose a value-centric approach to understanding the interactions between the asset and service provision, and suggest a viable systems approach towards reorganising the firm to achieve such a business model. Three case studies of B2B equipment-based service systems were analysed to understand customers' co-creation activities in achieving outcomes, in which we found that the co-creation of complex multi-dimensional value could be delivered through the different value propositions of the firm catering to different aspects (dimensions) of the value to be co-created. The study provides a way for managers to understand the effectiveness (rather than efficiency) of firms in adopting emerging business models that design for value co-creation in what are ultimately complex socio- technical systems.

Networking lessons in delivering Software as a Service---part I

Abstract: This is a two-part paper. In part I, we describe the origins of Software as a Service (SaaS) and its value proposition to Corporate IT, Service Providers, Independent Software Vendors, and End User...