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Value proposition

About: Value proposition is a research topic. Over the lifetime, 3582 publications have been published within this topic receiving 88855 citations.


Papers
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Journal ArticleDOI
TL;DR: In recent years, the economic circumstances spur many companies in changing their traditional product-oriented value proposition toward a more customised and sustainable offer referred as Product-S... as mentioned in this paper.
Abstract: In recent years, the economic circumstances spur many companies in changing their traditional product-oriented value proposition toward a more customised and sustainable offer referred as Product-S ...

24 citations

Journal ArticleDOI
TL;DR: It is found that explorative innovation strengthens the positive impact of value proposition innovation on the performance of startups, whereas exploitative innovation weakens this positive effect, which is magnified in a highly uncertain demand environment.
Abstract: In recent years, an emerging stream of research suggests that firms should use technological innovation and business model innovation harmoniously to maximize firm performance. In order to enrich the scholarly conversation on the fit between technological innovation and business model innovation, drawing insights from the dynamic capabilities perspective, this paper examines the fit between value proposition innovation and technological innovation (exploitative versus explorative) for the performance of startups in the digital environment. Based on on-site survey data of 285 digital startups in one of the world's largest digital economies, we find that explorative innovation strengthens the positive impact of value proposition innovation on the performance of startups, whereas exploitative innovation weakens this positive effect. Furthermore, these moderating effects are magnified in a highly uncertain demand environment. These findings inject fresh insights into existing scholarly conversation on the fit between technological innovation and business model innovation by offering a dynamic capabilities perspective and by extending it to an increasingly digital business environment.

24 citations

Journal ArticleDOI
TL;DR: In this article, the authors investigate the relationship between the innovative behavior of service providers, business customer performance, and business customer loyalty in the safety industry, and find that technology-oriented and co-creation-oriented innovative behavior leads to business customers' performance.

24 citations

DOI
09 Feb 2015
TL;DR: In this article, the authors argue that a firm's business model is structured out of stakeholder relations and that reporting about material stakeholder relationships and how these impact upon the viability of a business model value proposition will require a reorientation in the accounting conceptual framework that defines the objectives and purpose of financial reporting.
Abstract: Purpose: This paper conceptualises a firm’s business model employing stakeholder theory as a central organising element to help inform the purpose and objective(s) of business model financial reporting and disclosure. Framework: Firms interact with a complex network of primary and secondary stakeholders to secure the value proposition of a firm’s business model. This value proposition is itself a complex amalgam of value creating, value capturing and value manipulating arrangements with stakeholders. From a financial accounting perspective the purpose of the value proposition for a firm’s business model is to sustain liquidity and solvency as a going concern. Findings: This article argues that stakeholder relations impact upon the financial viability of a firm’s business model value proposition. However current financial reporting by function of expenses and the central organising objectives of the accounting conceptual framework conceal firm-stakeholder relations and their impact on reported financials. Practical implications: The practical implication of our paper is that ‘Business Model’ financial reporting would require a reorientation in the accounting conceptual framework that defines the objectives and purpose of financial reporting. This reorientation would involve reporting about stakeholder relations and their impact on a firms financials not simply reporting financial information to ‘investors’. Social Implications: Business model financial reporting has the potential to be stakeholder inclusive because the numbers and narratives reported by firms in their annual financial statements will increase the visibility of stakeholder relations and how these are being managed. What is original/value of paper: This paper’s original perspective is that it argues that a firm’s business model is structured out of stakeholder relations. It presents the firm’s value proposition as the product of value creating, capturing and manipulating firm-stakeholder relationships. The originality of this paper is that it calls into question the nature of the accounting conceptual framework. Business model financial reporting will involve reporting about material stakeholder relationships and how these impact upon the viability of a firm’s business model value proposition.

24 citations

Journal ArticleDOI
TL;DR: The value proposition in laboratory medicine should encompass the breadth of that intervention - from addressing the unmet need through the generation of clinical, operational and economic outcomes.

24 citations


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Performance
Metrics
No. of papers in the topic in previous years
YearPapers
20241
2023194
2022426
2021307
2020300
2019308