Value proposition

About: Value proposition is a research topic. Over the lifetime, 3582 publications have been published within this topic receiving 88855 citations.

Towards Design Principles for Aligning Human-Centered Service Systems and Corresponding Business Models

Abstract: To benefit from service innovation the service system and the corresponding business model (BM) have to be adapted or developed. Unfortunately, there are no guidelines that ensure that both development streams match, include, and align the same value for the customer. Therefore, we conduct a design science research (DSR) project, in which we develop design principles that guide the alignment between the two concepts of service systems and BMs via the value proposition. We build the design principles based on existing research in service design and BMs, and apply them in the field of human-centered service systems (HCSSs). The preliminary artifact shows that the design principles relate to concrete problems from both research streams. In conclusion, this research-in-progress will contribute to existing knowledge in combining the two research streams of service systems and BM research, and offer practitioners assistance for the systematic design of HCSSs and their corresponding BMs.

Circular Business Model Experimentation: Concept and Approaches

Abstract: This paper aims to provide conceptual insight on ‘Circular business model experimentation’ by exploring the concept and potential approaches to pursue. The Circular Economy can be a successful driver for change by focusing efforts on economic and environmental issues while also addressing socio-economic challenges such as (un)employment. The business model of firms is viewed as a systematic driver for change in a company, bringing together the various elements of the way of doing business: the value proposition (what value is proposed and to whom); value creation and delivery (how this value is provided) and value capture (how money is made and other forms of value are captured). To develop and validate novel business models, experimentation is needed. While experimentation has been prominent in natural sciences, economics and transitions management literature, it has not yet mainstreamed as a potential business approach, despite the fact that it has been heralded as a key driver for competitiveness and sustainability success. This paper explores the concept of Circular Business Model Experimentation by addressing the following questions: What is Circular Business Model Experimentation? What approaches are available for business? Based on this, suggestions for future research and practice on circular business model experimentation are developed.

The Curriculum Innovation Canvas: A Design Thinking Framework for the Engaged Educational Entrepreneur

Abstract: Integrating literature on entrepreneurial business models and community-based experiential learning, we propose a new framework to advance the practice of curriculum innovation Grounded in principles of design thinking, the curriculum innovation canvas provides a human-centered, collaborative, and holistic platform for instructors, curriculum developers, and administrators to engage in innovation and implementation of experiential courses or programs—particularly those that involve community or organizational partnerships The canvas promotes a creative and fluid approach to curriculum development It prompts the consideration of the value propositions offered to various stakeholders (students, community partners, faculty peers, etc) as well as how to involve stakeholders in the development and implementation process toward mutually beneficial outcomes in a complex and challenging environment Evidence from an extensive prototyping process indicates that it can effectively assist instructors, administrators, students, and community partners in a variety of contexts