Value proposition

About: Value proposition is a research topic. Over the lifetime, 3582 publications have been published within this topic receiving 88855 citations.

Using branding to attract, recruit, and retain talented staff

Abstract: In this environment in continuous changing it is hard for organizations to attract and maintain the best candidates The organizations use many methods to recruit and hire, but now it is time to use the organization’s brand to attract talents the organization would like This article will define the employer brand as the organization’s image, as an exceptional place to work in the minds of the current employees as well as potential candidates, clients, customers, and stakeholders The case study is made in six large organizations from Dambovita County, Romania, and describes how to use the organization’s brand to attract, retain, and engage the people it needs I made a survey and the data collected I putted them in a model of analyze and can be applied to any organization which wants to find out if it is using correctly its strong powers to attract and retain the best candidates The employer brand is the value proposition that organization conveys its employees and the external labor market Great organizations create such a strong brand that it draws the talent to them rather than having to spend significant time and money on selling the organization to the talent market Many benefits in the recruiting world are provided by a strong employment brand

Joan Magretta: what executives can learn from revisiting Michael Porter

Abstract: Purpose – The purpose of this paper is to present a discussion with Joan Magretta about her new book, Understanding Michael Porter: The Essential Guide to Competition and Strategy with two veteran SL a distinctive value proposition is essential for strategy, but do...

Social and Economic Value in Emerging Decentralized Energy Business Models: A Critical Review

Abstract: In recent years, numerous studies have explored the opportunities and challenges for emerging decentralized energy systems and business models. However, few studies have focussed specifically on the economic and social value associated with three emerging models: peer-to-peer energy trading (P2P), community self-consumption (CSC) and transactive energy (TE). This article presents the findings of a systematic literature review to address this gap. The paper makes two main contributions to the literature. Firstly, it offers a synthesis of research on the social and economic value of P2P, CSC and TE systems, concluding that there is evidence for a variety of sources of social value (including energy independence, local benefits, social relationships, environmental responsibility and participation and purpose) and economic value (including via self-consumption of renewable electricity, reduced electricity import costs, and improved electricity export prices). Secondly, it identifies factors and conditions necessary for the success of these models, which include willingness to participate, participant engagement with technology, and project engagement of households and communities, among other factors. Finally, it discusses conflicts and trade-offs in the value propositions of the models, how the three models differ from one another in terms of the value they aim to deliver and some of the open challenges that require further attention by researchers and practitioners.

Platform-based sustainable business models: reducing food waste in food services

Abstract: Food waste is a growing sustainability challenge for companies operating in the food services sector in developed countries. In this study, we examine how platform-based business models for food waste reduction can contribute to sustainability. We draw from the literature on business sustainability, sustainable business models (SBMs), and digital platforms, scrutinising two real-life business cases that provide digital services that help food service companies to reduce their food waste. Our findings identify the value network (user, producer, and support networks) and sustainable value proposition (economic, environmental, and social dimensions) as key elements for addressing sustainability in platform-based businesses. The study contributes to the SBM literature by developing an empirical and systemic understanding of platform-based SBMs. The cases illustrate that these SBMs have the potential to contribute to sustainability through scalability and attractiveness. From a managerial standpoint, the study offers companies insights into how to develop sustainability in their business operations.

An exploration of the business model concept's meaning and usage in Switzerland : towards an application framework

Abstract: Although considered a popular and useful tool to support the creation of new enterprises and to develop existing businesses, the business model concept is used so widely and loosely that it may have no clear meaning in practice. A thorough literature review showed that the concept is often discussed theoretically and conceptually but there was a distinct lack of empirical studies of its conceptualisation and application. This research is intended to address this limitation in extant knowledge. The broad research aim was to explore the conceptualisation and application of the business model concept within three Swiss communities of academics, training and consultancy professionals and small business owner-managers. Subsidiary aims were to explore the concept’s perceived limitations, and the ways that members of the three communities have further refined the concept in order to address to its shortcomings. To fulfil these aims, in-depth interviews were conducted with samples of 10 academics with expertise in business models, 13 business support professionals and 12 owner-managers of technology-based small businesses, all located in the German-speaking part of Switzerland. The research findings revealed a high level of diversity in the interpretation and application of the business model concept and in evaluations of its usefulness, both within and across the three samples. There were some interesting general differences between the samples. The academics reflected ideas from the literature while support professionals also offered new application perspectives, but only rarely applied the concept in their work with firms. Only a few SME owner-managers applied the concept in any way and some were unaware of it. The contributions include the finding that the business model concept is understood and applied differently across the three communities, a distinction being made between revenue and ‘advanced’ concept thinking, and the importance of time and emergence in the application of business model thinking. It is shown that SMEs are in a different business model development stage from start-ups and large firms, having different business model needs. The necessity of a framework assisting managers in the creation and diversification of revenue streams is proposed. As a final integrative contribution, the thesis concludes with a conceptual framework differentiating between the two main sub-units ‘value proposition’ and ‘business architecture/logic’ on the one side, and the two main purposes ‘analysis/refinement’ and ‘creation’ on the other side. This four-dimensional framework reduces complexity in application allows for making better-informed business model application decisions.