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Value proposition

About: Value proposition is a research topic. Over the lifetime, 3582 publications have been published within this topic receiving 88855 citations.


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Journal ArticleDOI
TL;DR: In this paper, the main trajectories that would shape a future scenario in which Product-Service System (PSS) and Industry 4.0 would merge are identified. And future research directions addressing the transformation of the PSS value chain into a PSS ecosystem, the transformation inside a single company towards becoming a PS provider, and the digital transformation of a traditional PSS business model are identified, are investigated.
Abstract: Recent economic transformations have forced companies to redefine their value propositions, increasing traditional product offerings with supplementary services—the so-called Product-Service System (PSS). Among them, the adoption of Industry 4.0 technologies is very common. However, the directions that companies are undertaking to offer new value to their customers in the Industry 4.0 have not yet been investigated in detail. Based on a focus group, this paper contributes to this understanding by identifying the main trajectories that would shape a future scenario in which PSS and Industry 4.0 would merge. In addition, future research directions addressing (a) the transformation of the PSS value chain into a PSS ecosystem, (b) the transformation inside a single company towards becoming a PSS provider, and (c) the digital transformation of the traditional PSS business model are identified.

50 citations

Journal ArticleDOI
TL;DR: In this paper, the authors empirically explored the opportunities of a circular business approach for washing machines in the city of Stockholm by quantifying and assessing customer preferences for CE value propositions for a business to customer (B2C) scenario.

49 citations

Journal Article
TL;DR: A sound retention strategy should incorporate a business plan, a value proposition, progress measures, and management influences to achieve a competitive advantage in the served market.
Abstract: A sound retention strategy should incorporate a business plan, a value proposition, progress measures, and management influences. The business plan will indicate whether a healthcare organization will achieve a return on investment for its effort. A value proposition will showcase an organization's strengths and differentiate it from its competitors. Measuring progress toward meeting retention goals at regular intervals will help keep an organization on track. The best managers require accountability, rewarding employees for their successes and taking corrective action as necessary. Retention rate targets must be at a level that will achieve a competitive advantage in the served market.

49 citations

Journal ArticleDOI
TL;DR: This paper analyses and compares existing BPS approaches identifying the hybrid simulation (HS) modelling as a promising approach and highlights the advantages of the hybrid modelling approach with respect to DES in supporting the engineering of a sustainable, customer-oriented PSS provision process.
Abstract: Manufacturing companies are increasingly shifting their value proposition from a product-centric perspective to Product-Service-System (PSS). This evolution allows companies to improve the customisation of their offer and to contribute to reduce material flows and consumption, thus enhancing sustainability. However, when companies introduce PSS offers, they have to face higher complexity and dynamism, as customer behaviours, process requirements and sustainability assessment must be considered during the design and the development of the new solutions. In this paper, after the identification of the main PSS dynamic features, the authors argue that business process simulation (BPS) could represent an effective tool to cope with the dynamics and the complexity entailed in a sustainable PSS. This paper analyses and compares existing BPS approaches identifying the hybrid simulation (HS) modelling as a promising approach. In fact, according to the critical PSS features, HS allows grasping PSS features and inte...

49 citations

Journal ArticleDOI
TL;DR: In this article, a new category of "creative value" is proposed, and the concepts inherent in the refined Kano's model and the actions associated with the blue ocean strategy are explored.
Abstract: It is not sufficient for a contemporary firm to satisfy its customers; to be really successful, a firm must create value for its customers. In so doing, it will also derive value from its customers. The pursuit of both value for customers and value from customers is thus a ‘win–win’ strategy. In this regard, the present study first redefines the categories of customer value by suggesting a new category of ‘creative value’, and then discusses how this category of ‘creative value’ relates to other forms of ‘value’. The paper then explores the concepts inherent in the refined Kano's model and the actions associated with the ‘blue ocean’ strategy. Using these concepts, the study presents an integrated model of ‘value creation’ and explains how this model can be used to select appropriate practical actions to enhance customer value, and by implication, also enhance customer retention, customer acquisition, and customer margin – all of which make significant contributions to company profits. A case study is pre...

49 citations


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Performance
Metrics
No. of papers in the topic in previous years
YearPapers
20241
2023194
2022426
2021307
2020300
2019308