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Value proposition

About: Value proposition is a research topic. Over the lifetime, 3582 publications have been published within this topic receiving 88855 citations.


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Journal ArticleDOI
TL;DR: The value proposition of this study can help offline retail SMEs understand the difference between digitization and digitalization, the necessity ofdigitalization in their businesses, the existence of accelerators such as e-Receipt cloud solutions, and the disruptive potential of digitalization to their business models on long-term survival regarding competitors and raising the circular economy.

39 citations

01 Jan 2002
TL;DR: In this article, the authors argue that the more uncertain the future is, the higher the value of flexibility embedded in an asset, whether financial or real, and that a lightweight process that is well positioned to respond to change and future opportunities creates more value than a heavy duty process that tends to freeze development decisions early.
Abstract: Financial evaluation and strategic analysis have long been considered two distinct approaches to evaluating new capital initiatives. An emerging valuation approach, known as real options, attempts to align finance and strategy through a new perspective: The value of an asset lies not only in the amount of direct revenues that it is expected to generate, but also in the options that it creates for flexible decision making in the future. In general, the more uncertain the future is, the higher the value of flexibility embedded in an asset, whether financial or real. This perspective has significant implications for the economics of flexible processes. Applied to software development, it could imply that a lightweight process that is well positioned to respond to change and future opportunities creates more value than a heavy-duty process that tends to freeze development decisions early. Thus, the feasibility of Extreme Programming (XP) can be supported by the option value of flexibility inherent in it. What is the theory that underlies this statement? How does it relate to the fundamental assumptions of XP? How does it impact the value of an XP project? What are the implications of such value propositions for project decisions? If you are curious, read on ...

39 citations

Journal ArticleDOI
TL;DR: It seems that possession of a computer is no longer an indicator of access barriers, and the contribution of firms' differentiation strategies to the development of electronic commerce is confirmed, to the detriment of those based on price leadership.
Abstract: This paper tries to explain the temporal evolution of electronic commerce in a developed country. For this purpose, we evaluate the contribution of the size of the potential market represented by the community of Internet users to the development of electronic commerce, as well as of other determinant factors. The validation carried out, for the whole Spanish market and over a period of seven years, reveals the existence of a critical threshold of online consumers that, once surpassed, supposes a change in the growth trend of electronic commerce. Likewise, we verify that broadband technology diffusion, the definition of a legal framework of consumer protection, and the design of a value proposition perceived as "secure", also influence the development of electronic commerce. We also confirm the contribution of firms' differentiation strategies to the development of electronic commerce, to the detriment of those based on price leadership. Finally, it seems that possession of a computer is no longer an indicator of access barriers.

39 citations

Journal ArticleDOI
TL;DR: In this article, the authors investigated the conjoint effect of three potential sources of PSS competitive advantage: the type of product service systems, the core resources, competences and organizational processes on which the PSS's business model is based and their level of protection from competitor's replication.

39 citations

Journal ArticleDOI
TL;DR: In this paper, the authors investigate how product manufacturing firms can configure their global service approach using a qualitative, multi-case research design, and identify four global service approaches: integrated and ethnocentric; integrated and polycentric; separated and poly-centric; and separated and geocentric.
Abstract: Purpose – The article aims to investigate how product manufacturing firms can configure their global service approach.Design/methodology/approach – A qualitative, multi‐case research design was employed.Findings – The following four global service approaches could be identified: integrated and ethnocentric; integrated and polycentric; separated and polycentric; and separated and geocentric.Research limitations/implications – The research findings are limited in generalizability because of the qualitative research approach.Practical implications – Exploring global forms of and supply chain configurations for services supports the efforts of manufacturing firms in developing new service‐based and relationship‐based value propositions.Originality/value – The study contributes to the debate on integrating versus separating the service organization. It offers a complementary explanation on integrating and separating the service business, through a differentiation into central and local (market) organizations.

39 citations


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Performance
Metrics
No. of papers in the topic in previous years
YearPapers
20241
2023194
2022426
2021307
2020300
2019308