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Alex Berson
Publications - 5
Citations - 1161
Alex Berson is an academic researcher. The author has contributed to research in topics: Data warehouse & Enterprise data management. The author has an hindex of 5, co-authored 5 publications receiving 1142 citations.
Papers
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Book
Building Data Mining Applications for CRM
TL;DR: This one-stop guide to choosing the right tools and technologies for a state-of-the-art data management strategy built on a Customer Relationship Management (CRM) framework helps you understand the principles of data warehousing and data mining systems and carefully spell out techniques for applying them so that your business gets the biggest pay-off possible.
Book
Data Warehousing, Data Mining, and OLAP
Alex Berson,Stephen J. Smith +1 more
TL;DR: Intended for IS professionals as well as strategic planners, this fascinating book can be well relied upon as the essential reference to the standards, tools, technologies, and possibilities of data warehousing today.
Book
Client/server architecture
TL;DR: Introduction to client/server computing model approach to distribution client specialization in client/ server environment server specialization communication systems local area networking TCP/IP and SNA Middleware distributed data management designing distributed database management systems.
Book
Master Data Management and Customer Data Integration for a Global Enterprise
Alex Berson,Larry Dubov +1 more
TL;DR: In this paper, the authors present a comprehensive volume on Master Data Management and Customer Data Integration for a Global Enterprise (MDM-CDI) architecture that describes how to grow revenue, reduce administrative costs, and improve client retention by adopting a customer-focused business framework.