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Andrea Tonner

Researcher at University of Strathclyde

Publications -  26
Citations -  184

Andrea Tonner is an academic researcher from University of Strathclyde. The author has contributed to research in topics: Social media & Diversification (marketing strategy). The author has an hindex of 7, co-authored 23 publications receiving 136 citations.

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Social labour Exploring work in consumption

TL;DR: In this article, the authors introduce the concept of social labour which they define as the means by which consumers add value to their identities and social relationships through producing and sharing cultural and affective content.
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How can social enterprises impact health and wellbeing

TL;DR: In this paper, the authors examined the impact of social enterprises on individual and community health and well-being and found that social enterprises impacted all layers of the social determinants of health model but that there was greater impact on individual lifestyle factors and social and community networks.
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Liminal mothers’ negotiation of conflicting service consumption

TL;DR: In this article, women's service experiences are unpacked to enrich and expand understanding of positive and negative consumption meanings, and the authors identify that unanticipated outcomes emerge as a feature of transformative services.
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Consumer culture poetry: insightful data and methodological approaches

TL;DR: In this article, the authors make a case for the inclusion of poetry as distinctive data within interpretive consumer research, and they consider that alternative means of representation provide insight into diffi...
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"They were built to last": Anti-consumption and the materiality of waste in obsolete buildings

TL;DR: In this article, the authors focus on the phenomenon of urban exploration, a subculture who seek to discover and explore derelict buildings, and reveal how anti-consumption manifests in the urban environment in terms of alternative understandings of value.