A
Aric Rindfleisch
Researcher at University of Illinois at Urbana–Champaign
Publications - 73
Citations - 10897
Aric Rindfleisch is an academic researcher from University of Illinois at Urbana–Champaign. The author has contributed to research in topics: Materialism & Computer science. The author has an hindex of 35, co-authored 69 publications receiving 9757 citations. Previous affiliations of Aric Rindfleisch include Tilburg University & University of Arizona.
Papers
More filters
BookDOI
Marketing in a Digital World
Aric Rindfleisch,Alan J. Malter +1 more
TL;DR: Marketing in a Digital World as mentioned in this paper is a collection of nine essays on how the digital revolution has affected marketing theory and practice, including several editors of premier academic journals, providing fresh insights for both scholars and managers seeking to enhance their understanding of marketing in a digital world.
Journal ArticleDOI
Solving Global Crises via Desktop Manufacturing
Aric Rindfleisch,Myoung Hee Kim +1 more
TL;DR: In this article, the authors explain how desktop manufacturing was able to solve supply shortages in the wake of the COVID-19 epidemic and discuss this technology's potential to serve as an alternative to global manufacturing.
Journal ArticleDOI
Enhancing Innovation Via the Digital Twin
Nobuyuki Fukawa,Aric Rindfleisch +1 more
TL;DR: In this paper , the authors examine the connection between the digital twin and three related technologies (i.e., 3D printing, big data, and AI) and create a typology of four categories of digital twins (monitoring, making, enhancing, and replicating) and illustrate their relevance for innovation management.
Journal Article
The Safety of Objects: an Examination of Materialism and Brand Connections
TL;DR: For instance, this paper found that individuals with high levels of materialism will exhibit strong ties to the brands they consume as a means of coping with uncertainty by establishing strong individual and communal relationships with their brands.