From the Publisher: 
A Question of Identity 
Life on the Screen is a fascinating and wide-ranging investigation of the impact of computers and networking on society, peoples' perceptions of themselves, and the individual's relationship to machines. Sherry Turkle, a Professor of the Sociology of Science at MIT and a licensed psychologist, uses Internet MUDs (multi-user domains, or in older gaming parlance multi-user dungeons) as a launching pad for explorations of software design, user interfaces, simulation, artificial intelligence, artificial life, agents, "bots," virtual reality, and "the on-line way of life." 
Turkle's discussion of postmodernism is particularly enlightening. She shows how postmodern concepts in art, architecture, and ethics are related to concrete topics much closer to home, for example AI research (Minsky's "Society of Mind") and even MUDs (exemplified by students with X-window terminals who are doing homework in one window and simultaneously playing out several different roles in the same MUD in other windows). Those of you who have (like me) been turned off by the shallow, pretentious, meaningless paintings and sculptures that litter our museums of modern art may have a different perspective after hearing what Turkle has to say. 
This is a psychoanalytical book, not a technical one. However, software developers and engineers will find it highly accessible because of the depth of the author's technical understanding and credibility. Unlike most other authors in this genre, Turkle does not constantly jar the technically-literate reader with blatant errors or bogus assertions about how things work. Although I personally don't have time or patience for MUDs,view most of AI as snake-oil, and abhor postmodern architecture, I thought the time spent reading this book was an extremely good investment.

스크린 위의 삶 = Life on the screen : identity in the age of the internet

Culture and Consumption: New Approaches to the Symbolic Character of Consumer Goods and Activities

Over the past decade, social media platforms have penetrated deeply into the mech­anics of everyday life, affecting people's informal interactions, as well as institutional structures and professional routines. Far from being neutral platforms for everyone, social media have changed the conditions and rules of social interaction. In this article, we examine the intricate dynamic between social media platforms, mass media, users, and social institutions by calling attention to social media logic—the norms, strategies, mechanisms, and economies—underpin­ning its dynamics. This logic will be considered in light of what has been identified as mass me­dia logic, which has helped spread the media's powerful discourse outside its institutional boundaries. Theorizing social media logic, we identify four grounding principles—programmabil­ity, popularity, connectivity, and datafication—and argue that these principles become increas­ingly entangled with mass media logic. The logic of social media, rooted in these grounding principles and strategies, is gradually invading all areas of public life. Besides print news and broadcasting, it also affects law and order, social activism, politics, and so forth. Therefore, its sustaining logic and widespread dissemination deserve to be scrutinized in detail in order to better understand its impact in various domains. Concentrating on the tactics and strategies at work in social media logic, we reassess the constellation of power relationships in which social practices unfold, raising questions such as: How does social media logic modify or enhance ex­isting mass media logic? And how is this new media logic exported beyond the boundaries of (social or mass) media proper? The underlying principles, tactics, and strategies may be relat­ively simple to identify, but it is much harder to map the complex connections between plat­forms that distribute this logic: users that employ them, technologies that drive them, economic structures that scaffold them, and institutional bodies that incorporate them.

/pdf/understanding-social-media-logic-2oysjj679i.pdf

Understanding Social Media Logic

The Future of the Internet and How to Stop It Jonathan Zittrain. New Haven: Yale University Press, 2008. 342 pages. $30.00.Jonathan Zittrain's book, The Future of the Internet and How to Stop It, discusses the tension between generativity, the "capacity to produce unanticipated change through unfiltered contributions from a broad and varied audience" and the security problems inherent in today's personal computers and Internet system (70). This generativity, Zittrain argues, is the greatest strength of personal computers and the Internet and had led to great innovations, including creative software, peer-to-peer networking, blogs and content sites such as Wikipedia, and even the Internet itself. Yet this same generativity has also spawned security, legal, and social problems that may lead to the demise of personal computers and the Internet as they exist today (101). If we do not find solutions for these problems, Zittrain warns, we will be faced with government or corporate control of personal computers and the Internet, similar to current controls of cellular telephones and cable converter boxes, which will effectively shut down the innovations that personal computers and the Internet currently enable (245). Personal computers, according to Zittrain, will become nothing but appliances programmed by the manufacturer, capable only of limited tasks, and stripped of the tools and capabilities necessary for innovation.The first part of the book traces the history of personal computers, mainframes, proprietary servers, and the Internet. This section highlights how differences in technology and administration fostered generativity in personal computers and on the Internet and prohibited innovation on the mainframes and proprietary networks. Yet the innovations made possible by the generative nature of the Internet and personal computers also created its vulnerabilities: viruses, worms, malware, and spyware. Despite his obvious support of generativity, Zittrain admits that the current situation is "not sustainable" (43), but warns that the obvious solutions-such as limited functionality, governmental controls, and censorship-completely undermine the creativity made possible by personal computers and the Internet. The sec- ond part of the book defines generativity and explores its benefits and detriments. Here, Zittrain proposes that information technology functions best when generative, while admitting that we cannot ignore the problems caused by generativity (64), and warns equally of the dangers of controlled appliances: censorships, surveillance, forced legal compliance, and unannounced changes in machine functions. Chapter 6 in this section considers Wikikpedia as a self-regulating generative system that functions imperfectly but well. Part Three proposes technological, legal, and social solutions to the problems discussed earlier in the book.The Future of the Internet intertwines its analysis of current personal computer/Internet problems with current and historical examples from business, law, culture (Internet and otherwise), and technology. These examples, often worthwhile and interesting in and of themselves, underpin Zittrain's analysis rationally and support his conclusions. The examples show that the kind of sledgehammer solutions that Zittrain predicts are not merely possibilities or potentialities, but already have been and are being employed by various companies and governments. Perhaps best of all, Zittrain's use of these historical and current examples avoids the sensationalism often seen in other works that predict governmental and corporate control of options, behavior, and creativity. …

The Future of the Internet and How to Stop It

/pdf/imperial-leather-race-gender-and-sexuality-in-the-colonial-e5g9c51q0j.pdf

Imperial Leather: Race, Gender and Sexuality in the Colonial Contest

The paper examines Facebook’s ambition to extend into the entire web by focusing on social buttons and developing a medium-specific platform critique. It contextualises the rise of buttons and counters as metrics for user engagement and links them to different web economies. Facebook’s Like buttons enable multiple data flows between various actors, contributing to a simultaneous de- and re-centralisation of the web. They allow the instant transformation of user engagement into numbers on button counters, which can be traded and multiplied but also function as tracking devices. The increasing presence of buttons and associated social plugins on the web creates new forms of connectivity between websites, introducing an alternative fabric of the web. Contrary to Facebook’s claim to promote a more social experience of the web, this paper explores the implementation and technical infrastructure of such buttons to conceptualise them as part of a so-called ‘Like economy’.

The like economy: Social buttons and the data-intensive web:

This article discusses methodological approaches to app studies, focusing on their embeddedness and situatedness within multiple infrastructural settings. Our approach involves close attention to the multivalent affordances of apps as software packages, particularly their capacity to enter into diverse groupings and relations depending on different infrastructural situations. The changing situations they evoke and participate in, accordingly, make apps visible and accountable in a variety of unique ways. Therefore, engaging with and even staging these situations allows for political-economic, social, and cultural dynamics associated with apps and their infrastructures to be investigated through a style of research we describe as multi-situated app studies. This article offers an overview of four different entry points of enquiry that are exemplary of this multi-situated approach, focusing on app stores, app interfaces, app packages, and app connections. We conclude with nine propositions that develop out of these studies as prompts for further research.

/pdf/multi-situated-app-studies-methods-and-propositions-2gfyrkeldj.pdf

Multi-Situated App Studies: Methods and Propositions

A recent report from the UN makes the case for “global data literacy” in order to realise the opportunities afforded by the “data revolution”. Here and in many other contexts, data literacy is char...

/pdf/data-infrastructure-literacy-56yw72o5sd.pdf

Data infrastructure literacy

This paper introduces a distinctive approach to methods development in digital social research called ‘interface methods’. We begin by discussing various methodological confluences between digital media, social studies of science and technology (STS) and sociology. Some authors have posited significant overlap between, on the one hand, sociological and STS concepts, and on the other hand, the ontologies of digital media. Others have emphasized the significant differences between prominent methods built into digital media and those of STS and sociology. This paper advocates a third approach, one that (a) highlights the dynamism and relative under-determinacy of digital methods, and (b) affirms that multiple methodological traditions intersect in digital devices and research. We argue that these two circumstances enable a distinctive approach to methodology in digital social research – thinking methods as ‘interface methods’ – and the paper contextualizes this approach in two different ways. First, we show how the proliferation of online data tools or ‘digital analytics’ opens up distinctive opportunities for critical and creative engagement with methods development at the intersection of sociology, STS and digital research. Second, we discuss a digital research project in which we investigated a specific ‘interface method’, namely co-occurrence analysis. In this digital pilot study we implemented this method in a critical and creative way to analyse and visualize ‘issue dynamics’ in the area of climate change on Twitter. We evaluate this project in the light of our principal objective, which was to test the possibilities for the modification of methods through experimental implementation and interfacing of various methodological traditions. To conclude, we discuss a major obstacle to the development of ‘interface methods’: digital media are marked by particular quantitative dynamics that seem adverse to some of the methodological commitments of sociology and STS. To address this, we argue in favour of a methodological approach in digital social research that affirms its maladjustment to the research methods that are prevalent in the medium.

/pdf/interface-methods-renegotiating-relations-between-digital-2i4iyuj32d.pdf

Interface methods : renegotiating relations between digital social research, STS and sociology

The objective of the paper is to reflect on the affordances of different techniques for making Twitter collections and to suggest the use of a random sampling technique, made possible by Twitter’s Streaming API (Application Programming Interface), for baselining, scoping, and contextualising practices and issues. It discusses this technique by analysing a one per cent sample of all tweets posted during a 24-hour period and introducing a number of analytical directions considered useful for qualifying some of the core elements of the platform, in particular hashtags. To situate the proposal, the report first discusses how platforms propose particular affordances but leave considerable margins for the emergence of a wide variety of practices. This argument is then related to the question of how medium and sampling technique are intrinsically connected. Background Social media platforms present numerous challenges to empirical research, making it different from researching cases in offline environments, but also different from studying the “open” Web. Because of the limited access possibilities and the sheer size of platforms like Facebook or Twitter, the question of delimitation, i.e. the selection of subsets to analyse, is particularly relevant. Whilst sampling techniques have been thoroughly discussed in the context of social science research, sampling procedures in the context of social media analysis are far from being fully understood. Even for Twitter, a platform having received considerable attention from empirical researchers due to its relative openness to data collection, methodology is largely emergent. In particular the question of how smaller collections relate to the entirety of activities of the platform is quite unclear. Recent work comparing case based studies to gain a broader picture and the development of graph theoretical methods for sampling are certainly steps in the right direction, but it seems that truly large-scale Twitter studies are limited to computer science departments, where epistemic orientation can differ considerably from work done in the humanities and social sciences.

/pdf/mining-one-percent-of-twitter-collections-baselines-sampling-4lrkqc6y3e.pdf

Carolin Gerlitz

Papers

The like economy: Social buttons and the data-intensive web:

Multi-Situated App Studies: Methods and Propositions

Data infrastructure literacy

Interface methods : renegotiating relations between digital social research, STS and sociology

Mining One Percent of Twitter: Collections, Baselines, Sampling