G
G. S. Akarawita
Publications - 1
G. S. Akarawita is an academic researcher. The author has contributed to research in topics: Brand awareness & Mediation. The author has co-authored 1 publications.
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Influence of Perceived Quality and Brand Awareness on Brand Loyalty: Examining the Mediating Role of Brand Trust Within Biscuit Industry in Sri Lanka
TL;DR: In this paper , the influence of perceived quality and Brand Awareness on Brand Loyalty in the biscuit industry in Sri Lanka has been investigated and a conceptual framework has been developed in order to examine the influence.